False advertisements are illegal, and the cost is tens of thousands of costs!Deep stepping OK mirror inside

"The doctor of the Third Hospital of Bei Medical said that the child had keratitis and did not match it. After two months, he went to a private hospital and paid it, but he became red when he wore his eyes. Later It is possible that cornealitis is not completely good. Once we wear OK mirrors, we will wear it. We will not wear it now, and we are worried about safety issues. "

The above is a real experience that a myopia child has to be worn with OK mirror and has to abandon the wearing. In the same child, when you go to different medical institutions, some are equipped with OK mirrors, and some do not match. This is just a microcosm of the chaos in the OK mirror market.

The institutions that are unqualified and illegal to check OK mirror

If you enter the keyword "OK mirror" on Baidu's search engine, you will find that there are many OK mirrors in the advertising information flow, and the advertisement is very loud.

OK mirror inspection institution displayed by Baidu Advertising Information Stream

After the author contacts one of the private hospitals through advertising information, after WeChat simply communicate, he learned that as long as he is 8 years old, you can wear OK mirrors without eye diseases after inspection, and there is no explanation of other taboos of other mirrors. The prices of different brands of the agency are different, ranging from about 4,000 yuan to 20,000 yuan. Customer service also revealed that registering from the store can enjoy a discount of 500 yuan to 800 yuan.

Private hospitals clearly stated that they can be matched with OK mirrors and have discounts

The cornea shaping mirror is also known as OK mirror. It is an abbreviation of English OrthoKERATOGY. It is a specially designed high -oxygen hard cornea contact mirror. The lens itself does not have a degree. It is a non -surgical method that changes the corneal refractiveness by changing the geometric form of the cornea to temporarily change the corneal refractiveness to improve naked eye vision. Patients with myopia wear 8-10 hours while sleeping at night. During the day, they can temporarily have clear naked eye vision.

OK mirrors belong to the national third category of medical devices. In order to ensure the safety of wearing mirrors, the state has high requirements for its materials, production and clinical application. As early as 2001, the former Ministry of Health issued the "Notice on Strengthening the Management of Supporting Fillets Form Mirror of Medical Institutions", which requires supporting supporting film shaping mirrors must be a secondary of the "Medical Institutional Practice License" ( Including secondary) medical institutions or more; there are ophthalmologists in the diagnosis and treatment subjects registered by medical institutions; personnel should be an ophthalmologist with intermediate titles with practicing physicians and technicians with intermediate titles or above.

The author conducted inquiries through the official website of the National Health and Health Commission and found that these institutions that appeared in the Baidu search and did the OK mirror business were mostly unsure or first -level medical institutions. In other words, under the interests, institutions that do not have a funding verification and OK mirror conduct related services in violation of regulations!

Medical institution -level query results

Do the first step, OK mirror may be OK. The State Drug Administration has specially issued consumer tips for corneal shaping mirrors: even the corneal shaping mirror is still used correctly, there are still risk of eye diseases such as corneal endothelial cells and giant nipple conjunctivitis. If you do not check it as required, it is more likely to increase abnormal phenomena such as increased eye secretions, eye blood recharge, and excessive tears. The risk of risk is increased, such as delayed treatment may also cause permanent vision damage.

OK Mirror is a rigorous medical behavior. It is necessary to check in regular medical institutions. Before matching the mirror, you can check the hospital's qualifications through the National Health Commission's official website (http://zgcx.nhc.gov.cn:9090/unit).

In addition to the matching link, the water sales link of the OK mirror is not shallow.

Under huge profits, OK mirror hidden recovery hidden rules

The low cost and high price of OK mirrors have been criticized by consumers.

Taking the domestic OK lens -leading company Opang as an example, in 2020, Opangshi's corneal shaping mirror revenue was 520 million yuan, the sales unit price was 1114 yuan/piece, and the gross profit margin was 90.21%. It is learned by calculation that the cost of related products is only 109.06 yuan/piece. Guosheng Securities has released a research report that the exit price of OK mirrors is generally only 10%-20%of the terminal price. A parent of myopia children told the author, "The total price of an OK mirror that has just been equipped with the child is 12,400 yuan, and one pair of 1.5-2 years needs to be replaced. Around Yuan. "

The factory price is only a few hundred, but in the end, it is a "sky price" of tens of thousands of yuan in the hands of consumers. Undoubtedly, from manufacturers to distributors, to dealers, and finally to relevant stores or hospital departments, there are room for "renting".

The dealer cooperates with the doctor of the ophthalmology hospital, and the corruption incident caused by it is not new. On July 23, 2020, the referee document network announced the bribery case of the ophthalmology department and unveiled the hidden gray interest chain behind OK mirror violence.

Judgment Book Network announced the bribery of the ophthalmology department

The criminal ruling shows that in 2013, Chen Jingsheng, then the director of the Ophthalmology Department of Jingzhou Maternal and Child Health Hospital, and the agent of Hefei Owan Company reached a cooperation intention to give the hospital a 15%profit of the hospital. The "competition" between dealers has repeatedly increased, until 2015 reached 50%.

In summary, from June 2013 to June 2017, the ophthalmology department of Jingzhou Maternal and Child Health Hospital was performed by the corneal shaping lenses supplier of 512615 yuan. In addition to 50%of the rebates disclosed by the China Magistrate Document Network, within a certain range, the "hidden rules" of the OK mirror industry were formed to the rebate. According to the Securities Times, an ophthalmologist of a three-tank hospital in the Yangtze River Delta revealed that the rebate of the direct mirror of the hospital where its hospital is located is about 10%. With a mirror buckle of 10%.

Under the high deduction, it is still profitable, and the degree of huge profits of the OK mirror industry can be seen.

Tens of thousands, OK mirror effects vary from person to person

OK mirrors have the effect of alleviating myopia, but the effect varies from person to person. It is not as magical as the manufacturer's publicity, and not all patients with myopia are suitable for wearing. For example, when the age is less than 8 years old, the degree of myopia is greater than 600 degrees, and eye diseases such as severe trachoma, keratitis, and dry eye disease are all taboos of OK mirrors.

The State Health and Health Commission's "Myopia Prevention Guide" released in 2018 pointed out that long -term wearing corneal shaping mirrors can delay the progress of the adolescent eye axis of about 0.19mm/year. "Myopia Management White Paper (2019)" pointed out that the corneal shaping mirror can effectively slow down the growth of myopular eye shafts, the slowdown amount is about 0.15mm/year, myopia control effect is medium (0.25-0.50D/year), myopia control effect is 35 %-60%. This percentage can be understood as: if a child with a myopia wearing frame glasses will increase by 100 degrees a year, then he will like to wear corneal shaping mirrors, and it is likely to rise by about 50 degrees a year. However, this percentage is actually specific, which is closely related to family myopia genetic history, personal hygiene, and living habits.

The safety of the eyes is a big deal. Parents really need to care about these things before the parents decided to match the OK mirror:

Have you found a formal and qualified ophthalmological hospital (ophthalmologist and optical master) to test OK mirror for children. Don't believe the sales of roadside glasses shops and exaggerated publicity in online advertising. They generally do not actively informed consumers that "OK mirrors can only delay and not treat myopia."

After wearing an OK mirror, do you have to do it in the later period of nursing and retraining. Relative to frame glasses, wearing OK mirrors is a very detailed job. Every time you wear, you need to clean your hands and lenses to avoid pollution. You need to go to the hospital for review. If nursing and retraining are not in place, it is easy to cause complications such as keratitis and conjunctivitis.

In addition to trying to find the "artifact" that relieve myopia, do you pay attention to cultivating children's good use habits. OK mirror cure is not cured, and the prevention and control of myopia must also start from the source. Scientifically use eyes and ensure sufficient outdoor sports time. The cultivation of these habits must not be ignored.

No one can suffer a child after suffering, it is a deep -rooted concept of many Chinese parents. Some OK mirror operating agencies use this psychology to chase huge profits, bringing great security risks to children. Therefore, parents should not be "rushed to seek medical treatment" and be alert to OK mirror consumption traps. For the entire OK mirror industry, behind the excitement, it is urgent to solve the flaws such as sales, diagnosis and treatment.

Reference materials:

[1] American Eye Science Society

https://www.ao.org/eye-health/glasses-contacts/what-thoKEROGY

[2] Xin'an Evening News

http://epaper.ahwang.cn/xawb/20190804/html/page_01_content_000.htmm

[3] "Children and Adolescent Pink Prevention and Control Technical Guide" http://www.nhc.gov.cn/jkj/s5898bm/201910/c475e0bd2de44443757523fe.shtml

[4] OK Mirror's "IQ Tax"

https://www.zhihu.com/market/paid_magazine/1403342285828878336/section/1403342330510888960?is_share_data=true&offsitepage=1&utm_source=wechat_session&utm_medium=social&utm_oi=736704848329736192

[5] Jingzhou Maternal and Child Health Hospital's Ophthalmology Department and Chen Jingsheng Unit's Criminal Criminal Criminal Ruling

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