Non -legacy Song Jin customized a new series appeared in China International Fashion Week

Author:Consumer Daily Time:2022.09.08

Consumer Daily News (Reporter Wang Hongsheng) In accordance with the non -legacy, Song Jin entered the lives of the people, and made Song Jin a more fashionable brand concept. In recent years, from the "Fashion Silk Capital" -Suzhou Wujiang The Kaijiu Kai of the Town of Shengze Town has always been closely linked to the tendency of innovation and upgrading of the textile industry. With the integration and innovation style of internationalization, fashion, and digitalization, inherit innovation, and leads the fashion.

On the afternoon of September 5th, the world's intangible cultural heritage -Song Jin inherited the mission, Shang Jiukai · Bian Huizhong 2023 Advanced Customized new series appeared in Beijing China International Fashion Week. This is a visual feast of fashion design and new products. It is also a vivid annotation of fashion Shengze. From different perspectives, interpret the balance between fashion and non -heritage, compose concertos that coexist retro and future, release a new and special specially special The charm of the world conveys Sheng Ze's confidence to the world in fashion language.

The release show was made by Bian Huizhong, the gold award winner of the "Fashion China" Clothing Design Contest, and the core of the world's intangible cultural heritage Song Jin as the core to re -arrange modern tailoring and Oriental aesthetic elements. The shape and non -genetic techniques brought the profile wide version of the suit with a soft and elegant dress. The heavy worker lace jacket connects the tough cheongsam hem. Expression is reflected in the overall series. The fabric of this series of works is based on the world's intangible cultural heritage, Song Jin as the main body, and tried bold innovation from the aspects of raw materials, patterns, craftsmanship.

From the basis of color, function, fabric, and the integrity of the fabric, the designer adds cashmere, wool and other yarn on the basis of the traditional Song Jin material, and uses the delicate and rough wool to create a more modern and durable new -type flower fabric. Combined with a large number of external wearing styles, new ways to autumn and winter silk clothing are opened. In addition, the designer will run through the fabrics inspired by natural elements, so that traditional Song Jin and modern wool are seamlessly spliced ​​through the combination of patterns. Combined with different styles, the silk part can be used in the part of the skin, and wool cashmere can be used in a warm and wear -resistant part to make it more dressed and fashionable.

"World fabrics look at China and Chinese fabrics look at Shengze." The relevant person in charge of China Textile Federation said that such beautiful fashion releases brought unparalleled visual enjoyment to offline audiences. Behind the wonderful release is the continuous innovation of the Shangjiukai brand fabric technology, the concentrated research on the trend of clothing, and the interpretation of future fashion personality. New development of fabric fashion will further expand the influence and reputation of Jiukai. The release show exudes Shengze's fashion strength, fashion charm and fashion influence.

Wu Jianhua, chairman of Shangjiukai, said that, as the national industrialization base of Song Jin, the world's intangible cultural heritage, Shang Jiukai continued to innovate in heritage, with a "wonderful hand" blessing with fashion, brand new, and digital wisdom, and opened up to open up and open up. The silk textile industry has transformed and upgraded the new blue ocean, and continues to move towards the forefront of brand -oriented, high -end, and scientific and technological fashion, and promotes the industry to achieve higher quality, more energetic, and sustainable development. Influential brand.

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