Go deep into the local characteristic "street sky" and let the knowledge insurance knowledge go shopping

Go deep into the local characteristic "street sky" and let the knowledge insurance knowledge go shopping

——In Agricultural Issuance Dehong State Branch leads the theme publicity activity of "People's Deposit Stock Insurance"

In order to further improve and implement the long -term mechanism of the publicity insurance publicity, protect the legitimate rights and interests of the depositors and financial institutions, promote the propaganda work, and improve the cognitive level of the public about deposit insurance. Organized the theme publicity activity of "Guardian of People's Deposit Stock Insurance", and united financial institutions such as Agricultural Bank of China Agricultural Bank, Bank of China, ICBC, Rural Commercial Bank, Fuyun Bank, Changjiang Village Bank and other financial institutions in Dehong Prefecture. The advantage of the flow of heaven, set up a short and easy -to -understand theme lecture, allows deposit insurance knowledge to spread in the streets and lanes, and go shopping.

Joint stalls to create a popularity of publicity. On the day of the event, propagers from the Agricultural Bank of China, Agricultural Bank of China, Bank of China, ICBC, Rural Commercial Bank, Fuyun Bank, Yangtze River Village Bank and other mango financial institutions were promoted in the streets of the largest flow of people in Wucha Road Township. The crowd, distribute the "big character version" deposit insurance publicity page, explain the knowledge of insured in common language. On the same day, in order to further attract the flow of people and deepen the impression of the masses, the environmentally friendly shopping bags such as "deposit insurance, escorting your deposit" and other environmental protection shopping bags were specially produced. The members distributed to the crowds of the market. The shopping bag can be used recurrently, and the knowledge of the deposit insurance is also entering the minds of the past.

Boutique classrooms to improve the depth of publicity. Considering that Wucha Road Township is mainly the settlement of the Han and Jingpo people, the propagandists of the Agricultural Issuing Dehong State Branch deliberately deliberately put on the Jingpo costumes, and opened the theme lecture hall of "deposit insurance knowledge". In the lecture hall, the propagandists explained the basic concepts and coverage institutions of deposit insurance in the form of question and answer, and set up interactive links for key knowledge closely related to depositors and depositors. The participation of the masses allows the people who rushed the people to quickly learn the knowledge of deposit insurance while shopping happily.

Go to the streets to enter the street and expand the breadth of publicity. In order to expand the breadth of the publicity activities of the deposit insurance, the presence of the preparations of the deposit insurance seized the characteristics of large people on the street and a variety of customer structures. Through talking with shop owners and staff, they understand the doubts of ordinary depositors' doubts about the knowledge of deposit insurance knowledge. , A targeted answer. At the same time, the "deposit" shopping bag printed by the Dehong State Branch was distributed to the merchant, and the opportunity to load customers with the help of merchants used shopping bags to allow the insured knowledge to go to the streets and enter the masses' homes. Walk into the hearts of the people. (Yuan Xiaoyu)

Responsible editor: Zhang Wei Guo Jinhui

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