Gift flowing into a new deduction "trap"?Free is not free

"5G single -mode traffic from 10GB" "There is a 10GB 5G traffic gift package to be used" ... Many people have received similar text messages from operators. In the context of major operators to enhance user stickiness with free traffic, consumers who received text messages are not doubtful. However, if there is no worry about using traffic, it may receive a surprising text message: "The traffic is excessive, the deduction is X yuan." The "pie" of free traffic has become a new "trap", which has caused many consumers to dissatisfy.

In similar incidents, the gift traffic is true, but it is different from the previous "general traffic". The "5G single -mode traffic" given by those gifts is 5G special traffic. It can only be used under 5G network. It cannot be used for 4G/3G /2G network traffic consumption. This means that when the user uses traffic without covering 5G network signals, it will not consume the received 5G single -mode traffic, which will cause additional costs. However, the key to the problem is that ordinary users do not have relevant professional knowledge, and there is no explanation of the speciality of 5G single -mode traffic in the SMS. How can users know the restrictions on the use of 5G single -mode traffic? Blurring words will undoubtedly mislead users, and finally fall into the deduction trap.

Not only that, some users also questioned that the 5G switch of the mobile phone was opened, and the mobile phone signal also showed 5G, but it still generated additional traffic costs. In this regard, the operator explained that when the user is using a mobile phone, if you are in a weak area, the 5G network cannot be connected; compared to the mature 5G mobile phone, due to the different configuration mode, most of the early 5G mobile phones can display 5G 5G in the early 5G mobile phone. Signal, but it is likely that there is no connection of 5G networks. Various factors, which causes users to see 5G on their mobile phones, in fact, 5G single -mode traffic cannot be consumed. But the technical reasons should not be paid by the user, let alone without knowing it. The operator knows that the defects of 5G technology have not fulfilled their obligations. They are obviously difficult to convince the crowd with technical reasons afterwards.

Free delivery of traffic, the purpose is to give back to users and improve user satisfaction. At the same time, 5G applications can be promoted. This should be the need for each need to take. However, the unknown of the operator's discipline and the concealed attitude not only failed to win the satisfaction of users, but instead harmed the interests of the user. It was impossible to talk about 5G, which was far from the original intention. One stone stirred thousands of waves. Complaints about 5G single -mode traffic on a complaint platform abound, and there are also some netizens on social platforms that "5G single -mode traffic cannot be used." In the final analysis, the operator is lucky, but in the end, he has a routine, which not only shakes the trust of consumers, but also damages the reputation of the corporate.

From the "1 yuan traffic experience package" the next month automatically high -priced renewal, to the "free gift" traffic misleading consumers for unnecessary consumption, the "trap" of traffic is endless. Exposure the lack of service awareness and legal awareness. Similar vague practices, or the bottom line of the law. The Consumer Rights Protection Law clearly stipulates that operators have the obligation to provide authenticity and comprehensive information. The particularity of 5G single -mode traffic should be explained clearly before providing services. If consumers find out the problems, inquire and complain, and safeguard their rights and interests, the operator's detailed answers will be difficult to restore consumers' trust, and it will be worth it. , Late.

Welfare also needs sincerity, and the service should be more fine. Operators' marketing over and over time is a reminder to the industry: Only by taking consumer rights to the heart and protecting the interests of consumers with actual actions can we take a mutually beneficial and win -win development path and achieve word of mouth benefits double harvest Essence

(Source: People's Daily Comment on WeChat public account)

【Edit: Shang Pei】

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