Xinjiang Altay: E -commerce live broadcast to bring goods to help rural revitalization

Recently, China Post Group Co., Ltd. Altay Regional Branch, Altay City People's Government, and Xinjiang Kume E -commerce Co., Ltd. jointly organized the "e -commerce live broadcast to help rural revitalization" agricultural special product e -commerce live broadcast activities for Agricultural products have laid a "fast track" from the field to millions of households.

In the live broadcast room, the anchor of Xinjiang Kami E -commerce Co., Ltd. actively interacted with netizens and recommended poultry, cantaloupe, crab, catfish, handmade milk, vegetable big gift package and other local specialty agricultural products. Free shipping and other promotional activities have attracted the attention of netizens to pay attention to buying.

"This event is a vivid practice of government -enterprise cooperation to help rural rejuvenation. Our company gives full play to the advantages of information flow, capital flow, and real logistics' three streams. Express delivery services provide farmers with comprehensive solutions for the entire industry chain to build a green channel for rural revitalization. "Ma Zhanyong, the marketing department of the Altay regional branch of China Post Group Co., Ltd., said.

It is reported that this live broadcast event was 119,000, with a number of likes 31,000, a transaction volume of 337 orders, and a transaction amount of 33,594 yuan. It created a new model of "government affairs+business+service" integrating development model to effectively help rural revitalization.

"We take the e -commerce economy as an important measure to implement rural revitalization and promote the income of the masses, and focus on the integration of local agricultural products, cultural and creative products and other characteristic industries with the e -commerce industry to form a good situation of mutual promotion and innovation and development. New industries and new formats, open up the "last mile" between rural agricultural products and consumers, and promote the revitalization of rural areas to the new level. " Essence

Reporter of the Rong Media Center of Altay region Gulzari Abu Du Di Titi/Wen Aldak Best Khan/Picture

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