Emeishan went to Zhengzhou to "swing", and invited the people of Henan to visit Xianshan of Shu Kingdom

Author:Sichuan Economic Daily Time:2022.09.01

South Emei, Beilin. On August 31, the two places martial arts athletes displayed Chinese martial arts at the Emeishan Municipal Party Committee, Emeishan Municipal People's Government and Emeishan Scenic Area Management Committee in Zhengzhou, China Sichuan · Emeishan Cultural Tourism Marketing in Zhengzhou, Henan Province. Further "gathering popularity, promoting recovery", brightening the golden signboard of Emeishan, expanding the influence of Emeishan brand, and attracting the attention of everyone at the promotion meeting.

Promotion session site

It is understood that in order to promote the "gathering popularity and promoting recovery" work in the second half of 2022 in the second half of 2022, to promote the rapid recovery of Emeishan Cultural Tourism economy, Emeishan City adopts the "Going out+introduction" method to divide the national customer source market into Beijing -Tianjin into Beijing and Tianjin. Hebei regions, northwestern China, the Yangtze River Delta region, Chengdu -Chongqing area, and the Pearl River Delta region, correspond to the establishment of 5 working groups to comprehensively carry out the overall publicity and marketing of the whole region, and strive to attract tourists 3.5 million throughout the year.

Fan Min delivered a speech

At the Zhengzhou promotion meeting, Fan Min, member of the Standing Committee of the Emeishan Municipal Party Committee, a member of the Municipal Government Party Group, Chairman of the Municipal Federation of Trade Unions, Li Mingwei, member of the Party Group and Deputy Director of the Party Group and Deputy Director of Zhengzhou Culture, Radio, Television and Tourism Bureau, Zhang Ticketing Event Division and General Manager of the Northwest of Huazhong Yu gave a speech. Tang Haotian, member of the Standing Committee of the Emeishan Municipal Party Committee and Deputy Mayor of the Municipal Government, introduced the preferential policies of Emeishan Tourism and the latest tourism products and tourism routes. Luo Yiwen, deputy director of the Standing Committee of the People's Congress of Emeishan City, Qin Shengyong, Chairman of Dengfeng Tiandi Cultural Tourism Group Co., Ltd., Yang Junchang, Chairman of Henan Jianchen Industrial and Secretary -General of Henan Yang Cultural Research Association, Li Bo, vice president of Jinke Real Estate Group Attended the promotion meeting.

signing ceremony

"Like Zhengzhou, Emeishan City is also a city with deep contexts. In the historical sedimentation of more than 2600 years, the three culture of Confucianism, Shi, and Dao has collided, fused, and evolved. Emei Culture. "In his speech, Fan Min invited the guests and the people of Henan to travel to Emei to experience a journey of eye -catching, heart -nourishing, health, and stomach.

In his speech, Li Mingwei said that the Cultural Tourism Promotion Conference provided a platform for learning and exchanges for the two places, and also provided an important opportunity for the win -win cooperation between the cultural tourism industry between the two places. It is hoped that through this activity, the cultural tourism community in the two places can work together to further deepen cooperation, complementary advantages, mutual delivery of customers, mutual benefit and win -win, and jointly help the high -quality development of cultural tourism in the two places.

Martial arts

At the promotion meeting, the Emeishan Scenic Area launched a series of preferential activities: July 1, 2022 to February 28, 2023, free of charge for minors under the age of 18; The preferential activity of "10 -free 2" has spent difficulties and seek development with the majority of travel agencies across the country; tickets for new media experts+sightseeing tickets+ropeway tickets are exempted; "Only Emeishan" performing arts activities implement 50 % discount activities for active military soldiers, their families, retired soldiers, etc., and a free drama watching activity for specific network experts before December 31.

Emeishan special product display

At the promotion meeting, Emeishan City and Ctrip Travel signed a "World Tourist destination" strategic cooperation agreement. It is understood that Ctrip Travel has customized the development of marketing plans for the targeted customization of the Emeishan Scenic Area, providing comprehensive assistance for Emeishan to build a world tourist destination from the four aspects of products, content, brand, and marketing. Launched a 70 % discount on the exclusive 70 % off of the Qianhua and Northwest Tourists, and the users of Emeishan Traffic Tickets and Hotels were booked in Central and Northwest China. Ticket coupons were issued. , Attracting tourists to participate in and pay attention to tourism tourism, and expand the influence of this promotion activity.

At the press conference, the wonderful Shaolin martial arts and Emei martial arts performances were held. Representatives of the cultural and tourism department of Zhengzhou City (city, county), representatives of friendly attractions in Henan Province, representatives of Henan Tourism Association, travel agency, self -driving tour club, representatives of key cultural tourism, business enterprises, representatives of Zhengzhou regional colleges and universities, and representatives of the news media community. The promotion meeting.

(Huang Xiulin Liu Chunlei Lin Liwen/Picture)

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