Qingdao West Coast New Area actively carried out the publicity work of the national civilized model city

In order to further improve the level of creation and quality of the national civilized model cities and create a strong creation atmosphere, recently, the West Coast New Area has actively carried out publicity work in various forms to enhance citizens 'recognition, participation, support and satisfaction of the citizens' creation work. Essence

"Listen" to make an article. Using local radio, commercial super -broadcast media and other media, multi -frequency and circular playback creation public welfare advertisements and slogans, calling on citizens to actively participate in the creation of work, so that citizens can experience the good external environment of the new district creation work at the same time as traveling and shopping.

"Look" to work hard. Using the advantages of dense buses in the new district and close connection with the citizens, the creation work content is published on the body and electronic screen on the 1,344 bus vehicles. As of now, 2,700 slogans have been posted on the body, and the average electronic screen daily playback has reached 18,000. The audience is about 300,000 per day, and the visual communication effect is obvious.

"Feeling" in innovation. Use the building to light up to play the creation of work animation and public welfare slogans to cover the blind spots of the work of creating work at night. In the union of the relevant taxi company, it actively distributed the creation of car stickers to enrich the content of mobile public welfare advertisements. In addition, it is also interspersed with taxi -car terminal screens to create propaganda words. At present, more than 600 taxis that can accept the signals are all displayed normally, so that passengers will experience the strong creation atmosphere of the new district from the senses during their travel.

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