Hand together!"Good guest Shandong Haopin Shandong" promotion and promotion activity was held in Beijing

On September 8th, the promotion and promotion activities of the "Her Hakka Shandong Good Pin Shandong" jointly organized by the Central Radio and Television Station and the People's Government of Shandong Province were held in Beijing. Shen Haixiong, deputy minister of the Central Propaganda Department, director and editor -in -chief of the Central Radio and Television, Li Ganjie, Secretary of the Shandong Provincial Party Committee and Director of the Standing Committee of the Provincial People's Congress attended the event and delivered speeches.

Zhou Naixiang, deputy secretary of the Shandong Provincial Party Committee and Governor, Bai Yugang, member of the Standing Committee of the Shandong Provincial Party Committee and Minister of Propaganda Department, Zeng Zan Rong, Standing Committee Member of the Shandong Provincial Party Committee and Executive Deputy Governor, Zhang Haibo, Standing Committee Member of the Shandong Provincial Party Committee and Secretary -General, Shandong Provincial Deputy Jiangcheng River, the National Market Han Yi, General Engineer of the General Administration of Supervision and Administration, Peng Jianming, a member of the Central Radio and Television General Taiwan Editors Conference and General Manager of the General Manager Office attended the event.

△ Deputy Minister of the Central Propaganda Department, Chief and Editor -in -chief of the Central Radio and Television Chief and Editor -in -chief Shen Haixiong

In his speech, Shen Haixiong said that the main station and Shandong jointly created the "Heroy Shandong Good -Pin Shandong" brand, which is the innovative practice of the two parties to help build China's independent brand and will make useful explorations for the construction of Chinese brands in the new era. The main station will give full play to the leading advantages of publicity reports, news communication, program creation, cultural and creativity, etc., comprehensively use the innovative achievements of the "5G+4K/8K+AI" of the main station, and fully tap the rich historical and cultural resources of Qilu land. Vividly tell the story of Shandong in the new era, and vigorously promote the international chapters of the Shandong brand to the world, and jointly write a new chapter in high -quality development.

△ Li Ganjie, Secretary of the Shandong Provincial Party Committee and Director of the Standing Committee of the Provincial People's Congress

In his speech, Li Ganjie said that Shandong has a long history and heavy culture. He Qinghai Blue and Zhong Lingyuxiu, advocate changes and dare to break into a new road. In recent years, Shandong anchor "walking in front, opening a new bureau", and do a good job in various tasks, and the construction of socialist modernization in the new era has taken a solid step. Shandong has implemented a strong quality and provincial strategy, and launched a number of "good products" that reflect the characteristics and popularity of Shandong.

Li Qianjie said that Shandong will continue to strengthen the construction of "good product Shandong", lead high -quality development with brand standardization, and systematically shape more industries, regional brands and geographical logo products, and help more "good products" with brand internationalization. The world is well -known. I believe that with the support of everyone, driven by this event, the "Heroy Shandong Good Pin Shandong" brand will be even more loud. It is hoped that all sectors of society will continue to pay attention to Shandong, publicize Shandong, and support Shandong, and tell Chinese brand stories together.

△ Peng Jianming

Peng Jianming introduced the brand communication of "Her Hakka Shandong Shandong". He said that since 2020, the principles of the main station and Shandong Province have adhered to the principles of "complementary advantages, working together and win -win", and have carried out in -depth cooperation in Shandong brand image promotion, cultural tourism project promotion, and economic and social development achievements. The development of industries such as industry, agriculture, cultural tourism and other industries. The "Her Hakka Shandong" brand has joined the "Brand Power Project" of the main station for three consecutive years. This year, the cooperation between the two parties has been upgraded again. Relying on the entire media resources of the head station, the integration and communication service of the "good product Shandong" customized large -screen small screen and online and offline resonance has greatly enhanced the popularity and reputation of "good product Shandong". Essence

△ Deputy Secretary of the Shandong Provincial Party Committee and Governor Zhou Naixiang

At the event site, Zhou Naixiang, Bai Yugang, Zeng Zanrong, Zhang Haibo, and Jiang Cheng introduced the special products of "Good Pin Shandong" respectively. The value of the "Yantai Apple" region has reached more than 15 billion yuan, and has won the first brand of the fruit industry in my country for 13 consecutive years. Seven gates such as the carving process represented by Weifang Nuclear Carving constitute the "Shandong Hand -made" brand system. "Guoxin No. 1" is the world's first 100,000 -ton smart breeding ship and is a mobile marine pasture. The 5G intelligent inspection robot of the State Grid Corporation can achieve independent inspections in the complicated environmental variables through 5G+artificial intelligence. Taishan Sports Carbon Fiber Sports Bicycle is a microcosm of the development and application of new materials in Shandong.

Science and technology create a better life, and a group of "good products Shandong" intelligent science and technology innovation products also appear one by one in the event. The maximum speed of the cross -square high -speed magnetic floating train can reach 600 kilometers per hour. Weichai Power's world's first body thermal efficiency of 51.09%of diesel engines can achieve fuel consumption and carbon dioxide emissions by 10%, respectively. Goer AR smart glasses combine navigation, environmental information or three -dimensional virtual effects with the real environment. Weigao surgery robots can make remote surgery more fine and accurate.

At the promotion activity, Haier Group, Luhua Group, Weichai Power, Inspur Group, Yantai Zhangyu, CRRC Sifang, Weigao Group, Shandong Guo, Golga, Dongyu Food, Yantai Apple Association and other 12 Furniture was awarded the first batch of "good product Shandong" corporate image identification certificates.

Relevant leaders of the Ministry of Industry and Information Technology, the Ministry of Agriculture and Rural Ministry, the Ministry of Commerce, the Ministry of Culture and Tourism, the responsible comrades of the relevant provincial units in Shandong Province, the representative of the "Good Pin Shandong" enterprise, and the relevant departments of the Central Radio and Television General Taiwan Essence

(Photography: Zhu Yan, Fu Bo)

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