2022 service trade association Alibaba green technology concentrated on guiding green consumption, digital carbon neutralization

Author:China Economic Network Time:2022.09.03

On September 3, the 2022 China International Service Trade Fair with the theme of "Service Cooperation Promoting Development and Green Innovation Welcome the Future" entered the fourth day. As one of the representative platforms of the digital economy, Alibaba's Alibaba, Dharma Academy, Alibaba International Station, Hema and other businesses have closely settled the theme of this service and trade meeting. Each aspect of consumption is to inject new images of the global service trade.

At the two summit forums of the Service and Trade Association, Hema, Hungry, etc. have brought about low -carbon life such as green consumption, and such as green consumption. In the results of the results of the results, Taobao "Expressing the High -quality Broadcasting Guide" and Alibaba Cloud " Innovative technical solutions such as digital and carbon neutralization (park chapter) ", Alibaba International Station Intelligent" Cross -border B2B Logistics Services "and" Cross -border Business One -stop Operating System ", add rich to the service trade will be rich New achievements in cutting -edge fields such as green technology and digital economy.

At the scene of the 2022 Service Fair, the audience stopped at the "E -commerce Live Interactive Zone" in Alibaba Exhibition Area

Liu Ye, general manager of Alibaba Group's Strategic Development Department, said that Alibaba has been committed to serving the real economy with digital technology. This year, the State released the "Fourteenth Five -Year Plan" digital economy development plan, which clearly regards the "digital technology and deep integration of the real economy" as an important main line for the development of the country's digital economy. The digital economy is a new spring water injected into the traditional economic form. Alibaba is willing to "divert water" to the traditional industry, solidly promote the exploration of realistic integration, and need to produce the transformation and upgrading of traditional industries, to help the green and sustainable development of the whole society, to help the whole society green and sustainable development. One force, do your heart.

The digital platform innovative consumption experience, helping green consumption

In recent years, Alibaba's consumer business has continuously used digital technology to create new consumption scenes to bring new experiences to consumers. The platform enlarges the power of "participant economy", especially in the new scene of green consumption, and exerts great efficiency.

In green consumption scenarios, digital technology is advancing the concept of green concepts in the green concept of the whole cycle, full chain, and all systems. At the service and trade meeting, Hema showed a new model of low -carbon life of "eating vegetables can also reduce carbon", and obtained the "green development service demonstration case" of the service trade meeting. In June this year, Hema Store launched the first batch of zero -carbon certification organic vegetables in the country. These vegetable packaging bags are posted with green circular logos -labeled "zero -carbon agricultural products", which means that the net vegetables are less than or equal to zero during the production process during the production process. Data show that the sales of Hema organic dishes have increased by 60%year -on -year, and organic, green, and low -carbon are becoming the consensus of consumers.

Hungry? President Fang Yongxin gave a speech at the 2022 China E -commerce Conference

"The local living industry is important to promote consumption, urban development, and promoting a better life." At the 2022 China Electronic Commerce Conference, Hungry President Fang Yongxin introduced that in recent years, he has been hungry in "Three Insurance" and " Three promotion "continued to carry out a number of innovations. For example, consumers can check whether tableware and small dishes are required when placing an order to optimize the overall carbon emissions.

"The digitalization of the tourism industry means that companies can use the power of digital technology to better innovate on the supply side of consumer demand." At the Summit Forum of the 2022 World Tourism Cooperation and Development Conference, Zhuang Zhuoran, president of Flying Pig Travel, introduced Digital cooperation between Beijing Global Resort and Flying Pig Travel. He said that through innovative service methods such as Flying Pig Flagship Store and Ali Small Program online, using portrait comparison technology to enter the park, and viewing real -time waiting through smart guides, the experience of tourists has become smoother and simpler.

Digital technology supports the "double carbon" transformation and sustainable development of the park

On September 3rd, the results of the service trade association were released, and Alibaba Cloud United jointly issued a report "Digital and Carbon Neutralization (Park)", which was jointly released by Schneider Electric, Xintong Institute, and Industry and Information Technology International Cooperation Center. Solution and supporting mechanism.

Data show that the energy consumption of my country's industrial park accounts for about 69%of the total energy consumption of the whole society, and carbon emissions account for about 31%of the country's total emissions. The park has become the main force to implement the "double carbon" strategy. (Confirm that the conclusion of "the park is the main force of the dual carbon") The report believes that digital carbonic neutralization is an important starting point for the implementation of the double carbon target in the park. That is, the use of digital technology to reduce carbon reduction as the orientation, and build a digital management platform will help realize the reconstruction of energy production, storage, transportation, sales, and consumer industry chain management processes, and realize energy saving, land saving, water saving, reduction of materials reduction materials , Pour reduction, carbon reduction collaboration.

Picture, "Digital and Carbon Neutralization (Park Articles)" achievement release site

It is reported that the Alibaba Brazil Creek Park in Hangzhou is an important "test field" of this solution. The park is a typical IT industrial building park. Through the intelligent control of Alibaba Cloud Energy Consumption, the central air -conditioning system has realized the changes in meteorological changes according to the meteorological change. , The indoor environmental temperature, the flow of people's flow, and other factors are fully automatic and intelligent. Finally, the central air -conditioning system in the park is 17.43%in summer comprehensive energy saving rate, and the comprehensive energy saving rate in winter is 22.7%.

In the future, Alibaba will continue to implement various energy -saving and emission reduction technologies and low -carbon operation solutions in its own parks in the country with the help of Alibaba Cloud Energy Consumption. This measure is consistent with its carbon neutralization and commitment that it announced last year: Alibaba will be committed to achieving carbon neutrality of its own operation in 2030, and creatively propose the concept of "range 3+" of carbon emissions, promise to customers and business and business Partners share energy -saving and efficiency technology to reduce carbon footprints. Last year, Alibaba Cloud launched the carbon emissions optimization accounting platform "Energy Consumption", and has served nearly 2,000 small and medium -sized enterprises. It optimizes 430 million kWh of coal power through photovoltaic installation and algorithm, which is equivalent to reducing 440,000 tons of carbon emissions.

Digital platforms promote global trade cooperation to digital intelligence products to cover the full link of foreign trade

On September 3rd, as one of the important cooperations promoted by the Service Trade Association, Alibaba Group and Brazil Export Investment Promotion Agency signed a memorandum of cooperation. The two parties will open a "Brazil Manufacturing" exclusive national museum at Alibaba International Station and screen 100 Brazilian companies to settle in. Alibaba International Station will provide it with data technology and full -link cross -border supply chain service system to promote one -click sales of Brazilian goods. In addition, the two parties will continue to promote the Brazilian brand, merchant, and Tmall International, Hema, and Hema, a subsidiary of Alibaba Group to better meet the diversified needs of Chinese consumers.

Alibaba Group and Brazil Export Investment Promotion Bureau signed the contract site

"The memorandum of cooperation will strengthen the cooperation between Brazil and China in the field of e -commerce and become an important part of Brazil's economic and trade relations." The Brazilian ambassador to China, Gao Wang, said that he hopes that this cooperation will promote the improvement of Brazil's cognition of the digital economy. Let more Brazilian high -quality products get the opportunity to enter China.

On the same day, Alibaba International released two new achievements to global cross -border enterprises: the Smart Cross -border B2B Logistics Service and Independent Station Digital Smart Solution (OKKI). Among them, the Smart Cross -border B2B logistics services provide 220+ countries and regions, 26000+ global capacity lines, and 40+ countries' "global capacity" solutions. Independent Smart Smart Solution (OKKI) will four dimensions from marketing, customer transformation, delivery performance, and compliance operation to help enterprises create closed loops of cross -border business growth.

Wang Tiantian, general manager of Chinese suppliers and cross -border supply chain of Alibaba International Station, said that the "certain" digital products and services provided by these two new achievements can help cross -border merchants in response to various uncertain challenges. Let the merchants get orders, send shipments, receive them, and increase faster.

Since the beginning of this year, Alibaba International Station's "Digital Oceanic" plan has exerted digital advantages, helping to tap new opportunities for cross -border business, new kinetic energy, and serving high -quality development of cross -border merchants to brand out to sea.

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