49,000 people receiving tourists in Changbai Mountain in a single day

Changbai Mountain Protection and Development Zone "Expansion Industry, Fengye format, promoting upgrade" seizing the tourist market during the tourism season to drive the tourism market, and the tourism recovery has achieved remarkable results. Today, Changbai Mountain receives 49,000 tourists across the region. Among them, the main scenic area of ​​Changbai Mountain received 22,000 tourists, an increase of 122.85%year -on -year.

Promote the consumer experience "dual improvement". Changbai Mountain actively enriches business formats and innovative products, adds and upgrades more than 20 new projects, new scenes, and new gameplay with high participation and strong experience. Create a differentiated resort hotel cluster, invest in the construction of Julongji Hot Spring Plaza, upgrade the infrastructure of the scenic spot, and enhance the holiday atmosphere and consumer experience.

Promote online and offline "double linkage". Innovative marketing models and planning paths, launching short videos of ecological slow travel and roaming life theme series on platforms such as Douyin and Kuaishou, the playback volume exceeds 15 million; it has carried out 14 cloud tourism live broadcasts, averaging nearly 200,000 people. Continue to amplify the awareness and influence of the summer preferential policies, actively connect with many colleges and universities in the province, explore the establishment of cooperation mechanisms, and tap the research market increasing.

Promote the "double integration" of traffic cultural tourism. Changbai Mountain has added red flag electric vehicles and Mogett car rental projects to expand full category travel services such as direct vehicles and line passenger cars in scenic spots. Provide tourism and transportation supporting support.

Source: People's Daily Online

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