Yao He: change two to help the tea industry

"Tea, good wood in the south." Tea production is related to thousands of households. Yao Hexiang is the birthplace of "Yuexi Cuilan". Essence How to make the small production of millions of households effectively connect with the domestic and international markets, and how to help tea farmers and tea companies solve problems under the impact of the epidemic. Become the direction of actively exploring the people's government of Yaohe Township.

Create a live broadcast platform. Yaohe Township relies on Cuilan Xiangxiang Town and China Post Yuexi Branch and Jingdong Company to establish strategic partnerships to create professional -level live broadcast halls and achieve main agricultural products such as tea. At present, agricultural products in our town have passed through The operation of e -commerce Co., Ltd. and China Post Yuexi Branch, currently with the help of the two major online sales platforms, has achieved 200,000 yuan in transaction volume.

Cultivate e -commerce talents. He negotiated with the Yuexi Branch of the Yuexi Branch of Sichuan Province, and actively promoted the cultivation of local e -commerce live broadcast talents. Arrange professional teams to strengthen docking with local online celebrities, and special training from short video production, short video operations, live broadcast room planning, interpretation of Internet and platform policies and regulations. And supporting professional talents, 6 local net reds have been created.

Improve product quality. Combining the tea industry and digital technology, create a "code" traceability system, establish an information surveillance system from all links of tea planting, production, and processing, and collect important information in these links in real time. Promote the standardization, branding, and e -commerce of tea, drive the overall quality of the industry, and enable every piece of tea in Yaohe Township to meet the standards of the tea ritual tea.

In the next step, Yao Hexiang will continue to adhere to scientific and technological empowerment, digital empowerment, publicize the birthplace of Cuilan Cuilan, and cultivate a trial place for the integrated development test of the long three innings. Cuilan's specialty town dreams continue to promote the transformation and upgrading of the tea industry, practice the "two mountains" theory, consolidate the results of poverty alleviation, and realize the magnificent picture of rural revitalization. A small leaf, benefiting millions of houses, towering mountains, and incense to the end of the world. (Xuan Guoxiang Zhu Xiaolin Photography Report)

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