From the metropolis to Daba Mountain to help digital rural construction

Author:Sichuan Provincial Department Time:2022.08.11

Sunan hat, sunscreen sleeves, retro glasses, no pink daisy, T -shirt shorts, a bottle of mineral water, lightweight simplicity ... In August, Guangwu Mountain, in Taoyuan Village, Guangwu Mountain Town, Nanjiang County, Baya City, come to the summer to avoid the summer. Tourists often encounter such a "sister next door." If it is not a notebook that never leaves, it is also reminded that tourists "don't go down the river", and even reporters would not even think that this is a provincial party committee organs to help the local village cadres.

At the end of the visit to the house, the villagers will always send a far away

From the metropolis to Daba Mountain, the butterfly changed of "sister next door"

In the afternoon of August, although it was located in the summer resort, the sun was still like fire. I heard that the villagers Wu Taimin's soil honey was stolen by the "black blind man" (black bear), and the loss was serious. Li Jiazheng immediately contacted Tang Tao, deputy director of the Taoyuan Village Village Committee to go to the field to check the situation.

Talking about the "black blind", the local villagers love and hate, and Li Jiaxuan feels the same. In July last year, Li Jiazheng just sent it to Taoyuan Village from the Provincial Party Committee's Internet Information Office. He heard that Wu Taimin's soil honey was well raised, so he went to "scripture", but experienced a special journey.

For more than an hour of goat intestines, black bear, macaques, flying mice, wild boars, wild rabbits, pheasant, rock sheep ... all kinds of wild animals that have ghosts have made this "post -95" girl who lived in Chengdu since childhood. "To be honest, it is still a bit dangerous, especially at night. So walking this kind of mountain road, you must call the comrades of Shangcun together."

"This kind of mountain road is annoyed by our locals, but she walks everywhere in the village." Speaking of Li Jiayu, Tang Tao, a native Taoyuan Village, also admired. Today, Taoyuan Village is formed in June 2020 by the merger of Iwate Village, Jiaojiahe Village, and Jijiao Mountain Village, with an area of ​​158.8 square kilometers. Bleak

"Come and sit!" "Come and drink water!" "Did you eat?" ... In an interview with the reporter, whether he came to the honey farmers' house in Jijiao Mountain, or at the rock house settlement, or the B & B area of ​​Pengjiaba The villagers greeted her enthusiastically, and everyone had already regarded her as a real "sister next door."

From the understanding of the situation from Wu Taimin's house, the couple sent all the way, and they said reluctantly, "Go slowly, come again ..."

"Internet information is the people's bridge" brings convenience to villagers and tourists

Develop a new Internet economy, ecological products get out of Daba Mountain

Taoyuan Village, located in the core location of the national 5A -level scenic spot. In the eyes of most people, the villagers here have a "tourist rice", which seems to be carefree. However, in the eyes of Li Jiayu, Taoyuan Village still has a lot of articles.

"At present, there are 91 farmhouses and homestays in the village, and 70%of the villagers are engaged in tourism -related industries." Li Jiazheng told reporters that 30%of villagers in Taoyuan Village did not really eat "tourist rice". "This Some villagers are dominated by the elderly and special families, and some of them live far away. "

Wu Taimin is one of these 30%. Six years ago, Wu Taimin moved from the top of Jijiao Mountain to the foot of the mountain and removed the "poor hat", but still located in the deep ruling. Relying on traditional beekeeping and yellow sheep breeding, there are some crops such as corn and potatoes, and some mountain goods such as bamboo shoots, chestnuts, walnuts, kiwi are used seasonally. Due to inconvenient exchanges and poor information, most of these agricultural products entrusted the scenic area to help sell, and the prices are generally low.

"Gwangwu Mountain honey is only taken once a year, the quality is very good, and the supply was in short supply." Li Jiazheng found that there was a tradition of beekeeping in the local area. The annual high -quality honey in the village can reach tens of thousands of catties. However, in recent years, the impact of inferior honey on the market has led to a great discount on the recognition of the local honey market, and the market value has not reached expectations.

"Create a public brand, establish a traceability system, shape the brand image, and enhance market value." In Li Jiayu's plan, the village collective economy is supported, all the local farmers' local products are included in the unified brand, unified purchase and sales, Cover the area around Guangwu Mountain and continuously expand the brand's influence.

"A tourist said, looking for an Internet celebrity, standing next to the bee barrel, the honey was sold for a while." During the visit, Wu Taimin's story caused Li Jiazheng's interest. "This is our resource advantage. Combined with public brands, incubation network IP accounts and e -commerce brands, at the same time, organize villagers to conduct live broadcast and cargo training, fully develop the new Internet economy, and allow the ecological products of Guangwu Mountain to get out of the bus. "

Li Jiazheng spared no effort to promote the promotion of Guangwu Mountain ecological products. As of July this year, through multiple assistance projects, it has helped villagers in Taoyuan Village and the collective economy of villages selling more than 7,500 pounds of agricultural products such as honey, waxy, dried bamboo shoots, fungus, walnuts, and Nanjiang Huangyang, with an income of nearly 360,000 yuan. This year, the "6.18" online shopping festival, she also made a guest appearance on "Bazhong Agricultural Products Recommended Officer", which was promoted and reported by more than 20 provincial -level new media such as Xinhua News Agency, People's Daily, Mengyu News, and Sichuan News Network.

With the gradual improvement of the market recognition of Guangwu Mountain agricultural products, Li Jiazheng and the village committee are full of energy. "In the future, it will rely on the local tourism economy to implement deep processing projects, realize the integration of the three industries, extend the product value chain, and realize the realization of the product value chain, realize the realization Maximize market value. "

Instruct the owner of farmhouses to use the Internet platform

Help digital rural construction and realize the transformation of industrial economy

During this time, Li Jiazheng was busy.

On June 23, the centralized signing ceremony of the Sichuan Provincial Party Committee's Internet Information Office in 2022 was held. The party committees of 18 Internet companies and social organizations and the Internet Information Office of the Provincial Party Committee were signed with Nanjiang County, Guangwu Mountain Town, and Taoyuan Village. Help project agreement. According to the agreement, relevant units will provide public welfare assistance to Nanjiang County, Guangwu Shan Town and Taoyuan Village with digital platform construction, brand service promotion, technical support, and material donation. The Provincial Party Committee's Internet Information Office will continue to strengthen communication and cooperation with Taoyuan Village in the aspects of party building leadership, pairing, and consumer assistance. These 18 projects are related to Taoyuan Village, and the implementation of its landing has naturally become the focus of Li Jiazheng's work. At present, 100 shared bicycles donated by a network technology company, electronic library donated by a certain e -commerce company, have brought convenience to villagers and tourists. The "Qixiu Guangwu Mountain" digital rural smart platform supported by the company has basically been built to be put into operation ...

"Although they are very busy and tired, they are very full and happy, because this is getting closer and closer to the target tasks that the organization handed over to me." This target task is the construction of digital rural demonstrations. As the first batch of master's degree in network space security majors in the country, this is also one of the key directions of Li Jiayu's personal attention. Space atrophy, labor loss, and the expansion of urban and rural development gaps. Digital rural construction is both the development trend of the times, but also a big stage for digital productivity to play a role. "

Tourist experience 24 -hour smart bookstore

Through the "zero distance" contact over the past year, Li Jiazheng had more in -depth thinking about the development of Taoyuan Village and Guangwu Shan Cultural Tourism. "Since the development of Guangwu Mountain Tourism Ecology in the 1990s, tourism brands have a certain competitiveness and economic benefits, so that most people in Daba Mountain have eaten tourism meals. The impact of objective issues such as transportation and the new crown epidemic, the local tourism industry has long stagnated in the traditional tourism development model of 'ticket economy' and 'walking horse -seeing flowers'. Drive the weak development of the people in the far -reaching mountainous areas. "

Li Jiazheng said that the current digital rural construction that is currently implemented using smart rural tourism as one of the target functions, and the use of digital empowerment of rural tourism management, services, marketing, and operations. Windows can also provide tourists with channels for consulting agricultural travel information services, and can further upgrade and optimize the local agricultural tourism landscape route and layout in the collection and analysis of consumer data, and gradually realize the industrial economic transformation. Unique tourism products and service quality.

For Taoyuan Village, the digital rural platform plans will realize the informationization of comprehensive governance at the grassroots level, and the cumbersome daily work of towns and villages will be emphasized through the "Internet+" to solve the pain points of lack of manpower in grassroots governance, inadequate incident discovery and disposal, and inadequate processes and other pain points. Difficulty. At the same time, the platform will provide "villagers' circles" with functions such as neighborhood assistance, hometown construction, talent training, and industrial information, to meet the inner needs of the village information exchanges and the villagers' villagers' hometown and contributions.

"I believe that in the near future, Smart Light Mountain and Digital Taoyuan Village will definitely make everyone shine and bring a different experience." Li Jiayu was full of confidence.

川 Source of this article: Sichuan News Network, Internet Information Sichuan

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