Welcome to the 20th major | Cultural and tourism, write a new chapter in Shanxi "Poems and Far"

Create festival activities

Enhance the popularity of cultural tourism brands

In recent years, all parts of Shanxi have further promoted the development of cultural and tourism. By organizing a variety of festivals, the scenic spots have more radiation and continuously enhance the recognition, popularity and influence of Shanxi's overall tourism brands.

In the ancient city of Pingyao, the "Pingyao China Year" event is held every year, and it has become a wonderful epitome of the deep integration of Shanxi Cultural Tourism. During the "Pingyao China Year" event in 2022, the ancient city planned to launch more than 20 activities with unique characteristics of the Han nationality in northern China. Visitors come to visit.

Innovative cultural tourism integrates and develops, and the ancient capital Datong is also at the forefront. China (Datong) International Cultural Tourism Festival, Yungang Cultural Tourism Festival, China (Datong) International Automobile Culture Festival, Li Erkou Ming Great Wall Cultural Tourism Festival ... All kinds of cultural events "log in" this ancient land, for Local citizens and tourists from various places have brought extra -general cultural experiences.

In recent years, as one of the representatives of ancient Chinese characteristics and culture, the Guan Gong Cultural Tourism Festival, the "Ancient China · Grand Canal" folk cultural tourism year, beautiful rural Baihua Festival and other activities have been staged in turn to promote the continuous expansion of the influence of the cultural tourism industry , Shaped the new image of Yuncheng Cultural Tourism, and effectively promoted the local economic and social development.

In the summer of this year, the first Tsingtao Beer Electric Foundation created by the Zhoucang Cultural Park in Pinglu County. The beautiful music and romantic aurora are cleverly integrated. The scene is shocking. It attracts thousands of tourists to watch every day. In addition, the high -profile high -profile, Hedong lion dance, and Sichuan opera's faces launched by the cultural park continues every night, allowing tourists to deeply experience the charm of traditional culture.

A grand event that integrates culture and tourism, the combination of traditional and modern performing arts, fully shows the good momentum of the booming cultural tourism industry in Shanxi, and shows the infinite charm of "Damei Shanxi".

Deep excavation of tourism connotation

Tourism tour to deep tour transformation and upgrading

From natural scenery to cultural tourism, from the shallow "to here" to a deep physical and mental experience, culture enriches the content of tourism and improves cultural added value and tourism quality.

Dayang Ancient Town, Zezhou County, who has more than 2,600 years of history, deeply taps cultural heritage, actively promotes the unique "Dayang culture", allows tourists to experience the techniques such as traditional wooden work, ancient legal iron, handmade needle, etc., and frequently reflect on Shanxi history Based on style. These new tourism experiences have brought quality and differentiated tourism supply to tourists, and also made Shanxi's cultural and tourism consumption recognition and reputation more prominent.

Hongdong Daihuashu Scenic Area with deep cultural heritage, "Research+ancestor's custom experience", "research+surname exploration source experience", "research+non -heritage project experience" and other cultural experiences Tour is favored by tourists from all over the world. People embarked on the journey of the ancestral cultural and holy land experience, walked into the spiritual totem home of the national integration, and followed the ancestors' footprints to explore the roots to find the source and experience the culture of filial piety.

As a business card for Yuncheng Gonggong Cultural Tourism, Changping Village Changping Village, Jiezhou Town, Yancheng has formed a three -in -one city micro -vacation tourism destination of "Culture+Experience+Entertainment". Among them, Guan Gong's secret room escaped multiple levels such as "Taoyuan Jieyi", "Five Pass and Six Generals", etc., so that tourists were immersed in the role to experience the Guan Gong culture in the role. If you walk into the National Chao Hanfu Experience Hall, there will be a feeling of crossing history. Different cultural experiences will make tourists happy.

Shanxi's humanistic history is heavy, and many traditional tourism resources have gained new vitality after cultural innovation. It can be said that the integration of cultural tourism has driven and promoted the new format of cultural tourism, and realized the transformation and upgrading of tourism from tourism to in -depth cultural experience.

Promote industrial integration

Accelerate the stimulation of cultural tourism consumption potential

"" Back to Xiangfu again "is based on the ancients, the true things, and the original scene as the creativity. After watching the performance, it feels closer to history." On September 13th, during the 2022 China Shanxi (Jincheng) National Travel Merchants Conference, in the National Trade Conference of 2022, and the National Trade Conference on the 2022 China · Shanxi (Jincheng),,, in the national travel conference of 2022, the National Trade Conference of China, and the National Trade Conference, in 2022, Liang Chen, deputy general manager of Ningxia China Travel, stepped on the line in Jincheng, which impressed him was the night tour experience project of "real -world performing arts+experience integration".

It is reported that "Back to Xiangfu", as a tourism performing arts project developed by Shanxi Cultural Tourism Group, is a new model for enterprise -land cooperation and industrial integration. It is also a useful exploration of Shanxi in terms of tourism. Since its performance in July this year, more than 60 performances have been performed, and the venue has been praised by the audience. While increasing the passenger flow of the scenic area, the play also meets the needs of tourists from all over the world.

Similarly, through the integrated development of industrial development, it has accelerated the potential of consumer potential. The Xiangning County Yunqiu Mountain Scenic Area has been insisted on making the tourism industry chain grow up for many years. Among them, Kangjiaping B & B, which has both regional characteristics and cultural heritage, attracts many city tourists to experience rural leisure tourism returning to Yinyin Forest. Data show that since the opening of October 1, 2018, Kangjiaping B & B has received a total of more than 100,000 tourists.

In addition, Shanxi also actively promoted the integration and development of industries such as tourism and agriculture, sports, and research, and launched a number of distinctive cultural activities and sports events, which ignited the enthusiasm of tourists to participate. Improve the overall image

Build a well -known international tourist destination

On September 21, the Eighth Tourism Development Conference of Shanxi Province and the 33rd Guanong Cultural Tourism Festival were held in Yuncheng, Shanxi. The annual Shanxi Provincial Tourism Development Conference has become an important window and platform for the development of the province to enhance the city's image, promote local economic development, and promote the development of the cultural tourism industry in the province.

Wang Aiqin, director of the Shanxi Provincial Department of Culture and Tourism, said that the successful holding of each conference has enhanced the overall image of Shanxi and injected vitality into the development of economic transformation. This is also the inevitable requirement for Shanxi to adapt to the new normal of economic development, grab the speed up and upgrade of transformation and tourism consumption demand. It is an important way for Shanxi to promote the high -quality development of cultural and tourism industry in all aspects, and build Shanxi into a well -known cultural tourism destination.

From the perspective of the province, many provinces in my country take the opportunity to host the tourism development conference to integrate advantageous resources and promote local economic development. This has formed a consensus. Guizhou has held the 16th conference since 2006 to the present, forming a "Guizhou model" for the comprehensive development of the tourism industry in the tourism industry. Since 2017, Hebei has held a municipal -level travel conference on the basis of holding the provincial -level travel conference in 2017. The economic and social appearance of counties and cities has undergone tremendous changes.

From the perspective of the province, the sixth travel conference organized by Xinzhou has detonated the ancient city tourist attraction of Xinzhou and drove Xinzhou's cultural tourism industry to a new level; Chengcheng high -quality "urban living room", high -quality supporting facilities provided local residents and tourists with a good place for recuperation.

The travel conference is the goal of grasping hands and industrial promotion. Wang Aiqin said that the travel conference has become an important measure to promote the improvement of quality and efficiency and high -quality development of the tourism industry in Shanxi. It is necessary to hold the travel conference as a event for industrial advancement, brand, product promotion and promotion.

"China Culture News" on September 22, 2022

The 1st version published a special report

"New Chapters of" Poems and Far "in Shanxi" Poems and Far "

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Editor -in -chief: Chen Xiaoyue

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