The 10th Macau Travel Expo opened: the exhibition of many provinces and cities in the Mainland, the Palace Museum participated for the first time

Southern Finance All Media Reporter Tian Jingfa from Macau

On September 23, the 10th Macau International Tourism (Industry) Expo (hereinafter referred to as the "Travel Fair") was grandly opened at the Venice Golden Global Exhibition Hall. The Tourism Expo was held at the Venetian Golden Light Exhibition A and B in the Venice Macau Golden Light Exhibition A and B from September 23 to 25. The public admitted for free.

This year's Expo is the tenth session. The Macau Special Administrative Region Government continues to optimize and increase new elements to deepen the "tourism+" cross -border integration. Southern Finance reporter learned that this year's travel expo created 7 highlights. There are many first -set exhibition areas, exhibition halls, and new projects, including the first "Bin FUN Portuguese Department" exhibition hall, Hengqin, Guangdong and Australia in -depth cooperation The district exhibition area, the "Macau Destination Wedding" exhibition hall, and the first exhibition of the Palace Museum. In addition, the Ministry of Culture and Tourism also organized a number of relevant departments of the Mainland provinces and cities to participate in the exhibition, and concentratedly present the rich tourism resources of the Mainland.

Exhibition in 18 areas in the Mainland

It was founded in 2013 and hosted by the Tourism Bureau of the Macau Special Administrative Region Government. It is the only international tourism professional exhibition in Macau and the earliest tourism product consumption exhibition. Last year, the Journey to the Fair has successfully applied as an international activity of the International Exhibition Association (UFI) certification, showing the world to show its international influence and professionalism. Today, the tourism industry chain that combines the two major resources of China and the international resources, exhibitors, buyers and related partners to negotiate and exchange an important vane platform.

The reporter learned that about 50 tourism promotion, forums and activities will be held during this travel expo, including tourism promotion and activities of many mainland provinces and cities, "the second Macau destination wedding forum" and "2022 Guangdong Hong Kong and Macao Greater Bay Area Tourism Development Advanced Forum: Construction of Shenzhen -Heart District ‧ Development One Middle ", etc., allowing participants to understand industry information and local tourism resources.

The theme of the Ministry of Culture and Tourism, with the theme of "Beautiful China · Heart Examination", organized 18 provinces (autonomous regions, municipalities) cultural and tourism administrative departments, enterprises and institutions including Jiangsu, Zhejiang, Shandong, Guangdong, and Shaanxi to participate in the exhibition. A total of 228 booths in the exhibition area of ​​the Mainland, with a booth area of ​​about 2025 square meters, concentratedly presenting the rich cultural and tourism resources in the Mainland, the recovery of scenic spots, and non -heritage creative products.

The exhibition area of ​​this tourist expo is about 23,000 square meters, and 830 booths are set up. Exhibitors and buyers participate in the combination of online and offline. As of now, there are 454 exhibitors, including 199 offline Macau and 229 Mainland, and 26 online, including 23 international and 3 Mainland, with a total of 317 buyers, including offline 236 and online 81 Pass.

Southern Finance reporters noticed that in the first "Bin FUN Portuguese Department" exhibition hall this year, there are the Australian and Portuguese communities from different Portuguese-speaking countries, including Guinea Bishao Native and Friends Federation and Angola-Macau Association, etc. , Craft products, song and dance performances and food with the characteristics of Portuguese -speaking countries.

In addition, for the first time, the Expo will usher in the Palace Museum. Li Bin, Director of the Cultural Industry Management Office of the Palace Museum, told Southern Finance reporters that this time it has brought about special products in cultural and creative research and development in the Palace Museum in recent years, including the Qianli Jiangshan series, etc. There are about 160 types. Architectural repair technology experts showed intangible cultural heritage skills at the scene. He said that there are many traditional ancient buildings in Macau. In addition to Portuguese -style buildings, there are many traditional Chinese buildings that also need to be protected, repaired, and reused. In the future, they can conduct more in -depth cooperation with the Macau Special Administrative Region in this regard.

Invited buyers to Hengqin on the spot to inspect

Hengqin is also the first time that the image of the Guangdong -Australia -Australia -Australia Cooperation Zone has appeared at the Expo. Lixin Cultural and Creative Heaven and Earth, Tianhui Star, Guangdong -Australia Cooperation Chinese Medicine Technology Industrial Park, Xiaoco Technology and other companies participated in the exhibition. Southern Finance reporters saw at the scene that many professional buyers came to conduct business exchanges, and at the same time attracted many audiences and exhibitors to stop to visit and consult.

"Hengqin has so many cultural tourism products, and many of them are launched with Macau. We plan to travel to Hengqin during the next holiday. I look forward to Hengqin and Macau to continue to cooperate to launch more tourism products to enrich our travel choices "Macau residents who came to visit told reporters.

It is understood that during the Expo, the Hengqin Guangdong -Australia In -depth Cooperation Zone Economic Development Bureau will also organize buyers to participate in Hengqin to participate in the cultural tourism industry inspection activities. A total of four characteristic visit routes were designed to enhance the particularly invited buyers' understanding of Hengqin through field inspections.

On the opening day of the Expo, Hengqin Guangdong -Macao In -Australia In -depth Cooperation Zone Tourism Association and Macau Tourism Chamber of Commerce, Macau Travel Agency Association, and Macau Tourism Council signed the "Qin -Australian Tourism Industry In -depth Cooperation Agreement". ,Integration of resources.

Lei Haisu, chairman of China Tourism Group Travel Service Co., Ltd. told Southern Finance reporters that during the epidemic, passengers' consumption radius is shortened. The market for surrounding tourism is currently available in the tourism industry and the most realistic choice. He believes that the epidemic may be an opportunity for Macau. As the only isolation overseas tourist destination at present, Macau has top -level tourism resources. The infrastructure driven by the hotel industry and gaming industry is first -class in the world. Macau must better use and play these top tourism resources conditions. , Expand the exhibition, business and other markets.

"Mainland tourists have not had much obstacles to Macau, like I have been here twice this year." Dai Bin, Dean of the China Tourism Research Institute, told reporters that the tour group is not the main form of mainland tourists to come to Macau.The proportion of tourists is getting higher and higher, and we are more concerned about the changes in the endorsement policy.In the fourth quarter and the first quarter of next year, I believe that it will usher in a window period for steady recovery and gradual recovery in the tourism market. From the present, we must carefully prepare from all walks of life.Editorial: Yu Xiaona

Outbound Reporter: Tian Jing

Edit: Li Yanxia

Produced: Zeng Tingfang

Video editing: Xu Tingting

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