Digital renminbi red envelopes are increasingly enriched by multi -platform to help build a digital currency application ecosystem

Author:Chinese network Time:2022.07.21

Since the third batch of digital RMB pilots in April, local governments and corporate platforms have also become richer and richer.

According to media reports, Tencent Video has recently launched a digital RMB red envelope event and distributed 50,000 red envelopes through Android clients. Users in the pilot area to register with the digital RMB APP to open the Weizhong Bank (WeChat Pay) wallet, push the wallet to Tencent video, and receive and use a red envelope worth 10 yuan on the activity page of Tencent Video Personal Center. When users use digital RMB to buy members on the Android client, they can choose digital RMB payment to enjoy the deduction discount of corresponding amounts.

According to the "Digital Renminbi White Book" released by the People's Bank of China, digital RMB positioning small retail consumption scenarios. The digital RMB wallet can be regarded as the "bridge" of Unicom Digital RMB APP and various Internet platforms. At present, more than 67 Internet platforms and institutions have access to Digital RMB APP wallets. The opening of the coin wallet through the red envelope form can not only enrich the online usage scenarios of digital RMB, but also directly drive the number of opening of the coin wallet.

At present, major Internet platforms are actively supporting digital RMB landing. According to media reports, at the next stage, Tencent will continue to promote the opening of digital RMB payment to further help the coverage and application scenarios of digital RMB services.

In fact, not only consumer applications, but also interconnected social and payment platforms are also actively helping the ecological construction of coins. Earlier, WeChat has supported digital RMB applications in all pilot areas across the country. Users can open the digital RMB payment options directly in a remarkable position of the wallet and the two -dimensional code page through the digital RMB app. At the same time, in order to facilitate more users to understand the use, the WeChat official also searched for the "Digital RMB use guidelines". Users only need to search for "digital RMB" in WeChat to view related graphic and video guidelines.

It is worth mentioning that with the further expansion of the digital RMB pilot, it is led by local governments and banks of the pilot region to cooperate with the Internet platform to promote consumption through digital renminbi red envelopes. According to incomplete statistics, since May this year, many regions including Shenzhen, Xiong'an New District, Chengdu, Xiamen, Jinhua, Guangzhou, Fuzhou, etc. have initiated various forms of digital RMB to promote consumer activities, and the distribution amount has exceeded 300 million yuan Essence

Among them, Shenzhen and Hangzhou have issued a total of 17 million digital renminbi red envelopes through Tenpay Corporation's "Digital RMB Red Packet Assistant". Users can sign up through WeChat to participate directly, and at the same time they are associated with digital RMB wallets, which can be used directly for consumption.

By serving the real economy and people's livelihood fields, Digital RMB has formed a copy -available application model in the fields of wholesale retail, catering cultural tourism, and government payment. As the piloting of digital RMB continues to steadily promotes the pilot of digital RMB, more local governments, platforms and institutions have joined one after another, and the ecological scenarios around the digital RMB will also be further improved.

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