The transaction amount exceeds 83 billion digital RMB to help promote consumption steadily

Author:21st Century Economic report Time:2022.07.15

21st Century Business Herald reporter Chen Zhi Shanghai report

The popularity of digital RMB plays an increasing role in promoting domestic consumption growth.

Recently, Zou Lan, director of the Monetary Policy Department of the People's Bank of China, revealed that as of May 31 this year, the total number of transactions in pilot areas of 15 provinces and cities passed the cumulative transaction pens of digital RMB was about 264 million, and the transaction amount reached about 83 billion yuan, supporting numbers to support numbers. The number of merchants paying RMB reached 4.567 million.

The reporter noticed that, as a major measure to stabilize the economy, more and more digital RMB pilot areas are actively issuing digital RMB consumer coupons as an important means to promote people's consumption. Since May this year, Shenzhen, Xiong'an New District, Chengdu, Xiamen, Jinhua, Guangzhou, Fuzhou and other regions have launched various forms of digital RMB consumer activities, with a distribution amount of more than 300 million yuan.

As far as the effect of more places is concerned, local governments linking the Internet platform to send digital RMB consumer coupons have also become an effective way to promote consumption. The Internet platform with rich consumer scenarios is continuing to stimulate the potential value of digital RMB to promote consumption and help merchants. Essence

Data show that from May-June, Shenzhen issued 30 million yuan in digital RMB red envelopes. According to data from the Shenzhen Commercial Bureau, the cumulative cumulative activity attracted more than 2.6 million people in Shenzhen citizens to participate, with a red envelope nuclear sales rate of more than 90%.

Since June, Chengdu has also carried out large -scale digital RMB consumer activities to issue 1.41 million digital RMB consumer coupons, covering the scope of retail, catering, culture, tourism and other industries.

At the same time, Xiong'an New District also issued digital RMB consumer coupons, and residents can purchase green smart home appliances after receiving coupons.

Zou Lan said that in the first half of the year, the digital RMB pilot expanded from the original "10+1" pilot area to 23 areas of 15 provinces and cities. Restriction, increase the Industrial Bank as a new designated operating institution.

In his opinion, with the further expansion of the pilot scope of digital RMB, Internet platforms and banks are actively participating in it, helping digital RMB to play a greater security and consumer value in the new batch of pilot areas.

As a new batch of digital renminbi pilot cities, Tianjin has recently announced the new progress of digital RMB pilot -that is, Tianjin's districts in Tianjin build a digital RMB consumer ecosystem, JD.com, Meituan and some banking institutions have jointly launched digital RMB promotion activities to each. Conditional consumption forms a positive role.

Another new pilot city, Xiamen, also linked the Internet platform to actively carry out digital RMB to promote consumer activities. At present, the relevant departments of Xiamen are actively cooperating with JD.com, Meituan, and hungry with major banks to invest 40 million yuan in digital renminbi vouchers to Xiamen users to promote the growth of Xiamen's consumption and enhance economic vitality.

Insiders believe that with the in -depth expansion of digital RMB pilots, local governments pay more attention to the value of digital RMB in promoting local consumption and helping local economic development. This is also an important reason why local governments have widely connected the Internet platform to carry out digital RMB consumer activities. With the help of the Internet platform, digital RMB is expected to play a more positive role in protecting the lives, promoting consumption, expanding domestic demand, and steady growth in the future.

(Coordinating: Ma Chunyuan)

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