Poster comments 丨 What is the wrong "Fun Store Roman"?

Zhu Xiaoming

Data drainage, net red star platform, "one penny grabbing sauerkraut fish", an average of one minute of iPhone, a live broadcast of 150 million money to make the Douyin account "Fun Store Luo" on the top of the goods list. At the same time, the news of the founder Luo Min's entry into the prefabricated dishes also attracted attention.

However, as Luo Min's gangsters were black in the "Oriental Selection", the Internet celebrities apologized to clarify the relationship with it. The offline investment promotion model was questioned the negative appearance such as "harvesting mother". "Boss Luo's word of word of mouth declined, and the verbal stroke from all directions made him fall into the situation that was almost resisted by the entire network.

The reason is that on the one hand, it is related to the "fun stages" of the originator of the campus loan, and on the other hand, because Luo Min's "return" is weird.

On the line, Qudian first made a circle with capital and then brushed the flow of gifts in the "Eastern Selection" live room. Regardless of whether "a penny grabbing sauerkraut fish" is suspected of "dumping", just in the "Oriental Selection" crazy brushing gifts to occupy the "List One" behavior, "Regarding the live broadcast reward of web live broadcasts issued by relevant national departments" "Strengthening the Opinions of Minor Protection" is contrary to. Dong Yuhui, anchor of "Eastern Selection", is even more blunt. This kind of money -like behavior affects children's values.

And offline, Qudian targets the investment target group to "Baoma" and divides fans into different levels. Fans can join a certain level before they can join. "Provide a one -year interest -free loan. I felt that Luo Min went around and returned to the old bank -loan business, which was exactly the same as the routine of campus loans.

According to Luo Min, entering the prefabricated vegetable industry is determined to transform thoroughly. However, this transformation should not just make money changing the track. What's more important is to abandon the bad style and show the power of goodness. Obviously, in the "familiar formula and familiar taste" of the fun shop, it is difficult for the public to feel the sincerity of "washing the mind". The resistance to "Boss Luo" is not only the backbolf of the history of the campus loan, but also the public's collective siege of its values.

Regarding whether "Boss Luo Luo" is truly transformed into prefabricated dishes, or in the prefabricated "leek", it is not easy to conclude for the time being. I hope that, as Boss Luo said, constantly starts a business to be a respected enterprise. The realization of this goal needs to establish the correct values ​​and reshape the corporate image downright. At the same time, the black history that is difficult to wash in Qundian should also give entrepreneurs to entrepreneurs. Speculation may be able to achieve short -term "success", but its negative impact is far -reaching. Only with a beautiful original intention can you achieve a good cause.

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