Brazil: Forbidden sale, fine!

Author:Global Times Time:2022.09.07

The iPhone's sales behavior of not equipped with chargers has been banned by the Brazilian judicial department.

On September 7, according to Reuters, Brazil ordered Apple on Tuesday to stop selling iPhone, which is not equipped with a charger in the country, saying that the company's products provided by consumers are incomplete. The Brazilian Ministry of Justice fined Apple about $ 2.38 million and ordered the cancellation of the sales of iPhone 12 and updated models. In addition, it also suspended the sale of any iPhone models without charger.

According to Reuters, Apple said on Tuesday that it will make an appeal to Brazil forbidden its iPhone without a battery charger.

French International Broadcasting Station (RFI) also reported that after accusing the US technology giant Apple's "discriminatory practice", the Brazilian government said on Tuesday that Apple has been banned from selling iPhone without chargers in Brazil.

According to an official statement, since December last year, Apple has been investigating in Brazil because of "incomplete products", "discriminatory consumers" and "transfer responsibility to third parties", because Apple is selling iPhone 12 models, but random accessories are not equipped with chargers.

Apple claims that the decision to exclude the charger except the iPhone sales comes from the "environmental commitment". The Brazilian authorities have rejected Apple's argument about this approach to reduce carbon emissions, saying that there is no evidence to indicate that smartphones with sales without chargers are environmentally friendly.

It is understood that in 2020, with the official release of the Apple iPhone 12 series, Apple officially called environmental protection and reducing carbon emissions, and the four new iPhone packaging canceled the charger and headphones that had been existed before. After that, many mobile phone manufacturers also followed suit, and the new machine was no longer equipped with a charger.

It is worth noting that the decision of the Brazilian regulatory authorities was just two days before the new apple autumn launch conference. In the early morning of September 8th, Beijing time, Apple will hold an autumn conference, which is expected to release new iPhone 14 series new machines, and new version of Apple Watch and other products. New mobile phones will continue to maintain the practice of not collecting chargers.

As of September 6, Eastern Time closed, Apple fell 0.82%to close $ 154.530, with a total market value of 2.48 trillion US dollars.

Source: Surging News

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