1.79 billion yuan in 3 days!Nanjing Mid -Autumn Festival reunion consumption prosperous
Author:Zijin Mountain News Time:2022.09.12
Mid -Autumn Festival reunion, consumption heating up. During the Mid -Autumn Festival holiday just now, under the premise of strict implementation of the prevention and control of the epidemic prevention and control, the commercial authorities at all levels of the city and business and trade enterprises organized more than 170 unique consumption promotion activities. situation. The reporter learned from the Nanjing Commerce Bureau that more than 120 commercial and trade -in enterprises in our city have achieved a total of 1.79 billion yuan in sales (business) during the holidays, a year -on -year increase of 9%; the traffic of key shopping malls and food companies exceeded 2.5 million.
September 10th is the Mid -Autumn Festival. The night falls. The folk market in front of the square in front of the Baijiahu Jingfeng Center is bright. With giant cartoon astronauts and "Moon" setting, it creates a strong Mid -Autumn Festival atmosphere. Folk artists cut paper, paint sugar, squeeze noodles, citizens guessing lantern riddles, experienced Hanfu, and participating in the pot game. The scene was lively. Citizen Zhou Ran took the family and played while playing. The 5 -year -old daughter held a rabbit lamp in one hand and held the mud man with just pinching. "Mid -Autumn Festival reunion, the family came out to stroll around, and by the way, taking the child to feel the traditional culture, it is very meaningful."
Deji Plaza lights up "Super Artificial Month", which attracts citizens to check in and takes photos, becoming a hot topic in the city; Nanjing Xinbai combined 70th anniversary to carry out the "Monthly Monthly Mid -Autumn Festival" activity; Golden Eagle New Streetkou Store launched the "Mid -Autumn Festival Mid -Autumn Festival Grand Ceremony Super Brand Week "; Central Shopping Mall Xinjiekou Store organized a" Heart Hao Hao Moon to Song Shin "activity. As an important carrier of the renewal consumption scenario, through the moon art installation and national tide theme activities, it stimulates the new vitality of the festival consumption.
During the three -day holiday, the 37 department stores and shopping centers of the Municipal Commerce Bureau achieved sales of 540 million yuan, an increase of 11%year -on -year; the passenger flow was 2.573 million, a year -on -year increase of 12.7%.
On the evening of September 11, the reporter visited the business district of Xinjiekou and found that almost all of the catering stores in major shopping malls were lined up. "There are many discounts for catering during this year's holidays. We bought group purchase packages online, which can save dozens of yuan, which is very cost -effective." Said Wang Xiaoyu, a citizen waiting for dining.
In the Mid -Autumn Festival, wedding banquets, family reunion, characteristic catering, and farmhouses have become the main theme of the holiday catering market. The major catering companies in our city have also seized the golden stalls of "reunion dinner" to launch cheap and popular meals, which further drives catering consumption stable. There is a rise.
"Mid -Autumn Festival is a reunion festival, and the family dinner is a lot." The staff of the kitchen and mother told reporters that a customer began to book Mid -Autumn Festival dinner two months ago. Because many stores dinner rooms were full in advance, some guests moved the reunion dinner to the reunion dinner to the dinner to the reunion dinner to noon. "There are a lot of guests who spend on the store. The popularity of the Mid -Autumn Festival banquet has returned to the level before the epidemic." The monitoring data of the Municipal Commerce Bureau showed that: During the three -day holiday, 62 catering companies in the city's key monitoring achieved sales of 75.268 million yuan, year -on -year, year -on -year, year -on -year, year -on -year, year -on -year Increased by 9%; passenger flow was 2.62 million, an increase of 140.1%year -on -year.
Nanjing Daily/Zijinshan Journalist Zhu Kai Huang Linyan
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