Come on!In 2022, China "Huilai Five Treasures" (prefabricated dishes) International Network Festival+Cloud Exhibition is here

Author:Southern Rural News Time:2022.06.21

Every summer, blowing the sea breeze and taste the "fresh" taste is the romance of Huilai this small county.

Huilai, located on the eastern coast of Guangdong, beautiful mountains and sea, excellent ecology, breeding a wide variety of agricultural products and seafood: abalone is delicious, pig feet are fat, fish balls are crispy, pineapple is strong, litchi is sweet, "Huilai five Bao "Far well is well -known.

A well -smelling event is about to start! On the afternoon of July 3, the International Network Festival of the "Huilai Five Treasures" (prefabricated dishes) in China in 2022 will be held in Huilai County, Jieyang City, Guangdong Province. In recent years, Huilai has been based on Huilai agricultural resources, adheres to the "four cards" of the agricultural industry, market, technology, and culture, continuously deepen the construction of the "12221" market system of agricultural products, and upgrade the "Internet Festival+Cloud Exhibition" model. We will vigorously develop the prefabricated vegetable industry, gather more resources, link the rural revitalization to help the farm help consumer assistance, and strive to create a "1 major product" (abalone)+"4 boutiques" (pineapple, litchi, Longjiang pig feet, fish balls, fish balls, fish balls, fish balls )+"N Youpin", comprehensively promote rural revitalization and digital rural development strategy.

"1+3+5" form

"Network Festival+Cloud Exhibition" continues to upgrade

Huilai County is the source of the "Internet Festival+Cloud Exhibition". In June 2020, in order to solve the problem of agricultural products in the epidemic, Huilai actively explored new digital agricultural marketing. The "Internet Festival+Cloud Exhibition" model was the first to create a "benefit model" that can be used for reference, replication, and promotion for the creation of the Guangdong online agricultural product trade fair.

In June 2021, Huilai continued to promote the construction of the "12221" agricultural product market system of Guangdong's agricultural products, accelerated the "Internet Festival+Cloud Exhibition" model, innovated and successfully held the 2021 China "Huilai Five Treasures" (abalone, pineapple, lychee, lychee, lychee , Longjiang Pig Foot, Fish Pills) International Network Festival+Cloud Exhibition, with remarkable results.

This year, Huilai County will carry out 2022 China "Huilai Five Treasures" (prefabricated dishes) International Network Festival+Cloud Exhibition Series activities to continue to promote agricultural products "Network Festival+Cloud Exhibition" in the form of "1+3+5". Innovation upgrade. Hold a home event, that is, the International Network Festival of China "Huilai Five Treasures" (prefabricated dishes) in 2022; 3 branch venue activities, namely "Huilai Five Treasures" offline exhibitions, online live hypermarkets , South China University of Technology "Huilai Five Treasures" exhibition carnival; creating the "Huilai Five Treasures" Cloud Exhibition 5 online platform, that is, Guangdong Agricultural Products "Conservation and Price and Price" digital platform, Guangdong International Trade Digital Expo, Cloud Shangri on the Clouds The Agricultural Fair, Huilai Digital Agriculture 5G Cloud Platform, "Hometown of Fish and Rice" platform.

The event will be fully upgraded, and the "Huilai Five Treasures" cloud exhibition that will never end will be created to explore the upgrade of Huilai Agricultural Products "Network Festival+Cloud Exhibition" version 3.0.

Multi -new gameplay

"Cloud" heat continues

Huilai digital agricultural construction has achieved remarkable results. In addition to hosting the Huilai Wubao Network Festival+Cloud Exhibition, it also implements the "Ten Town and Hundred Villages and Thousand People" e -commerce training to build "ITOE Huilai Wubao Cloud Exhibition Hall (International)", create Huihui Come to the cloud of agricultural products on the street, etc., push Huilai agricultural products to the cloud.

There are more new online gameplay at this conference. The form is presented and will be launched at the venue of the conference; South China University of Technology will set up the "Huilai Five Treasures" punch -in zone in the Student Activity Plaza. "Huilai Five Treasures".

Guangdong Agricultural Products "Conservation and Price and Price" digital platform, Guangdong International Trade Digital Expo, Cloud Agricultural Fair, Huilai Digital Agricultural 5G Cloud Platform, and "Fish and Milk Hometown" platform will concentrate their strength to create "Huilai Five Treasures" explosive products. The content of the online platform covers the "Huilai Five Treasures" products and prefabricated dishes, Huilai's humanistic style, and high -quality videos. It will also carry out activities such as limited time spike, red envelopes, etc., and cooperate with the sales rhythm and sales progress of Huilai Nong special products. According to platform activities and activities, online marketing and publicity activities are planned, and traffic supports buyers' attention by giving traffic support.

The conference will also invite a group of Huilai celebrities, international overseas Chinese businessmen and gourmet bloggers, etc. as "Huilai Five Treasures" foodiers. By recording short videos, spread on multiple network platforms to start "Huilai Five Treasures "Brand, invite everyone to try something new.

Online offline exhibition

On -site experience, instantly adopters early

In addition to the display and sale of "Huilai Five Treasures", a series of offline exhibitions will also be conducted. The opening ceremony will be set up at the site of the special agricultural product exhibition area. Participants can visit the scene in person to experience the taste of "Huilai Five Treasures".

In addition, this event will also rely on the Consumer Smart Experience Museum co -built by the South China University of Technology and the Agricultural Bank of China to carry out the "Huilai Wubao" rural revitalization and exhibition week in South China University of Technology. It is reported that the experience hall is core content with "Exhibition of Rural Revitalization Achievements", "Assistance to the Exhibition of Agricultural Products" and supporting and supporting public welfare entrepreneurship of college students. There are also cultural and creative product exhibition stations, student live broadcast areas, and broadcast product introduction areas, which fully demonstrate the "Chinese worker plan" of the rural assistance model.

The conference series also includes 2022 Huilai lychee buyers' origin and the new species of late lychee varieties observation and tasting.At that time, Huilai will invite representatives from the wholesale market, chain super, e -commerce platform representatives and national litchi longan industrial technology system to enter the Huilai Litchi base to introduce high -quality purchaser resources and promote the accurate docking of both parties in production and sales.New lychee varieties promote the high -quality development of Huilai Litchi industry.From the single -product Huilai abalone and pineapple cloud exhibition, to the "Huilai Five Treasures" cloud exhibition; from Yingji's agricultural product to the digital exhibition hall that never ended 365 days, Huilai uses online platforms and offline meansContinuously expand the sales channels of Huilai Agricultural Special Products, let the "Huilai Five Treasures" create higher value in the global industrial chain, and truly realize "Huilai Five Treasures".

On July 3rd, about 2022 China "Huilai Five Treasures" (prefabricated) International Network Festival+Cloud Exhibition, see it!

[Planning] Dong Yuye Xiangling

【Coordinated】 Huang Chuxuan

[Reporter] Zhao Qixu

【Photography】 Wu Shiheng

【Source】 South China Rural Report

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