"2022 · Guangzhou Qiqiao Cultural Festival" opened Sunday

The reporter was informed that the "2022 · Guangzhou Qiqiao Cultural Festival" of Tianhe District will hold a launching ceremony at the Guangzhou Qiqiao Culture Museum on the morning of July 31. The event will continue until August 5. Since its hosting in 2005, it has been held for 17 consecutive sessions so far, becoming Guangzhou's annual folk cultural event.

The theme of "2022 · Guangzhou Qiqiao Cultural Festival" is "Tanabata Blooming Guangzhou", with Tianhe Zhu Village as the main body, "non -heritage" Tianhe Qiqiao custom as the cultural core, and "passing" as the activity clue. · Non -Heritage "" Biography · Shouzheng "," Biography · Fire "," Biography · Fusion "," Biography · Meeting "," Chuan · Innovation "," Chuan · Life ", in order to see people, things, and life The tradition, inheritance, and innovation of the concept of begging culture has promoted the glory of the National Intangible Cultural Heritage Treasure- "Tanabata Festival (Tianhe Qiqiao Custom)" in Guangzhou.

It is understood that the launching ceremony of the Guangzhou Qiqiao Culture Festival will be held in the first museum of the beggar culture in the morning of July 31 with the theme of Qiqiao Culture -Guangzhou Qiqiao Culture Museum. The launching ceremony will adopt an immersive ornamental experience in the opening side. At 7 immersive locations, it integrates 7 theme programs, including the national non -heritage project "Lion Dance Welcome" and the original children's Cantonese opera performance "Splendid Skytime River". The audience can flow the excellent traditional handicrafts in the museum, but also watch the "cleverness" of the show.

The main venue of Tianhezhu Village: "Shouzheng" is authentic begging custom

On the seventh day of July of the lunar calendar each year, it is the "Beggar Festival" in the traditional festival in my country. In the contemporary, the folk culture of Qiqiao Festival has been preserved, inherited and recovered in Zhucun, Tianhe District, Guangzhou, Guangzhou, with a history of more than 800 years, and won the reputation of "China Beggar First Village" for Zhucun. In 2011, Tianhe Qiqiao custom represented by Zhucun Qiqiao was selected as the third national intangible cultural heritage list. Zhucun is also awarded the title of "the hometown of Chinese folk culture and art" by the Ministry of Culture and Tourism.

As the main venue of the "2022 · Guangzhou Qiqiao Culture Festival", during this event, the Pan's Ancestral Hall in Tianhe Zhu Village will produce traditional beggar supply cases to focus on the folk's exquisite begging craftsmanship. Zhucun Mingdetang will conduct activities such as "praying", "welcoming immortals", "worshiping seven maids", and "begging Qiao Qiao" according to traditional customs for citizens and tourists to observe freely.

Nine major branch venues in the city: multi -format innovation integration to help begging "break the circle"

In addition to the main venue Tianhezhu Village, the Gu Qiao Cultural Festival also has nine major venues in Guangzhou, preparing a wonderful cultural feast for citizens. Through "non -heritage+cultural and creative", "non -heritage+tourism", "non -heritage+research" and other multi -format innovation integration, stimulate the "breaking circle" vitality of the beggar culture, and further promote the in -depth integration of non -heritage and cultural business brigades.

In the South China Botanical Garden and Qilinliwen Travel Industrial Park, the launching ceremony of the "Yuanju Tianhe", the "Re -Meeting of the 30th Anniversary of the same frame of the same frame" photo collection, the "Qixi night lawn movie theater" and other theme activities will be held here. The first " The new concept of green love, through the form of youth friendship activities, concludes friendship and achieve love in a fresh and natural atmosphere.

In addition, the branch venue also includes the Guangzhou Tower Lighting Ceremony, the "Love Password" of Zhengjia Plaza, the Lottery Tiande Plaza to play a happy figure "7", VLAB Shinfang 181 Creative Park Sharing Community Activities, Future Social Fun Handiculum Experience, etc. The theme activity of Qiqiao provides a wealth of choices for the majority of citizens and tourists.

In recent years, as the "non -heritage" Tianhe Qiqiao custom, with the Guangzhou Qiqiao Cultural Festival as a carrier, on the basis of retaining the outstanding cultural core of Lingnan, continuously innovative expression forms, actively exploring the integration path of traditional culture, modern commerce and technology, and rejuvenating The glory of the new era has become a folk cultural brand that promotes the creative transformation and innovative development of Lingnan's excellent traditional culture.

Wen, Tu/Guangzhou Daily · Xinhua City Reporter: Chen Jun Sheng Correspondent: Xiao Yuanwen, Zhou Yuan

Guangzhou Daily · Xinhua City Editor: Li Lin

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