Persist or exit?Homestay owner: I want to hear the phone sounded when dreaming, and the number of Tiannanhai North is called in reservation

Author:Jiefang Daily Time:2022.09.01

Faced with the upcoming "Populus Popularity", Li Long, the owner of a hotel in Ejin, was very anxious. He predicts that this year will be the "worst year" in the 15 years of opening a hotel in Ejina.

Similar concerns also troubled Chen Yuefu, who was the manager of a homestay store in Sanya, and Li Qiqi (a pseudonym) who opened a homestay in Pozhou Island in Beihai.

Over the past few years, more and more people have a good vision and poured into the home and breakfast industry that has gradually emerged. According to the latest release of the "July 2022 China Homestay Industry Development Report", the latest release of the "July 2022" released by the China Tourism Association and the Boutique Hotel Branch shows that as of the end of July 2022, the total number of national homestay companies was 12,1538, an increase of 18037 from 2021, an increase of 2020 47110, an increase of 6,9257 from 2019. In June 2022, the Ministry of Human Resources and Social Security announced 18 new occupations to the society on the 14th.

However, the frequent epidemic has made the tourist season no longer determined, and it has also brought impacts to the majority of homestay owners who occupy the majority of the "little bosses".

Do they choose to grit their teeth, or leave the game and leave? We found three homestay bosses. The following is their dictation.

The owner of the Ejina Hotel: "Can you think of what ways can people remember this place again?"

The "Populus Popular Festival" in September is the only tourist season in the small tourist town in Ejina.

Li Long took the initiative to contact the reporter at the end of July. He said on the phone: "It has been a year since the last time Elina appeared in the news. I want to have any way to let everyone remember this place."

The 42 -year -old Li Long runs a medium -sized business hotel in the Jina Banner of the Inner Mongolia, with more than 90 guest rooms. In October last year, Ejina's emergency epidemic, thousands of passengers who came to see Populin forest stayed in Elina. The reporter found Li Long. He was working hard to fight for better living conditions and epidemic prevention guarantee for 163 passengers who were working hard at the time. Including 10 cancer patients.

At that time, many guests were grateful to Li Long before leaving, and said to him, "I will come to Emperor Jina next year!" But before this year's tourist season, Li Long discovered that it made tourists come to Jina's tourism.

Speaker: Li Long Age: 42 -year -old Occupation: Ejin Hotel Operator

If according to the planning of previous years, I should now be in Ejina to prepare for foreign tourists visiting the "Populus Popular Festival". But now, I am still watching the situation in Beijing. There are only two or three guests every day, which is not enough to support my daily opening cost. I can't even take it in the "Popular Forest" tourist season in October this year. Whether my hotel should open the door.

From the end of September to the beginning of November each year, it is the only tourist season in the small town in Ejina. If such a tourist city encounters an epidemic, everything seems to be completely turned into a gambling, a loss and one wins, a lot.

Li Long's Donghui Boyue Hotel.

The start of this year is not smooth. Until now, only 3 travel agencies have asked me on WeChat. In previous years, I will receive a call from at least a dozen travel agencies every day. Will be full early. And now, even if someone comes to ask, I don’t know how to quote: If the offer is too low, I am afraid that if the epidemic suddenly improves during the period of "Puyang Festival", I will miss it. The opportunity; but if it is too high, I am worried that the only travel groups will be scared away, and there is no business at all. So the price alone has troubled me for many days.

A few days ago, a travel agency boss who had worked with me for many years also told me sorry that he planned to go back and forth on the same day when he sent a tourist special tourist who sent Jijie this year to stay at my hotel for one night. Lost an order of stable travel agencies every year. The boss's travel agency will open at least 10 trains from Chengdu to Ejina every year to send about 10,000 tourists to Elina. So he will include most of our hotels in the 10th day of the peak season. But last year, because of his last special travelers, because of the epidemic, he stayed in Ejina, so he lost money to Elina last year. In order to reduce the risk this year, he adjusted the decision -making, and for the hotels that cooperated with travel agencies like us year, the blow was quite large.

Our hotel opened the door in early July. Before welcoming tourists from Puyanglin, we will also have a wave of climaxes for self -driving tourists who go to Xinjiang to visit Xinjiang -in the routes of self -driving tourists from many provinces and cities, Ejina is a must -have place, and tourists are also tourists, and tourists are also tourists. Resting supply station.

At the beginning of the summer vacation, there were a lot of tourists to Xinjiang. I can book 10 to 20 rooms every day, which can basically maintain hotel operation expenses. However, after the emergence of the epidemic in Xinjiang, the hotel was directly impacted, and the guests who booked the hotel every day suddenly dropped to a single digit.

On August 18, the local government issued the latest instructions. It was not allowed to receive 4 tourists in the provinces and cities in immune, and they had notified the hotel out of the hotel to leave the city.

As a hotel operator, on the one hand, we cannot violate the instructions for epidemic prevention, and on the other hand, we must give guests explanation and coordination. Many times, the instruction is a notification in the WeChat group, not a red -headed document or a official release of content. We explain to tourists very hard.

So I think, if you want tourists to stay in the hotel this year, there are two major mountains in front of me: one is whether tourists can come out of the source of the customer? What is the local epidemic prevention policy? On the other hand, how much will Elina open to tourists? For example, can some tourists with high -risk areas be successfully reached Ejin, and can hotels receive these tourists? Everything is unreasonable, this feeling is very disturbing. In the past two years, the tourism industry in Ejina was ups and downs. The biggest variable was the epidemic: After the epidemic in Wuhan in 2020, the tourism industry in Ejina was unexpectedly popular. In the peak season, each hotel is full every day, and temporary guests cannot live in the room at all. Everyone said that people have been suffering for too long, and they want to see the empty and natural natural scenery.

Before the peak tourist season in 2021, the tourism industry operators in Ehejina intended to do a big job according to the number of tourists in the previous year. In addition to running their own rooms, many hotel owners also contracted dozens or even hundreds of rooms outside. I also went to bread nearly 100 rooms at the time. However, at that time, the outbreaks across the country were distributed, and the number of tourists from that autumn hovered in the trough. We even sold their own rooms at low prices in the peak season. This was impossible in previous years. What worsen the snow was that at the end of the tourist season last year, we experienced the epidemic.

My only hope at the time was that a small cost -made movie contacted me. I wanted to shoot Populus forests in autumn and winter, and I lived in our hotel. So at the end of the epidemic, after the hotels were closed, my hotel opened for a few more months to wait for the crew. However, because of the restriction of the prevention and control of the epidemic, I never waited for them last year, and the hotel lost more than tens of thousands of yuan of heating costs. Before and after, I lost 500,000 yuan on the hotel project of Ejina last year ...

I have opened a hotel at Ejina for 15 years, and I have watched the tourism industry here. Fifteen years ago, I worked with people at Ejina to operate the gas station and found that the tourists who came here to see Puyang could only sleep on the restaurant's tables and chairs because of the lack of reception capacity in the local hotel.

I felt the business opportunities here and invested in this medium -sized business hotel. In recent years, there are hundreds of hotels and homestays built in Ejina, but the tourism development is still not enough. There are almost no cultural and creative products that allow tourists to bring back. So in addition to the scenic spots, accommodation and catering are the only profit points for the local tourism industry.

Even now, Ehejina is a "solitary city" in China in China. There are several larger cities nearby, such as Dunhuang, Jiayuguan, Yinchuan, Jiuquan, a few hundred kilometers away. There were only one train that had been directly reached by Elina every day. There was only a slow car from Hohhot, but after the October epidemic in October last year, this train has been suspended to July this year. After recovery, it was changed to 3 days, and a few days ago, the epidemic stopped again. Many of the living materials in Ehejina are basically supplied by nearby cities, and only cantaloupe and beef and mutton are produced in the local area. When we came out of the epidemic last year, we wanted a cabbage to pull it from Yinchuan 700 kilometers away.

In the past years, there are generally two types of tourists playing here. One is a tourist tourist brought by travel groups, and the other is senior self -driving tourists. Most of the previous tourists are mainly middle -aged and elderly people. After the epidemic occurred last year, many elderly people, especially those who had critical illnesses such as cancer, were stranded in Ejina, and I saw a lot of unfriendly voices in the online comment area. If you want to run to such a far place, there is no guarantee for medical care. Isn't it for your own sin?

I saw similar discrimination and prejudice, and I was sad. I have communicated with many middle -aged and elderly people in the store, and I understand their feelings. They are not the same as young people. They don't feel that they can wait. In the case of physical permission, they just want to see Hu Yanglin. What's wrong with this?

When the epidemic occurred in Ejie in October 2021, Li Long and his employees did epidemic prevention at the hotel. Interviewee confidence

Therefore, I plan to formulate an agreement with tourists this year. If there is an epidemic like a last year, when tourists stay in the hotel, I will only recover the cost price for tourists to stay, and even stay free of charge. I just want to do my best to provide more guarantees for the tourists here.

Now at seven or eight o'clock in the evening, I hold my phone tightly. I dreamed that I wanted to hear the ringtone of the mobile phone. The number of Tiannanhai North came in, saying that I would stay in my hotel.

I really hope that the leaves of Puyanglin this year will not be yellow and withered alone, and some tourists who come thousands of miles can still see its beauty.

Sanya Houhai Villagers Store Manager: After closing the village, we reduced the price for the stranded guests

A few days ago, at the homestay in Houhai Village, Chen Yuefu Sanya, the last 11 guests who stayed finally embarked on the way home.

On August 6, Sanya announced the static management of the whole region. Chen Yuefu's homestay is located, and Sanya Houhai Village has therefore closed management. In the village, there were more than 2,000 tourists in Houhai Village. In addition to the cost and material issues that were initially encountered, when to start home to go home, it became the most concerned thing.

Starting from 6 o'clock on August 10, Hainan Health Code opened an exit application entrance, and the cities and counties (districts) or low -risk areas who were not epidemic or low -risk areas met certain conditions to apply for outlying islands. For more than ten days, the tourists gradually left, but the boss and employees of the homestay had to stay in Houhai Village. After the epidemic ended the unseainer, the moment they welcomed the tourists. Speaker: Chen Yuefu Occupation: Boss of Sanya Houhai Villagers

After Sanya announced the static management of the whole region, because I do n’t know how long it takes, the cost of accommodation is the most concerned issue for tourists who stay in the homestay. Soon some tourists found us to discuss whether the price can be adjusted. The next day, after discussion, we decided to be half a discount on the original price of the room on the basis of the original price of the room. The cheapest room dropped to 300 yuan per day, and the most expensive one was reduced to 500 yuan.

At the same time, we received a lot of guests from the guests who booked the room in advance to cancel the order phone call, and we also retired one by one.

After the village, there were about 2,000 tourists who stayed in Houhai Village. In Houhai Village, the conditions of the homestay are high or low, and the operating costs are different, so not all homestays can reduce prices for tourists. On the 7th that decided to reduce the price, the guests from the same village moved to us. There are 16 houses in our house. After the control, there are 38 tourists in 14 rooms. Because of the summer vacation, the homestay is basically a young man who is on vacation and a family with children.

Chen Yuefu's Haiyun B & B.

The location of our store is by the seaside of Houhai Village. In the past two years, Houhai Village beach jumped and surfing suddenly became angry on social platforms, and became a "net red village". The village entrance is a few steps to the pier to the famous attraction Wuzhizhou Island. Many people will choose to stay in Houhai Village for two or three days to come here to learn surfing and diving.

Relatively lucky, the infection of this epidemic did not affect Houhai Village. Initially, everyone would worry about the cost of accommodation and the issue of materials. In order to ensure the materials of tourists, we learned that the vegetable market across the homestay was closed, and we notified them in advance to prepare things. Some tourists bought dozens of barrels of instant noodles and a small wall. Before the guests left, they gave us all the remaining supplies. After the vegetable market is closed, we can only buy vegetables with WeChat with WeChat, because there are many people, we have to buy it for two days, but fortunately, the supplies are still sufficient.

Instant noodles bought by stranded guests.

The lively Houhai Village streets and businesses on weekdays are quiet because they cannot open. These days, we pulled the guests into the takeaway group. For the first time, we opened our own kitchen to tourists to solve their eating problems. Some tourists did something more and gave us to share.

There are 3 nucleic acid spots in the village. Do nucleic acids from 6:30 am to 11 am every day. Every day we remind us of our guests to confirm whether they have done nucleic acids, because it will be related to whether they can step on early on. Go home.

Indeed, it is more anxious than the cost of supplies and accommodation. When you can go home.

In early August, from Sanya couldn't walk, there were guests driving to Haikou overnight, and then flew home. Some guests were anxious to return after staying in Houhai Village for many days. In order to catch up with the charter, they decided to stay in the hotel. They set off from Houhai Village in the early morning. The family walked on the road for 4 hours to walk to the Atlantis Hotel.

Before August 6, tourists can still leave from Sanya. But after that, we must report to the community uniformly and wait for the news. After silence, we went to the airport's high -speed sealed. As the person in charge of the homestay, we have been reported to tourists' demands in the community group. From the 15th, the government has a free airport bus who stayed in Houhai Village. From 5 o'clock to 24 am, a bus to the airport every 20 minutes. As the flight gradually recovers, as long as there are three days of nucleic acid and Li Qiong, tourists can go home.

To be honest, the atmosphere is relatively nervous for these homestays and merchants in Houhai Village this time. Because this is already the third wave of epidemic affecting our epidemic this year.

The first wave of epidemic occurred at the end of February. At that time, it was not very serious. It could also live normally, but could not leave the village. After more than a week, the village was unblocked. What I didn't expect was that the epidemic came again at the end of March.

The epidemic was completely sealed for a month, which was also the worst period of our turnover. At that time, because of the infection in the village, the entire Houhai Village was closed and the control was strict. At first, there were no takeaways for a long time, and it was difficult to buy materials. During the home isolation, although the village committee initially sent a box lunch to each house, and later the open restaurant could also provide takeaway, but the delivery was still inconvenient.

Until May, we finally ushered in understanding, and our business gradually became better. Later in Shanghai, it was unsealed. The summer vacation came, and a large number of tourists came to Sanya. But I did not expect that the third epidemic came again.

In fact, we have almost developed in the epidemic in the past few years.

Since 2018, we have operated inn and houses in Houhai Village, Sanya. In recent years, the most difficult day was when the epidemic broke out in early 20 years, and it was sealed for several months, and the homestay had to stop. It can start in June, but everyone still has concerns about traveling, and the overall environment is still very deserted. There are almost no tourists for more than half a year. The situation has gradually improved since the end of 2020. After November, Sanya Tourism ushered in a period of recovery. The data of this month increased by 50%compared with the previous, and the occupancy rate reached more than 85%. Compared with previous years, the sales rate and sales increased.

Our house just opened on November 1 last year. In this land in Houhai Village, we rented it for a long time, did the civil construction, and the appearance of the house was almost done. At first we wanted to be a reception club. Last year, Haicun suddenly got angry in tourists. We saw the development potential here. In May, we officially set their sights on the store and finally decided to invest in high -end homestays.

This store, from a series of preliminary investment in civil construction, design, decoration, etc., it spent about 20 million yuan. Our shop is close to the sea, the geographical location is particularly good, the white and clean facade, the overall style is also very beautiful, so our price is also relatively high. It is usually around 1,000 yuan during the peak season.

The peak season of Sanya is usually from the end of the year to March and April. The opening of the homestay just welcomes the arrival of the peak season of Sanya. Since we follow the differentiated business route in Houhai Village, we decided to follow the route of the online red shop at the beginning. The reputation quickly hit it out, so the business has always been good.

The return rate of net red homestays is still very high. Before making a decision, we also pre -judged this project, including the prediction of the epidemic. As long as we do not encounter the epidemic, our business has always been very good. Basically, the occupancy rate can be stabilized between 90%and 95%. If it is in the peak season, it can exceed 95%. In fact, last year, several other stores in Sanya were profitable. But we did not expect that the epidemic would come so frequently.

For so long, I think it is very special to do a homestay. It can quickly closer the relationship between people. We can sit down in the store with our guests and eat and chat together. This time, most of the families who stayed in us were with children. Many guests told us that if it was not because the child was about to start school, they could continue to stay here.

Nowadays, tourists have left, and there are only 7 employees left in the homestay. These days, the short -term volunteers we have recruited have also left one after another. Among them, some people were about to start school, and some people left in advance because the epidemic disrupted. I don't know when the epidemic can end this time, but I feel that in the end of the epidemic, our mentality is gradually peaceful. There will be no foreign tourists for a while, then we will strive to be the local market, and I still have confidence.

Baozhou Island B & B Boss: After 45 days, we finally waited for navigation

After 34 days, Guangxi Beihai City entered the normalized epidemic prevention and control stage on August 16. On August 28, the homestay owners on the Beihai Laizhou Island finally waited for the navigation of the North Sea to Laizhou Island.

At the beginning of July, the Tanzhou Island, which was just about to start the peak tourist season, met the typhoon, and the ship was suspended, and tourists could not land on the island. Just sent the typhoon. On the morning of July 12, Beihai reported a asymptomatic infection. Since then, the number of local epidemic infections has increased rapidly.

As the largest islands in Guangxi, Beihai Laizhou Island attracts many passengers every summer. On the third day of the North Sea epidemic, on July 14th, the Island of Laizhou stopped receiving tourists to go to the island and suggested that the islanders and merchants need to be out of the island.

The summer tour that was most looking forward to improving performance came to an end. Many shopkeepers on the island teased on the WeChat circle of friends.

In 2019, Li Qiqi and her husband came to Yinzhou Island to start a homestay. After six months of opening, he encountered a new crown epidemic. For more than two years, the business rose and or down. Li Qiqi's mood also followed up. She knew that she would leave here one day, but she still hoped to persist longer.

Speaker: Li Qiqi (pseudonym) Age: 29 years old Occupation: Beihai Lizhou Island B & B

On July 12, Beihai reported a symptom -free infection, and the people on the island had not paid attention to it. On the 13th, a dozen cases were added at once, and we began to panic and persuade guests and refund.

There are a lot of tourists on each summer vacation in Lazhou Island, and this year is a little less, because many people will only start their vacations on July 15. Our booking is still very good. After the epidemic began, I retired all the schedules in August, and the loss was about 120,000 yuan.

Li Qiqi's alley see Huan B & B.

Tongzhou Island is not a peak season all year round, and sometimes it encounters typhoon. But because of the epidemic, from November last year to the present, my store has not done enough for a month. July and August are the hope of this year, and now it is worse. It started to stop for 5 days because of typhoons, and then stopped after 5 days. Everyone's circle of friends is going, and the peak season of Lazhou Island this year: 5 days, died.

In November 2018, my husband and I came to Puzhou Island with honeymoon. In November, Lazhou Island is really beautiful. The most attractive is sunrise and sunset. Every day, sunrise and sunset are different. I feel that all the troubles here are gone. The blue sea, full of lush, chicken walking in the village, and the roadside cattle, I think they are all cute. At that time, I was very stressful as a teacher. My husband opened the stationery store every day, and I had to take stock every night. I was tired. I was too relaxed to this place. Because I like the sea, like sunrise, after traveling, we choose to do a homestay on Lazhou Island. I think such a warm island can carry all my dreams.

After returning to Xi'an, Mr. immediately transferred several stationery stores in his own. I also resigned from the kindergarten. The two people sold their cars. At the end of December, we came to Laizhou Island with deposits.

Our homestay started from a piece of land. We rented a water house. At the beginning, we only built the foundation. We built it little by little. The floor tiles and furniture were selected by us to go to Foshan, Guangdong.

Because on the island, the cost of transportation is relatively large, mattresses, toilets, glass, etc. must be transported to the island through ships, which not only extended the construction period, but also greatly exceeded our expectations. There are also many uncomfortable places in the middle of the construction process. It has been renovated for eight or nine months. There are 10 rooms. It finally opened in the summer of 2019.

After really doing the homestay, it will break some original beautiful imagination. During the off -season, it was too indispensable. During the peak season, it was tired and collapsed. Our employees are my husband, and my father -in -law. I also asked Aunt Cleaning before. Now because of the epidemic, I ca n’t recruit it, and the cleaning guests themselves also reflect the cleanliness.

Later, the epidemic was intermittent, and my husband and I also had cute babies. The child likes to play water. For a few months on the island, she likes the sea very much. Watching her dig sand with a small shovel, use a small foot to plans a sand pit, hold the coral with a small hand, and hug me with Khanjin's hand. This is all this. The island gives me freedom and simplicity.

The homestay has just opened for half a year. The new crown epidemic in January 2020 started. In February, I re -filed an online teacher to be an online teacher. Foreign children who taught 3 to 8 years old spoke Chinese on the age of 8 to 8.

We also have the mortgage of Xi'an to pay back. To raise children, the island is also commercial electricity. The water and electricity costs get more than 2,000 per month. For calculations, I must guarantee 8,000 yuan per month to cover the expenses. I basically take more than 10 lessons a day, a lesson for 25 minutes.

Originally in July, thinking that the homestay was busy, I closed the class time and received less students. There is no way to open time. One day this month, I took 17 classes, took 5 minutes after each lesson, and immediately started the next lesson. After a day, my face was stiff.

In 2022, I wanted to give up countless times because of the epidemic, but persuaded myself to persist again. In April, I received the "2021 Excellent Cooperation Award" issued by Ctrip.com. I was in a complicated and looking forward to it. I hope that the homestay industry and tourism industry can usher in vitality.

In fact, there are many stores on the island as the situation of our home. It has encountered an epidemic in half a year after opening. Several friends on the island encouraged each other and said that everyone was gone. We dominated Shipanhe, and the village where our homestay was located was in Shipanhe. I don't know when the epidemic will end and when will the tourism industry recover, but I have been telling myself that I will pass, and I must cheer.

On August 16, Beihai was unblocked. On the 28th, Lazhou Island finally passed the ship. Until now, I still think that the Island of Laizhou is very good, but it is really slow to deal with it. At the same time, I am looking forward to it that this small fishing village can become better. The sea is very beautiful, but the ship will be on the shore. I hope that after this epidemic, everyone can improve and go longer.

The original manuscript of Jiefang Daily · Shangguan News, reprinting without permission

Author: Zhang Lingyun Yang Shuyuan Wang Qian

WeChat Editor: Nano School Division: Miss Pi

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