Yang Xin "Old Taste" Xiangpiao Reunion Festival

Author:Yangtze River Time:2022.09.10

Changjiang.com (Reporter Gao Ximing Correspondent Rao Zhengmao Yixiangzhi) On September 8th, a team in front of the "Old Taste Pastry" in Shengli Street, Xingguo Town, Yangxin County, Huangshi City, has not approached the pastry shop, far away, can be far away. I smelled the strong aroma floating in the oven.

People queue up to buy "old taste". Correspondent Rao Zhengmao Yi Xiangzhi Photo

The 46 -year -old talent is the owner of the "old flavor pastry". He has been on the moon cake for more than 30 years. He introduced that the biggest feature of the "old taste pastry" moon cake is "handmade" and "tradition", which has maintained formulas and methods of decades ago. , Baking, each process is done manually.

Ms. Wu, who was checking out, said, "I bought 17 boxes today and planned to give some old people, relatives and friends at home. I will come here every year and eat it for many years!"

"Old taste" follows traditional craftsmanship. Correspondent Rao Zhengmao Yi Xiangzhi Photo

Keeping tradition and afford innovation. In addition to signature sesame cakes and traditional five kernel cakes, Xiang Cai Rong also explored a variety of moon cakes that are more in line with young people according to customer feedback and market sales, and made young people gradually eliminate young people. Traditional impression of mooncakes and high sweetness.

The sales method also follows the trend. In 2021, the Yangxin County Human Resources and Social Security Bureau organized various industries to learn e -commerce experience in Yangxinxi Business Agricultural Expo Park. At that time, Xiang Cairong's son and Wei were opened on Taobao and Douyin. The platform's sales have accounted for 10%of total sales.

"The sales of e -commerce platforms are growing every year. I am confident that the brand of" Old Taste Cakes "has made it bigger, so that more people can taste our 'old taste'." To Wei's Douyin, the playback volume of the top video reached 236,000, and there were several works with more than 100,000 playback volume, which seemed to have become a small "net red".

Ms. Dong, who lives in Daye City, purchased quite a lot. "I saw their moon cakes on Douyin. I just came to try it today. I did have the taste of my childhood." Ms. Dong said with a smile.

Time is walking, the taste in memory is unchanged, and the heart of the Mid -Autumn Festival reunion is unchanged. "Old Taste Pastry" has been using a small moon cake, entrusting people's beautiful wishes to the Mid -Autumn Festival, Cathay people's reunion, and the nostalgia of the travelers.

【Edit: Zhu Xidong】

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