Sports lit up the night economy

□ Sui Yanchen on the evening of July 23, the launching ceremony of the Rizhao City Fashion Sports Season event and the "National Games Sports Lighting Night Economy" activity in 2022 was successfully held in Xianghe Sports Park.

In 2022, Rizhao City Fashion Sports Consumption Season event is based on the theme of "enjoy sports, healthy life", and conducts "welcoming the provincial transportation", "fell in love with tennis" and "perceive water transportation" around important time nodes, major events, and key groups. "Happy Ice and Snow", "Leyou Rizhao", "Night Move the City", "Responsible Sports Lottery Public Welfare", "Energy Trade Sports Health" and other top ten series themes are designed to provide high -quality sports consumer products and services for Rizhao citizens, further Enrich the sports life of citizens, and create a strong atmosphere of "welcoming the provincial transportation and national fitness" in the city.

In August 2020, Rizhao was successfully selected as a national sports consumption pilot city as one of the 40 cities across the country. Since the pilot of sports consumption, Rizhao City has actively promoted the innovation, policy innovation, model innovation, and product innovation of sports consumption mechanisms, promoted the continuous growth of sports consumption in the city, and continuously upgraded the sports consumption structure. According to preliminary statistics, in 2021, the per capita sports consumption of residents in Rizhao City was nearly 2,200 yuan, an increase of more than 10 % from 2020, and the pilot pilot pilot achieved significant results.

The "Economy Welcome to the Provincial Games Sports Light Economy" is an important part of the 2022 Fashion Sports Consumption Season of Rizhao City. It takes Rizhao Xianghe Sports Park as the main position. Promote the integration and development of consumer formats such as culture, entertainment and catering, and support districts and counties and functional areas to create a number of sports night consumption scenes, fitness and leisure net red punching land, attract more citizen friends to participate in sports, fitness and sports consumption, and drive the city's sports in the city The economic development of the night makes the summer of Rizhao more full of "sports fireworks".

At the event site, there were colorful national fitness activities such as walking, square dance, and drag dance, as well as three -player basketball, football and other games; around the promotion of the third Shandong Sports Consumption Season in 2022, the provincial level in our city Sports consumer coupons are issued cooperation units to carry out on -site promotion of provincial sports consumer coupons; more than ten enterprise clubs promote and promote fitness and training courses. Park Night Market provides a platform for leisure and entertainment consumption for the people of fitness. Jian, race, entertainment, travel, purchase, the vitality of sports at the entire event, lighting up the city's night economy, letting the business district's popularity "gather", "fire" at night, the people's life "happy" up Essence

This year is a key year for Rizhao to carry out national sports consumption pilots. The State General Administration of Sports will select a batch of demonstration cities in pilot cities across the country. In the next step, our city will take the opportunity to host this fashion sports consumption season activity, and take multiple measures to promote the continuous growth of sports consumption in the city, create a model and model for promoting sports consumption The famous city of the seaside sports empowers the force.

- END -