Shaoxing reports "Special Governance of Live Live Marketing Special Governance" action results

On September 22, the Shaoxing Market Supervision Bureau held a news ventilation meeting of "Special Governance of Disadbulsion and Evil the People on the Internet Live Marketing Marketing Marketing Marketing Marketing illegal Acts."

The meeting notified the city's "special governance of live marketing marketing" in the city. Since the launch of April, the Municipal Bureau and the Municipal Bureau of the Municipal Committee of the Municipal Party Committee, the Municipal Public Security Bureau, the Municipal Commerce Bureau, the Municipal Cultural and Broadcasting Tourism Bureau, the Municipal Taxation Bureau and other departments have quickly implemented the requirements of superior work, building mechanisms, platforms, strict law enforcement, and strict law enforcement. Make sure that special actions have been implemented, and related work has achieved remarkable results.

Since its own movement, the city's market supervision system has investigated and dealt with a group of live marketing marketing illegal activities to effectively purify the network environment. During the operation, a total of 2563 law enforcement officers were dispatched in the city, 160 cases were investigated, and the penalty was not as fine as more than 2.07 million yuan. Among them, three cases were selected as the first ten typical cases of illegal illegal illegal online marketing marketing in the province, and the province was selected the most.

On the other hand, using normalized methods such as administrative guidance to promote the self -discipline specifications of live broadcast subjects, the city and county jointly convene the city's online live marketing administrative guidance meeting, interview 693 live marketing institutions and anchors, and sign the "live marketing marketing self -discipline commitment commitment commitment commitment Books, play a leading role in the head live e -commerce and strengthen industry management. At the same time, and jointly released the "Initiative on Standardizing the Live Live Marketing Behavior" with the Municipal Party Committee's Network Information Office and the Municipal Commerce Bureau. From the aspects of content orientation, behavioral standards, integrity operations, and industry self -discipline, etc., the city has called on the city's live broadcast e -commerce to fulfill its main responsibilities to jointly common Create a clear network space.

In order to solve the problem of online live marketing supervision, the Shaoxing Market Supervision Bureau and the Zhuji Municipal Market Supervision Bureau took the lead in developing and constructing the "Zheli Live Broadcast" system in the province. Implement accurate supervision of live live broadcast behavior. At present, the system has gathered 4,824 active live broadcast room information on 6 mainstream live broadcast platforms including Douyin, Kuaishou, and Taobao. 406 illegal clues have been dispatched closed -loop, and the closed -loop disposal rate has 100%. The project won the first place in the province's unique innovation and application of the digital government system.

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