Dazhou: Release Cultural Tourism Consumption "multiplication effect" to stabilize the basic market of the cultural tourism industry

Dazhou vigorously develops the cultural tourism industry, take multiple measures and implement accurate rescue, promote the continuous acceleration of the tourism market recovery, stable and orderly market operation, increase the willingness of the masses, release the "multiplication effect" of cultural tourism consumption, stabilize the basic cultural tourism industry, plate. At present, the cultural tourism market has a vibrant scene.

At the Dadong Pacific Red Flag Studios, there are endless citizens who come to watch the movie. Many citizens take the family to dispatch. Everyone is purchasing and picking up the tickets in an orderly manner under the guidance of the staff. After the citizen Xie Ping received the "Dayou Voucher" that minus 30 yuan at the WeChat Mini Program, he took his child to the theater to use it while the summer vacation.

Citizen Xie Ping: When buying tickets online before, two tickets were more than 80 yuan. If you buy tickets by using "Dayou coupons", you can now buy it on the spot to save 30 yuan. Promotion.

It is understood that in response to the 2022 province's cultural and tourism consumption season, Dazhou Innovation Model was issued "online distribution, offline nuclear sales" to issue "Dayou coupons" style tourism electronic consumption vouchers to guide the launch of tourist attractions and travel agencies, travel agencies , Cinema, including 300 preferential measures for cultural and tourism, including the cinema. As of now, Dazhou has issued a total of 40,000 yuan and 1 million yuan.

Wang Tingting, manager of the Dating class of Pacific Hongqi Studios: Visitors who buy goods or buy tickets at the Studios, our employees of our Studios will take the initiative to recommend them to WeChat to search for the voucher applets, receive full reduction coupons, and then the audience will receive it after receiving the audience after receiving it after receiving the audience It can be used immediately, which is very favorable, and it also brings a lot of benefits to us at the same time.

The issuance of "Darwoman" further stimulated sports tourism consumption. At the same time, Dazhou also guided all localities to actively formulate reward measures to motivate travel agencies to organize large -scale tourists to travel to Dazhou to reduce the rent of the rental and sports tourism system to manage operating assets, temporarily refund the quality margin of travel agencies, and make cultural tourism companies better out of battle. Provide tourists with better services and accelerate the positive feedback and positive cycle of the cultural tourism market.

Li Jianli, Executive Vice President of the Dazhou Tourism Association: The most urgent of travel agencies is when funding and business can be restored. Then, by refunding the security deposit, the travel agency has given support to the travel agency and injecting a "strong heart needle" into the industry, which has played a positive role for us to spend difficulties.

It is understood that from January to June this year, the city's 89 cultural, sports and entertainment industry regulations achieved operating income of 843 million yuan, an increase of 16%year -on -year, and 7.3%higher than the province's average level.

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