Tourism | Shandong Pingyi: Create a model for economic development in Yimeng Mountain B & B

Author:Cultural Tourism China Time:2022.06.16

▲ Pingyi County Homestay -Fuquan Mountain Residence Pingyi County Cultural and Tourism Bureau Picture Conferry

Liu Jiying, a tourist in Jinan, Shandong, was impressed by the homestay in Pingyi County, Linyi City, Yimeng Mountain. "Local homestays have characteristics of mountainous areas. The planning is reasonable and intimate, which makes people live comfortably and relaxed." Liu Jiying said that in the past two years, she went to Pingyi County to experience the local homestay with her family. In her opinion, the homestay industry in Pingyi County can be centered on tourists, whether it is construction or management, so that people can rest assured to consume.

In the past few years, Pingyi County aims to create a boutique homestay with Yimengtai experienced tourism destinations. Relying on the beautiful landscape natural resources and traditional ancient villages, actively cultivate the rural tourism homestay industry, support the introduction of relevant policies, and activate the homestay economy. The innovative development of the cultural tourism industry laid a solid foundation.

The clever design integrates nature

Entering the homestay gathering area in Pingyi County, there are many homestays in front of people.

The Yimengshan Shen Inn is deployed in the form of courtyard, with stones as architectural materials, supplemented by ecological logs, inheriting the simple architectural style of people in the Mengshan area. The roof is equipped with a viewing platform, and tourists can see the stream flowing from the mountain here, and breathe the fresh air between the mountains. At present, there are 5 courtyards and 14 guest rooms in Yimengshan House Inn. On weekends and holidays, one room is difficult to find.

By revitalizing the resources such as rural homesteads, idle houses, and idle collective construction land, Pingyi County integrates cultural and creative elements and rural life during the construction of the homestay, and successfully realizes the beautiful butterfly changes in the "home house" and "homestay". Ancient villages such as Lijiashiwu, Chijiazhai, and Cuijiazhuang in the local Mengshan tourist area, with the help of boutique homestays, attracted a large number of tourists and came to experience the daily life of the people in Yimeng Mountain.

On June 14, Zhang Nana, who lived in Linyi City, made a special trip to the resident of Fuquan Mountain, Pingyi County. "When I got out of the car, the child cheered, and the scenery was too beautiful. The child had just finished the college entrance examination and thought about taking him out to relax. I heard that the homestay in Pingyi County was very distinctive, so I ordered a room." Zhang Nana said that she had deliberately checked the tourist route strategy before she came. Fuquan Mountain residents were only a 20 -minute drive from the surrounding turtle -Meng Mongolian scenic spot. The beautiful and simple folk customs of Fuquan Village next to it are a good place for children to come into contact with nature.

According to the person in charge of Fuquan Mountain Residents, the design ideas of the Funquan Mountain Resident Residents returned to the main purpose. By retaining the original old house form, a transparent glass window is added, and the open -air pool in front of the house cleverly integrates modern and traditional.

Scientific planning to get rich together

The homestay industry is a comprehensive industry. It requires multi -link cooperation and can bring development dividends to multiple industries. Over the past few years, Pingyi County has brought together the development of homestays as a breakthrough in promoting the integration of cultural tourism and rural revitalization.

The local tourism homestay focuses on the turtle Mongolian scenic area and the surrounding areas, integrating it with rural tourism development, and build a cluster -developed homestay gathering area. The development of the homestays such as Fuquan Mountain House, Yimengshan She, and Mengshanli artists tribal and other homestays, which effectively drives the development of multi -formats such as the culture, agriculture, and health care of surrounding villages. By relying on the economic growth of the homestay, 60%of the villagers around the Guimeng Scenic Area realized employment at the door, with an average daily salary of about 100 yuan, and wage income became the main source of income from villagers.

Ma Yanmei, who lives near Guimeng Scenic Area, has just turned 60 this year. Previously, she worked in construction sites in Beijing, Tianjin and other places. I heard that the homestay industry in her hometown is getting stronger and stronger. She returned to her hometown two years ago. She is currently working hard in a homestay. The monthly income exceeds 3,500 yuan.

Based on the resource advantage, Pingyi County has done a good job in the combination of tourism and landscape ecology in the past five years, and deeply tapped the stock resources such as streams, pastoral, mountains, forests, and houses. At the same time, explore the "Rural Tourism Upgrade Edition", transform and upgrade the homestays in the homestay gathering area of ​​Berlin Town, strengthen the construction of supporting facilities, allow tourists to get an immersive experience, create the core attraction and driving force of new rural leisure areas, and further promote further promotion The high -quality development of the homestay industry has helped the implementation of rural revitalization strategies.

Cui Jing, secretary of the party group and director of the Pingyi County Culture and Tourism Bureau, said that by tapping the traditional ancient villages in the country, the local houses were transformed into the capital of the tourism industry, and then the tourism development advantage was transformed. The transformation of leisure vacation tour and ticket economy to the industrial economy has initially formed a leisure and vacation industry mainly based on ecological culture and farming culture.

Fusion and development rich format

The integration of the county's cultural tourism resources is injecting long -term development vitality into Pingyi's homestay economy. For example, the local area actively develops a new format of "medical care+tourism". Using the advantages of rural tourism resources and industrial foundation, innovate rural tourism, and actively develop the medical and health industry that meets the actual medical care and health industry in Yimeng Mountain.

Relying on the advantages of the location, Berlin Town, Pingyi County actively improves the construction of the traffic standardization of scenic spots, accelerate the implementation of a number of comprehensive transportation projects such as the tourist homestay gathering area to Linyi Central City, Pingyi County, and Mengyin County. The "big channels" of cities and counties realize a close connection of multiple transportation methods. At the same time, measures through unilateral widening, bilateral widening, increasing lanes or overall reconstruction of roads to open the "last mile" of the tourism road; rectify and improve the environment of the road, build a green landscape corridor, build a "fast operation, and build" fast operation. Slowly travel "road network system.

The Yimengshan Xiangju project is located in the Mengshan Tourist Resort of Pingyi County, with 104 guest rooms. In order to attract passenger flow and enrich the tourism format, the design of Yimengshan Xiangju adopts a group layout, which can receive a large -scale conference of about 200 people and the whole to zero to meet the demand for vacation party for small groups. At present, the six high -end tourism homestays represented by Fuquan Mountain House Pingyi County have initially formed industrial agglomeration. Local "homestays+idyllic scenery", "B & B+Outdoor Sports", "B & B+Intangible Cultural Heritage" and other industries integrating "B & B+" economy is increasingly perfect. Essence

The homestays have developed, and the "money" of the surrounding people is also wider. According to incomplete statistics, only around the two high -end homestays of Yimeng Mountains and Fuquan Mountain, there are more than 50 large and small specialty catering, customized agricultural products, traditional handicraft production and other stores.

"Habitats in the scroll and live poetically." Cui Jing introduced that in the future, Pingyi County will accelerate the pace of the construction of high -end homestay projects. On the basis of existing resources, build an operating platform to fully tap local characteristics, highlight the cultural theme, create a boutique homestay brand with unique characteristics of Yimeng Mountain, and strive to promote Pingyi County Tourism and Best Industry to become a model model for rural tourism transformation and upgrading.

Responsible editor: Gou Xiaoqing

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