10 years of over million tourists to explore the factory, Tomson Beijian's transparent factory's confidence is "intentional"

Jimu News Hu Hao

Correspondent Tian Ya

Recently, the topic of "Duan Yihong" on the "Breakthrough" appeared on the hot search list. The actor Duan Yihong talked about his understanding of the "fourth wall" in the drama through a short film, and made his heart closer to the audience. Tomson Bei Jian, who has received attention with the topic of hot search, is Tomson Beijian. Ten years ago, Tomson Bei Jian took the initiative to open the transparent factory, stood under the "sunlight" for public supervision and inspection, and took the industry benchmarking responsibility with action.

They all tried to build trust with the audience and consumers by breaking the "wall" of the gap. "Those who break the wall need to be more frank, instead of being clever than transparent, and exchanging confidence with sincerity", "integrity is more important than clever" values ​​gain a lot of praise.

The transparent era has arrived

Manager Tang Tabskat pointed out in the book "Naked Companies" co -authored by Zhai Kell that we are entering an unprecedented era of transparentness ... The industry has also forced the company to rethink and position its core values.

From the perspective of the current corporate environment, the future of "transparency" has arrived, and more and more companies choose to open or open their own production workshops. In early 2022, Tomson Beijian, chairman of Tomson, said in response to media questions that Tomson Beijian was able to do it. Many reasons were because of differentiation. "Others do health products, we do VDS; With ordinary raw raw, we choose high -quality raw materials worldwide; others are ordinary factories, we are transparent factories ... "

In September 2012, an unprecedented "transparent factory" in the industry was officially opened to the public. The source of raw materials, production processes, inspection processes, equipment and facilities, warehousing environment, factory culture and other aspects have achieved "full transparency". Liang Yunchao delivered a speech at the scene: "Integrity is more important than clever, the industry on the tongue tip of the tongue, the company on the tip of the" knife ", Tomson Beijian is not as good as the thin ice ... let the 'sunlight' to supervise and test the quality Consumers see it. "

After the transparent factory was opened to the public, people from all walks of life came. In addition to industry experts and peer companies, Nobel Scholars, World Champions, Stars, and Artists also went to visit, and quickly took the reputation of the transparent factory. In the past ten years, the transparent factory has received more than 1.1 million tourists.

The more transparent, the more improved

Isn't such openness and transparency, aren't you afraid of being copied by others? Zhang Xuerong, general manager of transparent factory, believes that this is exactly the confidence and motivation of Tomson Beijian. "If the entire industry can improve our standards because of our openness and transparency, this is the value of the industry." In his opinion, what really promotes the progress of enterprises is the entire transparent mechanism, "the catch -up of the industry forced us to improve", and "the more improved, the more improved will be."

Following Tomson Bengjian's transparent factory, the number of peer companies opened by the factory door for consumers gradually increased. At the same time, the consumption scale of my country's dietary supplement industry has also increased year by year, and the industry's sustainable development. Tomson Bianjian proves that when the trust of the entire industry is improved, the market will usher in greater development space.

Under the context of transparent competition, the improvement and innovation of Tomson Bengjian's transparent factory has never stopped. Production continuous production, production automation, material and material linkage, process information, electronic records, real -time inspection, remote equipment for equipment , Unmanned on -site, humanized work, and personalization of products are being realized one by one.

In 2018, Tomson Beijian's "Transparent Factory" was awarded by the National AAAA -level tourist scenic spot. In 2019, the nutrition exploration hall in the transparent factory scenic area was opened. Relying on multimedia technologies such as sound, light, and electricity in the museum, interactive interaction of nutrition science, health examination, amusement sharing, etc. And health knowledge. A number of health tests such as basic indicators test, bone density testing, and mental pressure analysis are implemented.

In 2021, the more intelligent 4 -phase factory was officially put into production. The production capacity reached 15 billion tablets, 6.6 billion soft capsules, 720 million hard capsules, 500 million bags for bags for bags, and 55 million cans of canned powder.

Under the great strategy of "scientific nutrition", Tomson Beijian has invested more than 10 million years in 5 years. In the transparent factory, the first domestic automatic online dry blood spots detection center was established. Personalized vitamin production equipment. In 2021, Tomson Beijian also combined with global scientific research institutions, super hundreds of experts in medicine, nutrition and other fields, through in -depth cooperation methods of hospitals, set up databases, evaluation systems, and algorithms models, etc. The research of the test project and released the first domestic personalized vitamin conceptual product.

A more intelligent and technological transparent factory is manifested.

Persist in quality bottom line with your heart

The Chinese have never paid attention to health like today, people's acceptance of dietary nutritional supplements is getting higher and higher, and its expectations for enterprises and manufacturers are getting higher and higher. The opening of the transparent factory undoubtedly brought strong motivation to the development of the enterprise, and has injecting strong confidence into the health food industry for a long time.

The seal of integrity weighing 102 tons stands at the entrance of the transparent factory. The eight major quality control concepts of "integrity than clever" are engraved on the road of all employees in the factory.Standards and regulations are just the lowest requirements and bottom lines. We must comprehensively higher than the national standards. The quality problem is in the final analysis of the company's "character 'problem ..."Among them, actor Duan Yihong chose "heart" to break the invisible wall with the audience, thousands of body training, countless lines accumulation, and present the most exciting performances to the audience.

Tomson, who danced on the "tip of the knife,", needs to use more frankness to change confidence in order to gain the trust of consumers.Faced with questioning and challenges, Tomson Biche always adheres to the bottom line of quality, is transparent to the media, broke the wall, and will eventually win the future with integrity.

(Photo Tomson Bijian provided)

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