Mid -Autumn Festival, we inherit Chinese cultural genes like this

Culture is happy, and the culture is strong, and the culture is strong. The prosperity of a country and a nation is always supported by the prosperity of culture. The great rejuvenation of the Chinese nation needs to be based on the development of Chinese culture. "Traditional festivals are of great significance for cultural heritage and social condensation, and promoting festival culture has become more and more consensus in the whole society. The Mid -Autumn Festival is a very important traditional festival for the Chinese nation and an important moment for every Chinese to yearn for. Thousands of years of traditional festivals have special charm and power to make them pass through time and space and region. So, where does this power come from?

What is "cultural gene"?

The concept of "cultural genes" comes from the analogy of biological genes. According to the law of biological derivation, the genetic inheritance of creatures has its specific DNA coding. On the basis of self -copy, the continuation of the basic life structure and performance of the biological biological life is achieved. Biological genes have a systematic and genetic rule of systematic genetic genetics. "Cultural genes are a basic element in the composition of cultural connotation that exist in the collective memory of ethnic or ethnic groups. It is a functional unit that stores specific genetic information for ethnic or ethnic groups." Cultural genes also have their own structural maps, like the arrangement of biological genome, and also generate cultural phenomena through translation and transcription of genetic passwords in the cultural system.

To enable the most basic cultural genes of the Chinese nation to adapt to contemporary culture and coordinate with modern society, it is promoted in a well -known and extensive participation way to promote the time and space, surpass time and space, beyond the country, eternal charm, contemporary value The cultural spirit is promoted, spreading the inheritance of the traditional outstanding culture and promoting the spirit of the times, and spreading the contemporary Chinese cultural innovation achievement based on the country and the world. " The connotation of cultural genes has gradually moved towards ideas.

In 2021, the Ministry of Culture and Tourism issued the "Fourteenth Five -Year Plan" Intangible Cultural Heritage Protection Plan ". One of its main tasks," Strengthening the Inspection, Recording and Research "in the main task, specifically mentioned" Deepening the Research and Interpretation of Chinese Cultural Genes " The content pointed out "the selection of non -heritage projects that fully reflect Chinese cultural genes and involve the birth of the birth of Chinese civilization." The concept of cultural genes has gradually shifted from academic research to policy orientation, becoming an important basis for the current cultural construction of my country, and promoting the formation of interactive practice of social governance and academic development.

From biological genes to cultural genes, then from the general culture to the cultural genes included in the process of cultural heritage, development and innovation, to the Chinese cultural genes advocated and valued by the government, the concept of "cultural genes" has been continuously improved and improved. Today, the Chinese cultural gene is particularly important in the process of building a consciousness of the Chinese nation community.

The inheritance of Chinese cultural genes contained in the Mid -Autumn Festival

The first is to be promoted as an excellent traditional culture and become an important part of the construction of local cultural brands. The diversity of the Mid -Autumn Festival, as well as the cultural genes it contains, is highly valued by the government. As of 2021, there are 7 representative projects related to national intangible cultural heritage related to the Mid -Autumn Festival:

The representative projects of these seven national intangible cultural heritage show the government's high attention to the Mid -Autumn Festival. We gradually realize the close relationship between the Mid -Autumn Festival and the community of the Chinese nation, as well as the interaction between the diversification and commonality it embodies. The Mid -Autumn Festival, as an excellent traditional culture, guides local cultural construction and has become a force to promote the development of local cultural brands.

The second is to continue to produce new cultural and creative products as a cultural spirit. Such as travel souvenirs related to the Mid -Autumn Festival. And in various ways to meet the colorful books and video products that different people understand the needs of the Mid -Autumn Festival. Some film and television dramas also intend to absorb the cultural spirit of the Mid -Autumn Festival into their own creative themes. The cultural products of the Mid -Autumn Festival show the diversified and multi -level characteristics in the market.

The third is to attach great importance to the influence of moon cakes in the food industry and further promote it. The marketization of the core elements of the Mid -Autumn Festival is highly valued by merchants, and many moon cakes with different styles and flavors have appeared, becoming an important force to promote the Chinese food industry. As a special festival food industry, it should continue to enrich its connotation, open up and improve the consumer market to meet today's consumer demand for the Mid -Autumn Festival. But in this process, it should not be too vulgar. The so -called vulgarization is to do some innovations that exceed the genes of food culture. We cannot distort and alien the Mid -Autumn Festival in the market. For example, the rabbit in Beijing was a sacrifice to the moon before. With the fading of sacrifice customs, Grandpa has become a tourist souvenir in Beijing. Even if science and technology advances, we have boarded the moon, and the legend of moon palace legends such as "Wu Gangju Gui" and "Chang'e Running Moon" will always be in people's hearts. It is our shared emotional sustenance and will not reduce it as it is on the moon. So in Beijing, there was a rabbit who gave each other as the Mid -Autumn Festival gifts. Focusing on Mid -Autumn Festival customs and Mid -Autumn Festival culture, cultural products can be created, and cultural genes and cultural elements can be extracted to develop a series of cultural and creative products on the premise of meeting people's aesthetic habits.

Inheritance is one of the eternal themes of the Mid -Autumn Festival.In the contemporary era, inheriting the cultural genes of the Mid -Autumn Festival, it is necessary to meet the diversified needs with diversified methods, so that the Mid -Autumn Festival will better move towards life, better advance with the times, and better play its uniqueness in Chinese excellent traditional culturestrength.(Professor Lin Jifu, a professor of the School of Ethnicology and Sociology of the Central University for Nationalities, Lin Jifu "Chinese Cultural Genes and its inheritance" of the Mid -Autumn Festival "

Source of Information: Learn China

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