"Sweet" into my heart!2022 Leqing (Lake Mist) Grape Culture Festival officially opened

Author:Poetry and painting Zhejiang C Time:2022.07.18

In the hot summer, the sun is like fire, and the sweet and juicy lake fog grapes disappear the heat, which has become the heart of many citizens. As a well -known brand in Leqing, the large, juicy, and sweet lake fog grapes have become a bright pearl inlaid in the "East Gate" embedded in Leqing in the summer.

On the afternoon of July 16th, hosted by Leqing Municipal People's Government and Yandangshan Management Committee, the Propaganda Department of the CPC Leqing Municipal Party Committee, the Municipal Agricultural and Rural Bureau, the Municipal Culture and Radio and Television Tourism and Sports Bureau, and the Ho -Homi Town Party Committee and Government, co -organized by Yueqing Rural Commercial Bank In 2022, Leqing's "Sweet and Rich" (Lake Fog) Grape Culture Festival officially opened in the Grape theme Park of Huwu Town.

Sweet and enthusiastic opening ceremony

Huang Han Photo

Yu Yin's violin performance, beautiful pipa song, elegant and moving ancient style dance ... At 17:00 on July 16th, 2022 Leqing (lake fog) "Sweet and Rich" Grape Culture Festival scene, a wonderful literary program showed a show In the eye, the audience watched the show, picking grapes, and participating in the event.

Huang Han Photo

The "drunk vineyard" licensed ceremony was also carried out at the scene. After careful preparation in the early stage, the organizer selected 6 "Drunk Beauty Vineyards", including Yueqing Yuanfeng Grape Professional Cooperative, Zheng Chun Vineyard, Qiu Genlian Vineyard, Chen Rongjun Vineyard, Yang Zhaoyun Vineyard, Chen Kuangyou Vineyard, and Chen Kuangyou Vineyard. Give them a license.

In recent years, Huhwu Town has deepened the integration of agricultural and sideline industries such as grapes, developed and cultivated growth points, and built three major industries including the "Shili Grape source" rural revitalization demonstration zone, Huwu grape theme park, and distribution center. Among them, the "Shili Banyuan" rural revitalization demonstration zone was rated as the only "beautiful rural characteristic landscape in Zhejiang Province" in Yueqing City.

Sweet brand rises

Huang Han Photo

As a well -known local brand festival that has been held for many years, the Lake Mist Grape Culture Festival in Yueqing City broaden the "online+offline" sales channels, and the lake fog "Tangtian grapes" brand has increased year by year. 10,000 yuan, gradually increased to more than 50 million yuan in 2021, an average of tens of thousands of yuan per acre was tens of thousands of yuan.

This year, Huwu Town has pushed out new on the basis of the original and actively launched a win -win cooperation. Financial live water pouring the lake and fog industrial context, shared shared by co -construction.

In this cooperation, the party committee and government of the Homo Town will designate a special organization with the Communist Party of China Zhejiang Yueqing Rural Commercial Bank Co., Ltd. Send financial convenience services, and provide strong support in community governance, financial knowledge preaching, and credit capital issuance, and make new contributions to the industrial development, common prosperity, people's livelihood services, and grass -roots governance of Huhwu Town.

At the opening ceremony, the signing of "helping the collective economy to develop a wealthy project" was also carried out. The relevant person in charge of Leqing State -owned Capital Operation Group and the person in charge of the Shawu Town Small Ball Village Co., Ltd. signed a one -to -one assistance agreement to help the village collective development to the next level. Wenzhou Fengsheng Agricultural Development Co., Ltd. signed an agreement with a "expansion of farmers 'income and rich projects" with several agricultural growers in Huhwu Town, promising to bring professional guidance and assistance to farmers' production and sales.

Xu Fen Photo

In addition to traditional agriculture such as grape planting, the traditional suspension basket weaving industry is also one of the characteristics of lakes and foggy. Through this multi -party signing cooperation, all parties will continue to explore more new models and measures, rely on professional platforms, promote the implementation of rural rejuvenation in Huhwu Town, help tap towards town resources, and jointly build the green and rich green " East Gate".

Sweet taste attracts customers

Xu Fen Photo

In the greenhouse next to the theme vineyard of Huwu Town, many tourists experience grape picking here. Many tourists take off the grapes and cleaned them in their mouths, and they are sweet.

In the exhibition center in the grape theme park of Huhwu Town, the head of the Agricultural and Rural Office of Huwu Town became a "introduction officer" to introduce the variety of various types of Huwu grapes to tourists. According to its introduction, today, grape growers in Huwu Town have begun to grow grape varieties such as Qingwang and Sunshine Rose. Based on the solid grape planting experience, the new grapes are still high quality, and they are mouthwatering. People who come to buy have more choices.

Huang Han Photo

The price of lakes and grapes has increased this year, but tourists who come to buy are still endless. Citizens who did not arrive at the scene began to buy lake fog grapes through online live broadcasts.

In the next step, Huwu Town will continue to rely on digital platforms, deepen the "online+offline" simultaneous sales, and gradually increase production and sales. At the same time, in terms of planting technology, nutritional evaluation, and organic development, professional institutions will be invited to train for growers in the town, seek more scientific and long -term sustainable development agricultural models, and continue to make the grape industry bigger and stronger.

There are many sweet summer gameplay

Huang Han Photo

The theme of the Grape Culture Festival is "Sweet and Rich". It lasts for one month, and has arranged ten theme activities, including photography style contests, parent -child picking, music camping, chess contests, special gourmet festivals, live broadcast live broadcasts, etc. It covers the grape culture, tourism industry culture, and folk culture of lakes and fog, which allows everyone to experience the development of lake fog culture and talk about the development of lakes in grapes.

In the evening, the hot wind faded and the cool wind burst, and in the large lawn of the theme vineyard of the Holo Town, the "Mountain Firefire · Starry Sky Camping" grape music camping activities have also become a major feature. The area, event game area, music stage area, and traditional food areas have attracted many viewers to watch and play, and the atmosphere is warm. Huang Han Photo

With the sunset, the scene gradually brought off the soft lights. Many camping enthusiasts raised the sky and tents early, and ate grapes, enjoy the starry sky, and watch the scene of the sky with their families. Put the lake fog grapes in the mouth, and the sweet juice burst out in the mouth. It is an excellent partner camping in summer.

The relevant person in charge of Huwu Town stated that through the successful holding of the Grape Culture Festival, the Party Committee and Government of Huwu Town will collect more experience to prepare more sufficient preparations for the next year's grape "feast", and continue to introduce new, and continue to introduce new. Make each year's grape culture festivals "colored." At the same time, actively planned to make the lake fog grape brand "sound" and "go out", and use the development of the grape industry as a machine to drive more agricultural and sideline industries in the town.

Grape Festival theme activity

Grape Culture Festival this year

Online and offline combination

There are ten theme activities in total

Camping from grapes, music camping

Go to the photography style, short video creation

Let's get again ~

Activity "Qimei Communist Party, Drunk Beauty Lake Fog"

Photography

Come to the photography of the Lake Misty Vineyard, and keep the summer memory. The Party Committee and Government of Huwu Town, Municipal Rong Media Center, Municipal Cultural Federation and Municipal Photographers Association jointly organized photography collection activities. After the event, the excellent works will be displayed on the new media platform of the Municipal Rong Media Center and the Yueqing Lake Fog WeChat public account, and can be rewarded by cash. Set up 1 first prize, 3 second prizes, and several third prizes, which are given 5,000 yuan, 3,000 yuan, and 1,000 yuan awards, respectively.

Event II "Beauty in Lake Fog · Love in the Source of Grass"

Parent -child grape picking activity

The grape picking garden has a family picking and punching point. Participate in parent -child picking friends circle activities, you can have the opportunity to pick 5 pounds of grapes for free! For details, please refer to the public account of Leqing Lake Fog.

Activity three "Gongfu Lake Fog · Grape You Happy"

Short Video Creation Competition

Create short video works through short video platforms such as video numbers, Douyin, and use lens to record the landscape, customs, and characteristic flavors of landscapes, customs, and characteristic flavors of lakes and fog. And give some rewards.

Activity 4 "Orientation Crossing · Wonderful You"

Boutique Route Net Red Packing Tournament

Online checkup: Select the representative boutique tourist attractions of the lake fog to set up a punch -in point. At the same time, the punch -in column is opened on the Leyin Qingyang APP. Visitors upload photos of three or more punch -in points in Huwu to get grape rewards. 100 parts of grapes are free.

On -site checkup: On -site photos Jiugongge sent a circle of friends, and with the text: Qimei is rich in drunk and beautiful lake fog, lake fog grapes are waiting for you! 2022 check -in point arrangement related popular cartoon image shape, grape -related shape, and lake fog characteristic shape.

Activity Five "Shanye Fireflies · Star Camping"

Grape music camping activities

On the evening of the opening ceremony, there were free camping areas in the Grape theme Park. There were punch -card camera area, activity game area, music stage area, and food area.

Activity six "beautiful pastoral · enjoying nature"

Drunk Beauty Vineyard Evaluation Competition

The judges were invited to conduct evaluation activities on all vineyards in the Lake Mist, a total of 6 drunk beauty vineyards were evaluated, and a centralized awarding ceremony was carried out in the opening ceremony.

Activity Seven "Grape Night Songs · Sound Ear"

Listen to Rong Media Broadcasting, Taste Lake Fog Grapes

Carry out the radio, answering questions, and winning grapes on the FM995 of Leqing Radio Station. Before and after the event, the interactive programs related to the Lake Fog Grape Festival were opened in the golden period of the broadcast, giving the lake fog grapes to the audience participating in the interaction.

Event Eight "Xiongbingjian Xuan Xuan Xun Xunye Traveling"

"Common Cup" Chess Competition

To hold a chess contest, interested participants can pay attention to relevant announcements.

Activity Nine "Tongue Food Food · Stomach Knowing Delicious"

Rural characteristic food culture festival

Grape catering, lake fog characteristic farmhouse dishes, you can choose all kinds of food. Make grape beverages, grape pudding, grape cakes, grape egg tarts and other grape -related foods on the spot, as well as old duck and mung bean noodles and dried foods such as lake fog.

Activity Ten "Live Broadcasting Farmers · Get ​​together to join the rich"

Agricultural Live Agreement

Live on Zhejiang Satellite TV China Blue News Client and various platforms. Not only can you experience the atmosphere of the Grape Culture Festival online, but you can also participate in the interactive lottery and take the lake and fog specialty!

Text: Zhang Jiawei, a reporter from Yueqing Rong Media Center

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