Real estate paradise, hell and earth

Author:Huashang Tao Lue Time:2022.07.10

No longer heaven hell, but returning to the world.

Wen | Hua Shang Tao Lue Huo Yi

Someone rushed to the science on the night, and some resigned from the official. Some people desperately sell the house, and some people desperately grab the ground.

The most split, the most contradictory scene is happening in Chinese real estate.

[The coldest summer]

Zhou Laohan planted garlic for a lifetime, and never thought that garlic could change the building.

"Usually a piece of garlic of five -one pound, they received five dollars a pound, and I paid 20,000 pounds of garlic, which is enough for the down payment!"

The story of garlic changing buildings occurred in Qixian County, Henan. In order to seize the sale of the house, a local real estate started promoting at the sales office. In May, the garlic season is full of garlic farmers. They only need to pay 20,000 yuan and pay 20,000 pounds of garlic, even if they pay the down payment for a house.

As of June 25, this sales office had been traded 30 suits and changed 860,000 pounds of garlic in 16 days.

In Shangqiu, Henan, trading currency changed from garlic to wheat.

Aunt Zhang replaced her own wheat at a price of two dollars and a pound. The group of 160,000 of his heads paid for her and got a house of over 100.

Change the house with things, not just happening in the small county. In Nanjing, watermelon is becoming a trading currency for house purchase.

Except for ten dollars a pound of acquisition price, up to 100,000 yuan can be worth 100,000 yuan. Customers who subscribe for and signing on time in June will also receive a home appliance package of 50,000 yuan and four -piece Apple products of 20,000 yuan.

It is not surprising to send home appliances, but at Poly Mizufanghua real estate in Lianyungang, customers who buy a house can get a special gift -send 200 pounds of soil pigs and kill them.

The house cannot be sold. It's not just developers. Even the government's grassroots level joined the rescue army of de -inventory.

In Qingdao, Shandong, a house selling indicators on a local street: In the performance assessment notice in early June, the street staff required street staff to complete two sets of sales indicators at the end of June, and forced the street office into house sales.

In Yulin, Guangxi, a new policy was introduced at the end of 2021: the residents who purchased the first commercial houses below 90 square meters, each subsidy of 6,000 yuan, and the government subsidy 50%deed tax.

But this is not over: new citizens who have entered the city and have no employment in the countryside can get more than 3 recommended jobs. The salary of the post is not lower than the minimum wage standard of Yulin, and the children arranged the compulsory education degree.

Paste money, send money to buy a house, send a job, send a degree ... There is a message behind these stories: the house is difficult to sell, and the property market is winter.

From January to May each year, it is the most difficult section of real estate companies, but this year, life is particularly sad.

In the past five months, the sales area of ​​commercial housing nationwide was 507.38 million square meters, a year -on -year decrease of 23.6%; of which, the residential sales area fell by 28.1%. The sales of commercial houses were 4833.7 billion yuan, a decrease of 31.5%; of which, residential sales fell by 34.5%.

Therefore, the cumulative sales scale of the top 100 housing companies in China has decreased by 52.3%year -on -year.

According to data from real estate data apps, Kerry revealed that in 2021, 79%of the development of developers still did not start this year. This is almost unimaginable that the real estate industry that emphasizes high turnover.

The house is difficult to sell, and the land is beginning to be difficult to sell.

In December 2021, the Qinhuangdao soil auction market hung a "earth king level" plot, which is located in the heart of the main urban area, where the old municipal government was located.

According to common sense, this land soldier must fight for high prices. But the result was unexpected -it was shot.

However, outside the Qinhuangdao, the flow rate of flowing in 2021 across the country is very high.

This year, the flow rate of Beijing has reached 60%, and Changchun became the first city of the flow shooting at 75%of the flow shooting rate. Ten plots of nine streams were unpopular.

In 2022, Dongguan first took the championship with a 75%streaming rate, but was quickly refreshed by Tianjin with a 83%streaming rate: only 5 of the 29 house -related land were sold.

Among the 1,200 groups monitoring of Kerrine's heart, only 82 real estate companies were in the first quarter of 2022, of which only 27 were newly available, and the total land acquisition fell 90%year -on -year.

In the first quarter of 2022, the area of ​​residential land in the country was only 70 million square meters, a decrease of 59.6%from the same period last year, and the lowest level since 2013.

From the cold sales to the weak land, it can't help but remind people of the sentence that Vanke Yu Liang said:

"Real estate has entered the era of black iron!"

【One room number earns one million】

If you only look at the flow rate and "XX changing houses", real estate seems to be more dangerous than the "black iron era". It has come to a "scrap era".

However, while "selling houses" in various places, some people were willing to pay 2.8 million for buying a house.

In March of this year, Mr. Wu in Nanjing wanted to buy a high -end new disk in Hexi, but he could not shake the number. At this time, a magical real estate agency appeared in time.

He claims that he has an internal relationship, and he can help Mr. Wu to get the problem of the lottery, provided that the 2.8 million room number fee.

Giving charcoal in the snow so that Mr. Wu did not doubt him. The money turned over, and it was not difficult to imagine in the future. In the anger, Mr. Wu chose to call the police.

After investigating the police, he found that Mr. Wu was more deceived. In the entire case, the suspect was using the victim's mentality of "buying a house and snapping a hot house". Essence This absurd story has a sincere core: even if the property market is depressed, the popular housing is still difficult to find, at least in the heart of buyers, it is still worth 2.8 million.

In Shanghai, a number of real estate is soaring.

The first phase of Yunjin Oriental opened in 2013. By June this year, it had risen to 300,000, five times. From last year to now, it rose 100%.

The Gubei One rose 70%in a year, and the Cuihu Tiandi, located in the Xintiandi plate, rose 60%. In June, the fourth phase of Cuhu Lake sold a set of 172 square meters of three bedrooms with a transaction price of 56 million. If taxes and fees were added, the cost of buyers could reach 60 million. Intersection

In view of the attempts with a low house rate of high -level housing, the actual area of ​​172 square meters is generally about 130 square meters. The price of its internal area was 400,000 square meters.

This price has surpassed Hong Kong.

Persist in the house "buying or not buying a decline", and naturally someone is early to grab the house. In a subscription of Yunjin Oriental this year, 298 groups of customers participated in the subscription, with a rating rate of 314%. The seller had to trigger the points of the points.

In the end, 196 groups of customers successfully shortlisted and participated in the next round of 95 houses.

In Beijing, a real estate in Haidian District launched 143 suits on April 4, attracting 14034 households to purchase, close to 100: 1.

Under such a grabbing method, all listings were sold out at 3 pm that day.

In Nanjing, which "watermelon changes", there are also sections that sell houses to soft hands.

Since June 24, Nanjing has sold more than 1,400 new houses within three days, and has sold 477 units a day. As of June 25th, 6,454 second -hand housing in Nanjing also sold, with an average of 258 sets a day.

There are no seats and models at the sales room. Popular housing is listed in one day ... This is the scene of the Poly District of Dongguan.

In Xi'an, the 248 suits of the future city of China Resources Land attracted 4,6748 families to register for the intention. In just two days, 72 houses were transactions and 360 million yuan in a single week.

Hurry up the scene of selling and stealing the head, which is weird at the same market in China. The property market seems to have been set up in two areas of Chuhe and Han Dynasty -a cold winter and a warm sun.

In the deserted soil shooting market, a private small real estate company chose shuttles.

Zhongan Group's revenue in 2021 was only 4.9 billion. This figure is really incompatible in the real estate industry. But it was this housing company, which was in the Hangzhou Turkha market that was in the Wolf Wolf, and killed a bloody road: one hand hit 3.9 billion and won 5 plots.

An unspeakable fact is that Zhongan's market value has long hovered at the level of 1.5 billion Hong Kong dollars. Its land purchase funds in this round can buy two themselves.

Behind the superficial gambling, Zhongan's land acquisition is very considerate -the land that is accurate is the future science and technology city and Sandun section that is difficult to find.

In the future, the Hangzhou Future Center of the Science and Technology City has no sales office at the opening of the market. At the same time, the household social security is required, but the final winning rate is less than 9%. The Gudun Rainbow Xuan in the north of Sandun, the "three -inconsistent" opening of the "three -inconsistent" opening of the market with no apartment map, no sales office, and no sales, and finally created a 13.05%winning rate.

In the atmosphere of "flowing into the wind", Shanghai's soil auction continued to win 49.58 billion yuan a day. Hangzhou's comprehensive three rounds of land supply, even selling 310 billion yuan, steadily sitting in the country's largest city.

The downturn and grabbing of the property market, the flow of the land and the ground king exists so wonderful. In the "scrap era", real estate in many cities is still the hardest foam.

[Return to actual and value]

The rapid turn of the national real estate market is related to the overall economic downturn. It is related to the epidemic, but the real key is that cities, industries, population, and demand for cities, industries, and populations that support real estate development have reached a new stage from general rising to differentiation.

Since the commercialization of housing, the Chinese real estate market has maintained a continuous growth of almost no decline, and it has grown on a large scale and high speed. Real estate has also become one of the most motivated driving drivers for economic development and wealth growth, and none of them.

Relevant data shows that by the end of 2021, the total wealth of Chinese residents has reached 6.87 trillion yuan, but the total value of real estate wealth has contributed 4.76 trillion, accounting for 69.3%. According to different calculation calibers, there are also studies that the proportion may be as high as 75%.

Behind this data is that China's housing ownership rate has been greatly improved. It is China's overall and most cities. There is no shortage of houses, and even excessive housing supply has been excessive.

In April 2020, a report issued by the central bank showed that the housing ownership rate of households in urban residents in my country has exceeded 96.0%, and households have 1.5 houses. In addition, various data show that my country's housing vacancy rate has reached 15%, and some places even reach 30%.

This fully shows that China's housing supply and demand structure has undergone fundamental changes.

Although first -tier cities such as Shanghai, Beijing, Shenzhen, and new first -tier cities such as Hangzhou are still tight in housing supply because of their population gathering and inflow, many young people still sigh. But the vast majority of Chinese people, most cities, are no shortage of houses, and even excess houses.

This is also the key reason why a few places are still hot, the overall real estate nationwide, and most places are also collectively downturn.

Regardless of the Heat or the downturn, it is behind it -the tide is fading the real estate, which is accelerating the return of value: returning to the actual level of urban population, industry, and economic development. It is not frying to return to the house.

If "two days of ice and fire", real estate in some cities has entered the "hell", and some cities are still in "paradise". China's real estate is really happening, and it should also happen to return to the world.

——End —————

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