Ningde City announced a typical case in the field of market supervision in 2022

A few days ago, the Ningde Market Supervision Department announced the first typical cases of the first old -fashioned field in 2022. The main features of these cases are exaggerated and false propaganda for products, claiming that ordinary foods are health products, medicines, or created health anxiety, deceived the elderly to buy a large number of long -term purchases, and violate the "Anti -Unfair Competition Law", "Advertising Law" and other related related Regulation.

Let's look at typical cases together

Case 1: False propaganda case of Fu'an Ouyuan Food Store

In order to promote a food called "Circalasse Enzyme Pressive Candid", the parties attract the elderly to the store by experienced the quantum cell resonance instrument for free, and then play the PPT, videos, and verbally preaching the candy compressive candy candy on the spot Effective. According to a verification, the parties preached 98%of the drug -grade purity of the food, and the stomach and intestines were absorbed by 100%of the gastrointestinal. Fast results, good effects, safe and non -toxic side effects, adapting to all diseases related to blood and vascular, hyperlipidemia, hypertension, hypertension, diabetes; cerebral arteriosclerosis, memory loss, slow reflection, stroke (cerebral hemorrhage (cerebral hemorrhage (cerebral hemorrhage (cerebral hemorrhage (cerebral hemorrhage (cerebral hemorrhage Patients with cerebral infarction; patients with epilepsy, hemiplegia, insufficient blood supply to the brain; coronary heart disease, angina pectoris, heart rate abnormal patients, myocardial ischemia and gastrointestinal dysfunction, digestive tract disease; kidney deficiency, prostatitis (hyperplasia), frequent urination, night, night, night There are more frequent urination; dizziness, headache, varicose veins, pulmonary embolism; old spots, chloasma, white hair, dry eyes, astringent, blurred, tears in the wind; cervical spondylosis, rheumatism, rheumatism, often dizziness, headache, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs, limbs A numb health personnel such as numbness, insomnia, poor microcirculation; dysmenorrhea, menopausal syndrome; fatty liver, obese people can help lose weight. "According to product label information, the selenium enzyme compression tablet candy is neither health products nor medicine, but it is ordinary Food, but in the mouth of the person in charge of the store, Chen Haotian's mouth is a "magic medicine" that is not cured. Since August 7, 2021, the parties purchase 146 bottles in batches per bottle and sell 106 bottles for each. The price of the bottle is 195 yuan.

Legal basis and punishment: The behavior of the parties violates the provisions of Article 8 of the Anti -Unfair Competition Law, which constitutes the illegal act of misunderstanding of false publicity. According to Article 20 of the Law, on July 4, 2022, the Fu'an Market Supervision Bureau ordered the parties to immediately stop illegal acts, confiscated 14,310 yuan of illegal income, and fined 200,000 yuan.

Case 2: Tongqiao Yang Nai Family Dairy Products Management Department False Advertising Case

In the publicity advertisement of the parties, this tea oil has been deified into a medicine, and it is valid from embryo to old -fashioned full chain. The parties mainly sell goat milk powder to middle -aged and elderly people. "No best, only better", but in order to attract the elderly to buy more products, it has become "only the best" in the parties' shops. In the entire breeding industry, the oldest history is the oldest, the most solid, and the most influential brand "" The protein in goat milk can directly promote the improvement of our immunity. " And through publicity of the benefits of goat milk, the same sheep -luminal milk solid drinks are exaggerated with goat milk, misleading consumers to buy.

Legal basis and punishment: The parties use the "best" such as "the best" and the achievements of unwritten results to promote products. Illegal acts. According to Article 55 of the Law, on May 27, 2022, the Market Supervision Bureau of Dongqiao Economic and Technological Development Zone ordered the parties to stop publishing advertisements, eliminating the impact within the corresponding range, and a fine of 11,000 yuan.

Case three: Food advertisement of Fujian New Sanben Agricultural Co., Ltd. involves disease treatment function cases

The parties published an advertisement on their official WeChat public account, claiming that "mountain tea oil has the effect of sterilization and anti -inflammatory, and drinking mountain tea oil can prevent cerebral thrombosis, myocardial infarction, hypertension, hyperlipidemia and other diseases, and can also improve human immunity and increase the stomach. The function of the intestinal tract has obvious effects on reducing cholesterol and preventing cancer. "" It can enhance the physical fitness of the fetus and promote the development of the nerve center of infants and young children. " Beauty, bright eyes, black hair, delaying aging, longevity health and other functions. In Japan, the United States, and Taiwan, the tea oil is crowned with 'longevity oil' "and" mountain tea oil is the best supplement for maternity after gardening, increasing maternal immunity, which increases mother's immunity Powerful functions, so as to increase the amount of breast milk, and help eliminate small abdominal fat accumulated during pregnancy, and help to recover their body quickly. "In the propaganda advertisement of the parties, this mountain tea oil has been deified, and it is effective from embryonic to old -fashioned full -chain.

Legal basis and punishment: The food advertisement issued by the parties involves the function of disease treatment, which violates Article 17 of the "Advertising Law of the People's Republic of China", and in accordance with Article 58 (1) of the law. On April 22, 2022, the Market Supervision Bureau of Lirong County ordered the parties to stop publishing advertisements and eliminated the impact within the corresponding range, fined 10,000 yuan.

Case 4: False propaganda case of Zhouning County Pingzhong Health Museum

By holding "health lectures", the parties sell gifts such as gifts and free experiences to sell a health product called Ganoderma spore oil. The release of this product has the eight functions such as "anti -tumor, anti -cancer, anti -aging, treatment of hypertension, as well as" Beijing Notary Office Notarization "," Astronaut, Aerospace's Internal Chief, and the designated name of the leading cadres of Zhongnanhai "" by taking the 10th spacecraft Pseudo -information such as cultivating "special environment in space". It also declared that middle -aged and elderly people conditioned their bodies into four stages and need to buy eight boxes of products. The retail price of each box of the market is 3760 yuan. Sales of people. At the time of the incident, the operating amount was 107810 yuan. Legal basis and punishment: The behavior of the parties violated Article 8 of the Anti -Unfair Competition Law, which constituted illegal acts of misunderstanding of false publicity. According to Article 20 of the Law, on August 3 last year, the Zhouning County Market Supervision Bureau ordered the parties to stop illegal acts and fined RMB 200,000. It has not performed the administrative penalty decision within the statutory period. On April 19 this year, the Zhouning County Market Supervision Bureau applied to the court department for compulsory execution of 200,000 yuan of penalties, and a fine of 200,000 yuan was added, a total of 400,000 yuan.

Forward reminder

Tell the elders

Don't be fooled anymore!

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