Xiuyou Technology Fan'er integrates a new world -visiting 2022 China International Services Trade Fair Cultural Tourism Service Exhibition Area

Author:China Tourism News Time:2022.09.05

On the evening of August 31, the China International Service Trade Fair (hereinafter referred to as the "Service Trade Club") opened in Beijing in 2022, and its global eyes focused on Beijing again. With the theme of "digital empowerment of cultural tourism development and cultural innovation and a better life", the service and trade service exhibition area of ​​the Cultural Tourism Service Exhibition Area has made a wonderful appearance. A total of nearly 500 companies participated in the exhibition offline.

This year, the cultural tourism service exhibition area has made a wonderful presentation of the integration of science and technology and cultural tourism, poetry and the hosted hands in the distance -on the one hand, it shows a large number of cultural tourism technology applications. Fan Er is full; on the other hand, it presents the rich practice of integration of cultural tourism, "Peking Opera+Tourism", "Movie+Tourism", "Traditional Chinese Medicine+Tourism", "Non -Heritage+Tourism", etc., and has collided with new sparks.

On September 1, the reporter focused on visiting digital technology related content in the cultural tourism service exhibition area. One step into the exhibition area, the science and technology atmosphere rushing to the face immediately brought the public into a world full of "future sense". Cultural tourism is embracing science and technology and technology being empowering cultural tourism, and it is fully displayed here.

——In the future, in the scenic area. "Digital Man" is explaining attractions and providing consulting services to tourists. The image of "digital people" is realistic, and the subtle expression is no different from real people. The knowledge reserves of "digital people" are extraordinary and can answer various questions of tourists. In the cultural tourism service exhibition area, Digital Living (Beijing) Technology Co., Ltd. showed super -realistic digital people and attracted many buyers. Li Kewei, the company's project manager, said: "Digital people have realistic appearance, natural behavior, and extensive skills, which can bring tourists with temperature explanation services and let tourists comprehensively and in -depth understanding the story behind the attractions. At the same time, numbers People are also one of the core elements of building the Yuan universe. In the future, everyone can get a digital person exclusive to themselves. "

——In the future, in the museum. Visitors can not only appreciate the cultural relics across the glass, but also wear special glasses to "disassemble" cultural relics to see the internal structure of the cultural relics. In the cultural tourism service exhibition area, Beijing Runnier Network Technology Co., Ltd. brings virtual simulation experimental teaching technology. "Students" wear special glasses and handheld remote controls to "disassemble" cultural relics in the virtual space. Some buyers are interested in experience, carefully inquire about each detail, and plan new cultural tourism application scenarios in exchanges and discussions. Sun Jianjing, the assistant president of the company, said: "Research tourism is constantly heating up. How to increase the fun and knowledge of the research process is a problem. The application of science and technology helps to solve these problems."

——In the future, in the family. People can go to the concert without leaving the house to cheer for their favorite singers; they can even visit Antarctica or fly to space to explore the desperate place where it is difficult to reach in real life. In the cultural tourism service exhibition area, the popular Qitian Group brings a virtual experience space based on AR, MR, and VR technology. Visitors can watch strange landscapes and control virtual elements in virtual space. On -site staff introduced: "AR, MR, and VR technology have broad application prospects in the field of cultural tourism. Museums, scenic spots, theme parks, research education, etc. are all areas worth developing."

On September 2, the reporter focused on visiting the relevant content of cultural tourism in the cultural tourism service exhibition area. What kind of painting will poetry and the distant hands show? The cultural tourism service exhibition area gave a wonderful answer.

——The Peking Opera is traveling in hand. The style of painting is beautiful and elegant, and full of fashion. This year, the cultural tourism service exhibition area specially opened the "big show watching Beijing -Peking Opera Cultural Tour Special Exhibition". The red main color exhibition area, with flowers and Facebook, coupled with the on -site display of the actor, attracted many visitors. Interested visitors took a group photo with Peking Opera actors, each of which could make a "big blockbuster" feeling. Visual interactive devices are also set up at the exhibition area. The audience can generate a Peking opera makeup photo without oil color. It is full of fun. According to reports, the "Beijing Opera Cultural Tour" is a deep integration project launched by the Beijing Overseas Cultural Exchange Center of the Beijing Cultural and Tourism Bureau. Taking the opportunity of the service and trade meeting, the organizer also launched the "Peking Opera Cultural Tour · Shougang Cycling Beauty" event, released the smart map of the Peking Opera Cultural Tour.

——The movie travels hand in hand, the style of painting is tender and romantic, and entertainment is full. At the booth in Huairou District, Beijing, signboards such as "China (Huairou) Film and Television Industry Demonstration Zone", "Come to Film", "Create a Film Festival that never ended" are very eye -catching. The light and shadow interactive equipment at the scene led the audience to appreciate the charm of "China Film Capital". Feng Guo, Minister of the Activity Department of the Cultural Industry Development Promotion Center of Huairou District, introduced that in recent years, Huairou District has focused on creating a "China Film Capital" brand, building a movie town, and attracting citizens to "come to film for the weekend"; Do hot camping and other formats, allowing tourists to gain a tourist experience full of movie stories in "China Film".

At the Chinese Film Museum booth, the naked eye 3D picture on the huge screen is clear and realistic, attracting the attention of many audiences; the ice and snow VR, editing experience, virtual dressing, etc. are even more fun. According to reports, this year's Chinese Film Museum booth is based on the theme of "Technology Empowerment and Innovation and Development", and has launched 8 new achievements such as naked eye 3D technology, 8K theater, and dynamic theaters. Integrate the technology and charm of the film.

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