Zhao Huizhou will bring "Butterfly Mom" at SS 2023 Milan Fashion Week

Author:Shenzhen Longhua Rong Media re Time:2022.09.13

2023 Spring and Summer Milan Fashion Week will officially kick off on September 20. There will be more than 60 participating brands. Two domestic schedules are included in the Milan Fashion Week and held offline fashion shows in Milan.

Among them, Longhua designer Zhao Huizhou will bring its women's clothing brand HUI for the 11th appearance at Milan Fashion Week.

In the past few seasons of the HUI brand, "Nü Shu China · Women's Book" and "outside the screen" all made a warm response at Milan Fashion Week, making the Chinese style gorgeous on the international stage again and again.

As a local designer of Longhua, Zhao Huizhou has won a series of honors such as the highest award of China ’s clothing design“ Golden Top Award ”, the 40th anniversary of the Shenzhen Special Economic Zone Innovation Entrepreneurship and Advanced Model, and the National 38 Red Banner.

"Butterfly Mom" ​​goes abroad

"This time I went to Milan, and the design theme of our past was 'Butterfly Mom'." Zhao Huizhou, who returned to China at the end of May this year, went to the southeast of Guizhou after the isolation. The story of Mom ".

"In the process of looking all the way, we can feel that Chinese traditional culture has been well precipitated and protected in ethnic minorities. Our traditional culture has history and temperature." Zhao Huizhou revealed that the "Butterfly Mom" ​​series Extract the traditional embroidery and wax -dye elements as the main vision of this design, and then link with Western design, such as silhouette elements.

It is understood that the mother of butterfly comes from the Miao Miao and Legend of the Miao people in Southeast Guizhou. The Miao nationality is called: "Sister List Sister" (Miao Yu, the mother of butterfly). The people of the Miao people of Southeast Guizhou regard the mother of butterfly mother. The young girls of the Miao ethnic group expressed the wish of "pray for the butterfly mother to keep the blessing" through the butterfly pattern and butterfly buckle such as the butterfly buckle on the placket.

Go to Milan with "Hope"

Although it is about to embark on the stage of Milan Fashion Week for the 11th time, Zhao Huizhou is still very nervous, stressful, and full of uncertainty. However, it was this uncertainty that made her enlarged her pursuit of her heart.

As a women's brand designer, Zhao Huizhou always expresses the beauty of Chinese women with design. "I hope that when passing Chinese culture, I can express the power of women as much as possible.‘ Butterfly Mom ’as the ancestors of the Miao faith, which made me feel the sense of power of my mother, so I am looking forward to this fashion conference.”

"Before this trip, we and the Spanish artist Juan Francisco Bertoni cross -border jointly launched the 'Hope, Dayun''s work, which fits the current mood and takes" Hope' to Milan, hoping to make Chinese brands better in the world in the world better in the world Speak on the stage. "

Creative and full of strength. Next, the release of Jun will continue to follow up with Zhao Huizhou in Milan Fashion Week. Our Longhua designer's international show, so stay tuned!

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