Creating a new high!The activation rate of medical insurance electronic voucher in Longgang District, Shenzhen exceeded 70%

The reporter learned from the Longgang Branch of the Shenzhen Medical Security Bureau that since this year, the bureau's multi -party linkage and multi -pronged approach will be comprehensively accelerated to promote the promotion and application of medical insurance electronic vouchers. As of early August, Longgang Medical Insurance Electronic Volleyball Certified 563,400 new activists, with a total activation of more than 1.96 million, and a activity rate of 71.6%, becoming the city's first and only jurisdiction that exceeded 70%.

Pay attention to early deployment

Promote the same force

In order to effectively promote medical insurance electronic vouchers, the Longgang Branch of the Municipal Medical Security Bureau formulated a publicity and promotion work plan, set up a special working group, refine the content of the work, and implement the responsibility to the people; Implement promotion tasks.

At the same time, in -depth discussions with channels such as WeChat and Alipay, master the latest situation of medical insurance electronic vouchers, and arrange to implement a special training meeting for accurate promotion of major hospitals; take the lead in forming a special working group consisting of leaders of distinguishing management and related districts. Overview of scheduling and extensive mobilization of all parties, and regularly notice the activation progress of various types of personnel.

Multiple measures

Precise measures increase effects

On the basis of in -depth analysis of the types of insured, crowd composition, and classification statistics of the personnel of not activating the electronic vouchers of the medical insurance, the Longgang District combined with the functions of relevant departments and adopted targeted measures accurately.

The Longgang Branch of the Municipal Medical Security Bureau, together with the District Health and Health Bureau, District Education Bureau and other departments to strengthen the publicity and guidance of medical insurance electronic vouchers; conduct special training for various types of education specialists, and publicize them in various universities, primary and secondary schools, and kindergartens. ; Use the power of grid staff and security officers to remind flexible employees or telephone reminders; the District Government Service Data Administration assistance to the insured person who has not activated medical insurance electronic vouchers in the area to regularly send a warm reminder SMS.

Online and offline publicity

Create an atmosphere for promotion promotion

In addition, through the combination of "online+offline", Longgang District also extensively publicize the advantages and characteristics of medical insurance electronic vouchers and activate the use method of multi -frequency and multi -channels to create a good atmosphere of "everyone knows and everyone's participation".

Among them, "Online" has released new media platforms such as WeChat public account and Longgang Rong Media APP through Shenzhen Longgang, and continues to release publicity and promotion. "Offline" set up on -site supervision teams, and divided into many large hospitals to go deep into major hospitals for "face -to -face, handles" guidance; in various street administrative service halls, designated pharmaceutical institutions and other places, various types of publicity posters, electronic screen rolling playback, etc. Forms, all -round publicity and introduction of the advantages, activation processes and use methods of medical insurance electronic vouchers.

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Copyright statement: Original Longgang Rong Media, please indicate the source for reprinting.

Edit: Zhang Xing He Su

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