Isn't the cover? Isn't it a paragraph?In the past few days, the number of bathing products in Chengdu and air -conditioning fan take -out orders have increased

Cover news reporter Zhang Yuexi

After half a month, Chengdu finally ushered in a cool weather after the rainstorm. However, according to the Chengdu Meteorological Observatory, Chengdu still has a periodic high -temperature weather in mid -late July. High temperature changes people's lives, and the achievement of hot economic consumer goods has doubled. Blowing air -conditioning, sticking to ice, eating popsicles, becoming the norm of the city.

On July 15th, Meituan and other retail platform data showed that since July, the "cooling" search volume increased by 220%year -on -year. The sales of air -conditioning fans and cold air fans exceeded 370%. Many consumers purchased air -conditioning fans and other products many times, and sent them to different addresses such as residence, company, and elders.

In addition, the platform's ice stickers, ice cubes and other cool fast -moving consumer products have increased by 140%and 133%year -on -year. Chengdu's high -temperature consumption is particularly prominent. Platform data shows that the "edible ice cubes" that Chengdu users have placed orders since July increased by 277%year -on -year, ranking first in the country.

Data show that since July, the demand for "rapid cooling" across the country has increased.

Cool demand "100,000 fire"

According to China Weather Network, the highest temperature of 71 national meteorological stations in the country broke through the historical pole. Under extreme high temperature, shopping is like "steaming sauna". Traditional express delivery cannot meet the needs of "rapid cooling". A large number of consumers have begun to turn their attention to the online platform. Through instant retail methods, they rely on "takeaway heat".

Data show that in the extreme high temperature Chongqing, the sales of Huoxiang Zhengqi liquid used for heatstroke prevention ranks first in the country

Data show that since July, the sales of ice stickers on the Meituan platform have increased by more than 140%year -on -year, and the sales of "consumption ice cubes" have increased by more than 133%year -on -year. Chengdu has become the fastest -growing city in the country. Located in Chongqing in the same "hot zone", the sales growth rate of Huoxiangzhengqi fluid increased by more than 380%year -on -year, ranking first in the country.

Not only the US group, JD.com ’s home data also showed that in the past week, the sales of cold drinking ice cream in the country have continued to rise, popsicle sales have increased by 189%month -on -month, ice cream sales have increased by 109%month -on -month, and stick ice ring has increased by 138%. Chewing ice cubes, drinking ice water, and necessary Huoxiangzheng Qi -liquid to go out. More and more consumers are armed for high temperatures to deal with high temperatures, and the real -time retail platform is used as a cool "equipment library".

"Other people's life is given by air conditioning, my life is given by the air conditioner remote control. Others wait, heat cannot wait!" The heat wave came, and some consumers found that the air -conditioning remote control in the home was "disappeared", and had to buy universal air -conditioning remote control through the takeaway platform to fight high temperature.

"Urgent" and "fast" are high -frequency keywords that have recently consumed high -temperature consumption

Since July, in order to cope with the urgent situation of unable to find an air -conditioning remote control, more than 17,000 consumers have a single universal air -conditioning remote control through the takeaway platform, of which Chengdu consumers placed nearly 1,500. In these takeaway orders, "urgency" and "fast" have become the highest frequency vocabulary.

Not only people, at high temperatures, mobile phones are also in a state of rapid power loss and high frequency strike, but also need to be "cool". Data show that since July, the sales of mobile phone radiator and mobile phone ice stickers have increased sharply across the country, and the sales volume of radiator has increased by 583%year -on -year. At the same time, netizens talked about "take a bath three times a day", "two minutes out, sweating for two hours", and the frequency of "showering" in many cities has increased significantly. Among them, the sales of Chengdu's real -time retail bathing products increased by 73%year -on -year.

Takeaway as express delivery, cold fan and other home appliance sales increased by 370% year -on -year

In addition to daily necessities and fast -moving consumer goods, high -temperature weather also drives the sales boom of home appliances such as air conditioners and refrigerators. Different from previous years, with the popularity of real -time retail, more and more consumers purchase home appliances through real -time retail platforms and use takeaway as express delivery.

Data show that since July, the sales of cold fan and air -conditioning fans have increased by more than 370%year -on -year. Among them, the sales volume of Chengdu air -conditioning fan ranked first in the country, an increase of nearly 8 times year -on -year. "It's been too boring in the evening. It takes at least two or three days to buy an electrical appliances online." Wang Jie, who lives in the Golden Bull District of Chengdu, told reporters that his newly rented house is aging and the refrigeration ability has decreased. The takeaway platform placed an order of air -conditioning fan, and it was just delivered when I returned home.

In addition to the summer conventional commodities such as cold fan and air -conditioning fan, the sales of small electrical appliances such as car refrigerators this year have also risen rapidly. Data from the takeaway platform show that as of the evening of the 14th, the sales of the car's car refrigerator have exceeded 500,000 orders, and the car -carriers of the Chengdu area have increased by 117%year -on -year.

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