wake up!Faced with the inevitable Miao market, it is better to change the track

Follow the market to make products, so as not to be blind.

Recently, at a industry exchange meeting, Ge Minghong, a second -level inspector of the Jiangsu Forestry Bureau, listed the 4 major data of the Jiangsu seedlings industry: 1. The existing nursery 54630, a year -on -year decrease of 8.0%; 2. The seedling area of ​​285.7 Thousands of acres, a year -on -year decrease of 9.6%; 3. The output of seedlings was 8.21 billion, a year -on -year decrease of 15.8%; 4. The actual amount of seedlings was 200 million, a year -on -year decrease of 14.1%.

Data show that although the output of seedlings in Jiangsu is declining, the amount of seedlings is also declining. Therefore, the situation that was too required was not reversed, and the seedling market was still severe. In fact, the overall situation of the domestic Miao city is probably the case. So where does the seedlings go from, and where is the market?

Ge Minghong believes that seedlings are the main materials for the construction of ecological civilization. Where is the direction of the construction of ecological civilization and where is the way out of seedlings. details as follows:

1. Pay more attention to the combination of greening, beautification, and culture. On the basis of "greening", "beautification" and "culture" should be continuously realized. In the future, seedlings products are more "ornamental" than traditional seedlings, such as viewing flowers, leaf watching, fruit watching, and watching. It also needs to tap its profound cultural attributes so that the garden is more human being.

2. Pay more attention to the market segmentation of forest land, green land, and wetland. The nursery should do a good job of the seedling market positioning. The variety, quality, and dosage of the seedlings used in forestry, garden greening, and wetland construction are still different. If you do a good job of accurate positioning, you can target it.

3. Pay more attention to economic benefits, ecological benefits, and social benefits. In the future, seedlings products should be more "worthy of money". Urban and rural greening no longer advocates waste and waste on the use of seedlings. It is necessary to pay more attention to environmental friendship and low -carbon environmental protection. If you can also generate a certain economic income after viewing, you will have a more competitive advantage.

4. Pay more attention to the superposition of nature beauty, forest grass beauty, and pastoral beauty. In the future, seedling products should be more natural on the shape of the tree and reduce artificial traces. The application of herbaceous plants should be added to the garden.

5. More prominent green villages. Strengthen the construction of beautiful villages in various places, focus on village greening, and create ancient trees and famous wood villages, so that seedlings with rural symbols, native feelings, and rural characteristics can aim at the rural green market.

6. Highlight the green beauty corridor. In order to provide larger room for outdoor activities for urban residents, all places are actively creating ecological corridors and forest trails such as green roads and Bi Dao, and have a large demand for various types of flowers and floral trees.

7. Highlight the green beauty network. Strengthen the integration of three networks of "roads and water forests" of roads, water systems, and farmland forests. Especially coastal cities, windy, typhoon, dry and hot wind frequent, building farmland protective forests can help stable and high yields. Establishing seedlings with strong wind and wood can focus on the protective forest market.

8. Highlight green and beautiful mountains and rivers. In addition to the greening of urban and rural gardens mentioned earlier, the greening of barren mountains, rivers, and pits also requires a lot of resistance to seedlings.

In other words, the seedling market that enters the "winter period" should be "multi -track" balanced development. It is not necessary to die on the two roads of urban construction greening and real estate gardens.

The six seedlings listed below have opened up a market that cross -cross but incompletely coincides with their own unique products.

The first: Jiangsu Academy of Agricultural Sciences: This is a public institution with strong scientific research foundation, but the transformation of results requires cooperation with enterprises. The scientific research positioning is a plant of the trees. At this stage, the main products are chicken feet 槭 'Jinling Yellow Maple', Chicken Cabbage 槭 'Jinling Danfeng', Triangle 槭 'Jinling Red', Triangle 槭 'Ning Green " New varieties of colorful leaves of property rights.

In addition to the transformation of new varieties with Miao enterprise or garden enterprises, the institute also opened up the planning and design business of leisure agricultural plant landscapes to achieve the industrialization application of new varieties of Lishu. Haiqinfeng Romantic Manor, Nanjing Yongyang Modern Agricultural Demonstration Park, Nanjing Lishui and Phoenix Modern Agricultural Industrial Park.

Second: Henan Sichuan Spring Garden Art Engineering Co., Ltd.: Enterprises focusing on the development, promotion, and application of new varieties of bauhinia. The main products at this stage are new varieties of flowers with independent intellectual property rights -'Four Seasons Spring No. 1 'Bauhinia tree, mainly providing seedlings for municipal projects, helping cities to create a road of flowers and shade. The surrounding Bauhinia Avenue includes Ruzhou Agricultural Road, Jingzhou Wude Road, Zhengzhou Zhiyang Road, Nanjing Pukou Avenue, Guiyang Shibiao Road , Shijiazhuang Jiefang Nanda Street, Xuzhou Xuefu Road, etc.

Bauhinia Avenue in Ruzhou, Henan

Third: Wuhan Optics Valley Gardening Engineering Co., Ltd.: Enterprises specializing in the festival inhuman -shaped trees, the main products are the ancient piles, shape trees, native trees, engineering seedlings, large bonsai, etc. of the festivals. There are many applications, such as Zhengzhou Green Expo, Wuhan Flower Expo, Wuhan Green Expo Park, etc.; It is also applied in high -speed rail stations and humanities scenic spots, such as Tianjin High -speed Railway West Station, Jinan Daming Lake, Qixia Taixu Palace, etc. Essence

The pair of white wax shape trees of Tianjin West Railway Station

The fourth: Shandong Mingshuo Agricultural Forestry Technology Co., Ltd.: The main products are Chinese knot -shaped trees. The varieties include white wax, begonia, purple leaf thick plums, etc., which uses a unique grafting method to realize the integration of seedlings and wood groups. Industry specialty products. It is mainly applied at important nodes in some parks or squares, such as Shandong Binzhou World Aluminum Expo, Shanghai Hongqiao Film and Television City, Kaifeng Lanyang Prefecture Marketing Center, Shijiazhuang Station Avenue Avenue, high -speed rail Qingyang Station, etc.

The fifth house of Chinese knotted tree: Qingdao Sakura Valley Technology Ecological Park Co., Ltd.: The main products are various types of imported cherry blossoms and cherry blossoms with independent intellectual property rights. Products are mostly used for the construction of popular scenic spots, or the construction of city net red cherry blossom avenue, such as Yanyang Bay Sakura Scenic Area, Hangzhou Asian Games Sakura Avenue, Nanjing Jiangbei New District Urban Greenway, Hangzhou Binjiang Avenue, Nanjing Sifang Contemporary Art Museum, etc.

Sixth home: Jiangsu Supu Ecological Technology Co., Ltd.: The main products are American dwarf Lagerstroemia, Golden Leaf Metrops, Caiya Tree, Rhododendron, Flower Realm and Aquatic Plants. Gardening transformation.

Looking at the products and corresponding markets of the above six seedlings production units, it is not difficult to find the following:

1. When the venues and venues and the venue are selected from the venue, the high -speed rail stations, scenic spots, etc., they are more inclined to novel and peculiar seedlings;

2. Municipal key projects, Yingbin Avenue, characteristic landscape roads, etc., when choosing seedlings, they are more inclined to be consistently viewed flowers;

3. Family gardening market tends to products new, rich in variety, rich types, containerized, and good transportation products;

4. Focus on a certain genus (such as the belonging to the genus of the tree, the genus Bauhinia), a certain kind of (such as the ancestor, cherry blossoms), or a certain type (Chinese knot shape, container seedlings) seedlings. It is also easier to achieve achievements in related fields. Therefore, "deep cultivation", "focusing", and "positioning" is essential for seedling enterprises.

Finally, at the moment when the "two non -" rectification and epidemic situation of cultivated land have not yet ended, seedling enterprises should pay more attention to the intensive use of land, the standardized production of seedlings, the high degree of quality and price of price and price, and pay more attention to the diversification and management of marketing. Intelligence, with the absolute strength in the professional field, embrace the vast market in the future.

(Photo source: vines, Li Xin, Li Xin, Photo.com)

Author: Manchu Banana; Editor, Production: Li Zhanyi

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