The tourism sector rose against the trend, and the opportunity came?The border tourism management measures have been revised for the first time in 25 years. How much affects?

Author:Dahe Cai Cube Time:2022.09.20

Tourism, hotels and catering are "rising"?

On September 19, tourism, hotels and catering sectors rose against the trend! As of the close of the day, Guilin Tourism and Huatian Hotel rose, Western Regions Tourism, Jinling Hotels have risen more than 8%, and Tianmu Lake and Lijiang shares have risen more than 5%. Institutional analysis believes that this is influenced by the rise in demand near the National Day holiday.

On the same day, the five departments including the Ministry of Culture and Tourism publicly solicited opinions on the management measures of border tourism, which mentioned that encouraging border areas to create distinctive border tourism destinations, clarifying the border tourism team to flexibly choose the entrance and exit ports, and delete border tourism. Examination and approval, and apply for entry and exit certificates in front of the front conditions. At the same time, the scope of the border area is implemented in accordance with the border or border port management system agreement signed by my country and adjacent countries.

Tourism, hotels and other sectors rises against the trend

Since the first day of the National Day holiday on September 17th, train tickets have been officially launched, and ticket sales of some popular destinations are very hot.

According to the official APP of the brokerage Chinese, a reporter from the brokerage company saw that all trains from Beijing, Wuhan, Xi'an, Qingdao, Dalian and other places were sold out on September 30 and October 1 on September 30 and October 1. In terms of ticket reservation, the data of where to go to the platform shows that since September, the average payment price during the 11th holiday has continued to increase. The discounts of air tickets from September 28th to 30th have decreased significantly. Popular tourist routes such as Beijing-Dunhuang, Shanghai-Lijiang, Guangzhou-Jiuzhaigou, Tianjin-Jieyang can also buy low-cost tickets below 40 % off on September 28. The price of economy class tickets on the 30th is close to the full price. According to Tongcheng travel data, as of September 15, the average price of air ticket orders during the 11th holiday exceeded 700 yuan, which was nearly 40 % increased from the Mid -Autumn Festival. The "National Day Forecast Report of 2022" released by Ctrip pointed out that starting from the Mid -Autumn Festival, National Day tourism has entered a stable growth stage, and the average daily order growth rate exceeds 30%.

The National Day holiday demand resumed the early response in the relevant listed company sector. Since August, hotels and catering, attractions and tourist sectors have emerged out of the tremor. For example, Guilin's tourism stock price rose from the lowest 5.85 yuan/share to 7.62 yuan/share. On September 19, tourism, hotel and catering sector continued to rise against the trend. As of the close of the day, Guilin Tourism and Huatian Hotel rose, Western Regions Tourism, Jinling Hotels have risen more than 8%, and Tianmu Lake and Lijiang shares have risen more than 5%.

BOC Securities believes that the main cause of the Ministry of Evascular Bureau's departure of Mid -Autumn Festival tourism has declined slightly. With the normalization of the epidemic prevention and control, local tourism will continue to flourish, the medium and long -range tourism will gradually recover, and the logic of the recovery of the text travel industry will remain unchanged. AVIC Securities predicts that during the upcoming National Day holiday, with the premise of effective and accurate epidemic prevention and control, superimposed consumption stimulus policies are continuously introduced, and offline consumption and travel needs are expected to accelerate release.

However, the probability of the holiday on the spot will be the mainstream. As the holidays approach, according to incomplete statistics, Beijing, Shanghai, Hebei, Shanxi, Jiangsu, Zhejiang, Fujian, Guangdong, Shaanxi and other places advocate local holidays. AVIC Securities believes that short -distance tourism and micro -leave will become the first choice for recent tourism. Innovative leisure tourism forms such as local scenic spots, theme gameplay, rural homestays, camping, and night travel are expected to continue to be heated.

Five departments encourage border areas to build characteristic tourism destinations

On September 19, the five departments including the Ministry of Culture and Tourism publicly solicited opinions on the management measures of border tourism. The document aims to further expand my country's tourism industry to the outside world, promote economic prosperity and social stability in border areas, and enhance the interaction and friendship between the people of the neighboring state people. Essence

This is the first revision since the implementation of the management measures in 1997. Amended 26 articles of the drafts of comments, the content mainly includes the implementation of the central government's "decentralization of service" reform requirements, encouraging border areas to create distinctive border tourism destinations, clarifying the border tourism team can flexibly choose the entrance and exit ports, and delete the border border. Tourism approval, and apply for entry and exit certificates in front.

The relevant person in charge said that the State Council canceled the "approval of border tourism projects" and decentralized the "approval of the travel agency business travel qualifications" to the provincial tourism authority, and required relaxation of border tourism control. However, in specific operations, diplomatic and border defense matters such as the signing of the border tourism cooperation agreement, the opening of the port, the joint inspection facilities and the staffing of the personnel involve the central affairs, and the policies cannot land in some areas, and the border tourism is stagnant in some areas. After the revised management measures are implemented, it is expected to solve this problem.

In addition, the revised documents further strengthen the management of the border tourism market, clarify that the border agency shall not arrange tourists to engage in "containing obscene, gambling, drug absorption content", "mobile, damaging the bonus and boundary auxiliary facilities, and damage the clear, safe and stable land national boundaries "Help others carry outbound items in and exit in luggage items forbidden to collect illegal products."

In the "Fourteenth Five -Year Plan" Tourism Development Plan, when talking about border tourism, it is clear that it has created a border tourist test area and promoted the construction of the new Tibetan Yunnan -Guizhou border tourist belt. As of now, only Manchuria Manchuria and Guangxi Fangchenggang Border Tourism Zone in China.

Responsible editor: Liu Anqi | Review: Li Zhen | Director: Wan Junwei

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