Catch the "ice cream assassin", Qingdao strives to attack

Author:Qingdao Evening News Time:2022.07.14

The Market Supervision Administration of the Market Supervision and Administration

"Ice Cream Assassin", the most popular word this summer, refers to the seemingly daily life, but because the merchant does not have a clear price or the price is chaotic, the consumer has the "thorn" ice cream product due to excessive price.

But "Assassin" is not only ice cream. The citizens of Island City recently exposed the various "assassins" they encountered in the mall, including fruit assassins, plum assassins, fudge assassins, marine assassins, jewelry assassins, etc. It is collectively referred to as "Shopping Assassin".

With the increasing "shopping mall assassins" that have been picked out, young generations of consumers have begun to "learn from the scriptures" and communicate countermeasures. They use the way to directly reject and clearly say the price range of the required goods, try to "rectify" the mall assassin Essence

A few days ago, the Qingdao Market Supervision and Administration Bureau launched special law enforcement actions in the price and tourist seasons of the tourist season, focusing on the rectification of illegal acts such as price and price fraud in the ice cream sales market, so that the "ice cream assassin" has nothing to do.

Invincible "Shopping Assassin"

After the "Ice Cream Assassin" frequently searched, some consumers in our city found that when they visited the mall, they knew that there were "assassins" everywhere, and the most shocking was the "snack assassin".

"I bought my girlfriend in the first mall of Yanji Road, and I took about 10 pieces, and I called it 100 yuan." Mr. Sun, citizen, said that because he did not look at the price, he was frightened when paying. The salesman explained 50 yuan/two. "I was tingled, I knew it was so expensive."

College student Xiaowei was also stabbed by "snack assassins" and other "snack assassins". Once, she passed by the mall, saw the plum shop, and wanted to buy something. She took a little restraint, and the clerk quickly packed the scale, and it took more than 50 yuan. After asking the price carefully, it was found that the price was 18.8 yuan/50 grams. She thought the price was measured at 500 grams.

Ms. Wei also has similar experiences. Once I passed by a cooked food restaurant after get off work, I asked for a little bit of each variety. As a result, the seller grabbed two major handles. After weighing, let her scan the code to pay directly, and the payment page showed more than 100 yuan. At this time, she discovered that there was a small price tag in the upper right corner of the glass cabinet, 26 yuan/200 grams of duck heart, 35 yuan/150 grams of chicken feet ...

"I have encountered super expensive fruits before. A small bunch of grapes cost 80 yuan, which is organic." Ms. Wei recalled that when she went shopping, she and her boyfriend wanted to buy grapes. There was a kind of grapes on the counter. But without the price, they got the shopping box directly, and found that the price was discovered at the checkout. "It's not a retreat, it's embarrassing to never retreat."

The routine behind "Shopping Assassin"

Consumers say that there are many expensive products, but the main reason why these "mall assassins" can "tingle" them is that some merchants do not have a clear price or fuzzy price.

So, what are the common price vague strategies in the merchants in the mall, especially foods in food? Sun Ying, the person in charge of a supply chain company supplying a supply chain for supermarkets all year round, said that the most common is to mark the unit price according to the number of grams. Consumers look at the price and it is difficult to judge the actual payment price.

"There are some prices on the same price, not at the price, according to the gram, so that the price will come down, and it can be discovered when it is scaled." Sun Ang said that 50 grams of measurement units were used to sell tea and nourishing products in the early stage, but now now However, it is generally used in foods such as dried fruits and snacks. "This actually played a side ball, and many people couldn't see it."

"The other type is' salesperson to grasp more phenomena. In fact, consumers originally want to have less, but some salespersons need to get more to let consumers enter the 'face game'. At this time "Sun Yu said that he had worked in a snack shop before, and during the training in the store," No matter how much the user wants, just shovel to the end ", gambling users are embarrassed to say no, especially a couple couple Come together.

So, why are there so many "assassins" in the mall? The objective reason is that the cost of opening a store in the mall is complicated, including the cost of front, middle, and background costs. Some people with high traffic, and the cost of rent, manual, storage, and packaging is higher. Mao profit has very strict requirements.

Aside from external factors, the snack shops in the mall considers the reason why the customer base is wide, and more uses higher pricing to screen out consumers who are not sensitive. Sun Yu said, but some merchants '"single game" gameplay can easily cause users' dissatisfaction.

You can dial 12345 in encountering "thorns"

In order to effectively safeguard the legitimate rights and interests of consumers and create a safe and assured consumer environment, the Qingdao Market Supervision and Administration Bureau combined with the "Main Style Raise Year" activity and "service -oriented law enforcement" work requirements to organize special law enforcement actions in the tourist seasons consumer. Focus on the prominent problems of the people's strong reflection and concentration of tourists, and strive to rectify illegal acts such as the incomprehensible price of the ice cream sales market, and the price fraud, so that the "ice cream assassin" has nothing to do.

According to reports, the "Optical Signing Price and Price Fraud" issued by the State Administration of Market Supervision and Administration will be implemented on July 1, 2022. The "Paper Paper and the Price Fraud Regulations on the Paper" are sent to the operator to urge them to abide by price laws and regulations and do legal and compliance operators.

During the inspection, it was found that most operators can clearly mark the price when selling goods, so as to be true and accurate, the counterpart signing, and the eye -catching logo, but there are also a few operators who are not clear or clearly marked.Aiming at the behavior that the operator does not meet the prescribed, law enforcement officers issued the "Order to Correction Notice" on the spot and ordered them to correct them immediately.Since its implementation, more than 20 business entities such as shopping malls, supermarkets, and convenience stores have been inspected, and more than 100 copies of the "Pure Price Price and Prohibition of Price Fraud" have been distributed, and 5 notices were ordered to be ordered.

In the next step, the Qingdao Market Supervision and Administration Bureau will continue to increase inspection and use administrative guidance to remind operators to strictly abide by laws and regulations such as the "Pure Price and Prohibition of Price Fraud"., Deliberately use price means to pit consumers' behavior seriously.At the same time, consumers remind consumers to call 12345 complaints if they find illegal clues.

Guanhai News/Qingdao Evening News reporter Xue Fei

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