Recommended List of Party News | Qingzhou Flower: Technology Xinghua, a seed butterfly becomes 100 billion cluster

Author:Light news Time:2022.07.15

A bunch of flowers in 40 years have bred a cluster of 100 billion -level flower industry.

There is a blueprint for the flower industry on the exhibition board of Qingzhou Flower Live E -commerce Industrial Park. "This blueprint of Qingzhou depicts 40 years, and one after another, one by one, one by one." Said Zheng Dongpeng, deputy secretary and deputy director of the party group and deputy director of Qingzhou Flower Industry Development Service Center.

At the scene, the reporter found that the plants in Phalaenopsis were shorter. Why? "This is e -commerce products, which are convenient for e -commerce packaging, shipping, and transportation." Zheng Dongpeng introduced that in the past, flower sales were all under the line. Now more than 80%of flower merchants have online sales channels. Live and bringing goods have become trend.

In this regard, Qingzhou has successively improved the three major platforms of China Qingzhou Flower Live E -commerce Industrial Park, China Qingzhou Flower Big Data Platform, and China Qingzhou Flower Trading Center to expand the cultivation of various types of e -commerce operations. matrix. The city's flower e -commerce has grown to nearly 550. As of the end of April, the city's flower e -commerce transaction volume has achieved 1.36 billion yuan this year. The initial formation has stabilized the popularity and influence of the "Qingzhou Flower" brand in the country.

Although the plants have become short, the added value has increased. "Originally a flower sword, now two flower swords are produced, and it originally cultivated three years of flowers and now produces flowers. The cultivation cost has changed from 3 years to 1 year. The price has been three times, and the added value increases 9 times. "Zheng Dongpeng bluntly said that e -commerce and big data adjusted the agricultural industry structure.

Not only is the flowering flowing, but the flowering period has become longer. The new variety of Phalaenopsis is constantly split. The flowering period is two or three months, and it is nearly six or seven months now. The "Shouxing" of the Green Saint Lan industry applies for new varieties. Don't look at its small flower type and thick petals, but there are many flowers, the flowering period can be as long as half a year, and the value of each market is 40%higher than that of ordinary varieties.

It is reported that in order to cultivate more new varieties, Green Saint Orchid has collected more than 300 Phalaenopsis varieties from all over the country, built an exclusive type of quality resource library, and regularly selects part of the hybridization. In recent years, more than 200 new products of Phalaenopsis have been cultivated in recent years, and 7 new varieties have been applied for.

In recent years, Qingzhou Juli has implemented the "Science and Technology Flower" project, continued to increase the investment in flower innovation research and development, supports the development of leading enterprises in technology research and development of science and technology, and controls the "chip" of the seed industry in its own hands. Here, the cooler flower seedlings are the forefront of the country, and the succulent seedlings are the number one in the country. Among them, the Maohanni series has the absolute right to speak in the domestic and foreign markets. "Qingzhou Fairy Lan", "Shuanghui", "Qingzhou Xuefeng", "Yunmen Su" and other 15 new varieties of flowers have achieved a breakthrough in the breeding of Lanke flower breeding in Shandong Province, and the annual production of flower seedlings exceeds 40 million.

From a seed to a 100 billion cluster, Qingzhou's flower industry has a strong momentum. The existing flower planting area is 131,000 mu, and the annual output value and transaction volume have reached 10 billion yuan. The 21st China (Qingzhou) Flower Expo has been held in a row. The largest pot flower production center and succulent plant production and cultivation base. Both the temperature control equipment and the greenhouse construction industry account for more than 65%of the national market share, with an annual transaction value of about 30 billion yuan. "Little flowers" became rich "big industries", and the "Qingzhou Flower" brand was worth 34 billion yuan. (Reported by Zhang Beixiang, a reporter from Volkswagen Daily)

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