The "Summer Tour" market is launched, and the popular tourist route is a bit "wild"

Author:Changjiang Daily Time:2022.06.17

The Yangtze River Daily Da Wuhan Client June 17 (Reporter Jia Bei Correspondent Xu Zhenyan) "The national college entrance examination is over, most primary and secondary schools will usher in the summer vacation at the end of June, and the summer tourism market has been launched." As the summer is approaching, the summer file is approaching, the summer file Drive the tourism market to accelerate recovery. Where to go big data, from June 1st to 15th, hotel reservations increased by more than double the month from the second half of May; in the past week, the number of summer air ticket reservations increased by nearly tripled the previous week. In the previous week, 70 % of the previous week, the number of ticket reservations in scenic spots rose by nearly 60 %.

Where to go, in the first half of June, hotel reservations increased by more than double the month from the second half of May. The most popular city TOP10 is: Chengdu, Guangzhou, Chongqing, Shenzhen, Hangzhou, Changsha, Xi'an, Wuhan, Kunming, Kunming , Urumqi. From the perspective of search popularity, the hottest hotel destinations include many summer resorts, such as Aba in Sichuan, Huangshan, Anhui, Shennongjia, Hubei, and Zhoushan, Zhejiang.

From the perspective of hotel reservations, some cities have reservations this summer this summer exceeding the same period last year, especially in non -provincial cities, and hotel reservations have increased faster than provincial capital cities. Where to go, CMO Huang Xiaojie believes that with the issuance of cultural tourism consumer coupons in various provinces, the driving effect of the interior tourism in the province has obvious, showing the strong needs of local tourism in the province, surrounding tourism, and the huge space for cultural tourism resources.

Judging from where to go, the hot tourist route this summer is a bit "wild", including: Northern Xinjiang's Duku Highway Crossing Tour, Tengger Desert Hobbing, Hulunbuir Hardcore Prairie Crossing Tour, Lijiang Dali Lugu Lake Private Group, Daocheng Aden Aden Traveling, Coco Xili crossing tour.

Huang Xiaojie introduced that from the perspective of the supply side and market research, the sales of summer vacation products in research and volunteers this year have increased higher. The consumer groups of research products are mainly middle -aged and elementary school students, focusing on museums, and natural camping on foot. For high school students, they focus on volunteer+travel, such as fragrance production, water quality testing, Yanghu garbage clearance, Thangka drawing, etc. In addition, the wave of camping and RVs this year, and RV camping is also on the summer hot sales list this year.

In terms of large transportation, the first half of June also had a significant volume. According to the big data of Qunar, as of June 16, the number of air ticket search in the past week has risen straight. The hot destinations of summer ticket booking are: Chengdu, Shenzhen, Kunming, Guangzhou, Chongqing, Urumqi, Xi'an, Sanya, Haikou, Harbin.

Lan Xiang, Dean of the Data Research Institute, analyzed, "After the college entrance examination, the tourism industry ushered in the first wave of summer reservations, and the number of civil aviation and railway travel has increased further. The recent increase in the number of flights will also be the peak of summer travel and the country to enter the country to enter the country. During the re -production and re -production phase, the travel guarantee is provided, and the ticket price will gradually return to the level of previous years. "

【Edit: Ding】

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