The full list of the awards is announced!Henan Province's first "Enjoy Yupin" live broadcast entrepreneurial competition was successfully ended

[Dahe Daily · Dahecai Cube] (Reporter Yang Xiao Chen Wei Wu Hai Shu Ding Yangtao Wen Zhu Zhe Photography) On September 24, the first "Changxiang Yupin" live entrepreneurial competition award ceremony in Henan Province was at Zhengzhou CBD Greenland · Qianxi Plaza 58th Floor The living room of the city will be held. This competition lasts for 14 days, attracting 688 anchors from the country and 616 products from Henan Province to participate, with a cumulative sales of 140 million yuan. The organizing committee of the competition selected a total of 6 contestants awards, 32 product awards, and 9 outstanding organization awards. At the event site, the award -winning winners and institutions were awarded honorary certificates and more than 300,000 yuan.

In addition, at the scene of the day, Chang Le, the person in charge of the local consumer of the western regional life service industry, made a theme sharing. The Development and Reform Commission of the Guancheng Hui District of Zhengzhou City and Henan and Henan Like your rural Zhenxing College Co., Ltd., Henan Zhonghui Cultural Tourism Development Co., Ltd. and Zhengzhou Shisanyi Cultural Media Co., Ltd., respectively, signed a strategic cooperation.

688 anchors and 616 products in the province register for competition

"New consumer -enabled brand upgrade", this live broadcast contest was sponsored by the Henan Provincial Development and Reform Commission, Henan Provincial Department of Industry and Information Technology, Henan Agricultural and Rural Affairs Department, Henan Provincial Culture and Tourism Department, Henan Provincial Rural Revitalization Bureau, I really miss your health food Co., Ltd.

From August 28th to September 10th, although the epidemic has a certain degree of impact on the competition, such as some players' participation time discounts and delay in delivery of product orders. However, after the joint efforts of all parties, the competition has achieved good results in all aspects. 688 anchors from the country and 616 products in the province register for the competition. A total of nearly 140 million viewers have been accumulated. 140 million yuan. A total of 6 types of players such as Yu Pin and Capital King, Single Capital King, Single Capital Officer, Live Broadcasting Star, Public Welfare Assistance and Popularity Award, Best Popularity Award, etc. Wang, Single Sales King, Popular New Product Award, and Apartment Award, including 32 product awards, 9 Outstanding Organization Awards, will also be awarded 4 units or institutions with special contributions.

At the event site, Tang Xingli, a member of the Party Group and Deputy Director of the Development and Reform Commissioner of Henan Province, Fan Ergang, a second -level inspector of the Henan Provincial Department of Industry and Information Technology, Zhang Xirui, a second -level inspector of the Henan Agricultural and Rural Department Cui Yushan, Zhang Mingxing, a second -level inspector of the Rural Revitalization Bureau of Henan Province, is really missing Shi Jun, general manager of the Education Center of Health Food Co., Ltd., and Shi Xun, deputy general manager of health food Co., Ltd. Wang Xuefei, chairman of the Co., Ltd., Changle, the head of the local consumer in the western region of the western region, the award of the players, product suppliers, and MCN institutions who have achieved excellent results in the competition.

Tang Xingli said in his speech that this competition is the first time that the province has tried the full live, full -category, full autonomous, and free live broadcast event in our province. The competition has thoroughly implemented the advantages of the Henan Provincial Party Committee and the Provincial Government, and implemented the requirements for promoting the advantages of domestic demand scale to the industrial chain supply chain. It attracts the cultivation of live talents through the competition, improves the live broadcast industry chain, accelerates the development of supply and demand, and promotes new consumption to mention the promotion of new consumption. Quality upgrades have catalyzed the expansion of the province's consumer market. At the same time, promote the "sale of the whole country", make high -quality Henan products serve consumers more conveniently, and let more consumers know, love Henan products, dig and promote a group of hard -quality brand products and brands that have excellent quality and good service in our province enterprise.

The newcomer anchor and "bring the goods king" complement each other

Looking back on this competition, in the participants, there are well -known anchors who have become popular on the entire network in the contestants, as well as rookies who are new to the Internet. Among them, players in other provinces and cities account for more than 10%of the total number of contestants. The competition organizing committee selected a total of 25 contestants awards, and 8 anchors including Qiu Xueming and Peng Zhen won the assistance to bring the goods award. 5 anchors such as Wang Ruixia and Zhao Kang won the new star award with goods, Peng Zhen, Hao Xiaoliang and other 3. The anchor won the Best Popularity Award. Four anchors such as Li Hongwei and Feng Qingjie won the single -category official award. have to.

Dong Zhigang, one of the "Single -Stock King King" in this contest, is the founder of Pinxiu Rose brand. This is a brand from Hui County, Xinxiang Huixian. It is the Internet celebrity brand in the domestic live broadcast market.

Dong Zhigang said that he had sold rose skin care products earlier on the e -commerce platform. "When we turn on the camera to aim on our own rose fields, production workshops, and products, it not only solves the problem of asymmetric information with consumers, but also achieves efficient output of product value borrowing live broadcast platforms." Benefiting from government guidance and support, it is benefited from government guidance and support. More and more of Henan enterprises and farmers have learned about live broadcasting e -commerce and are learning the road of Internet consumer market operation. I believe that there will be many special products in Henan to start live e -commerce.

Wang Baozhu, anchor of "Dabao Sister Women's Women's Wholesale" live room, won a single cargo king in the competition. When sharing the award -winning speech at the award site, she said that the live broadcast contest made the participating anchors feel the government's high attention and support for the live broadcast industry, and also increased the topic on the platform. "Many people leave a message below the video. At the same time, the traffic has also been increased, so that more people who want to do live broadcasts are determined."

Wang Baozhu said that in order to allow more anchors to understand the participation of the live broadcast contest, more than 100 anchors participating mobilization meetings were held to provide free technology, live broadcast venues, goods resources and courier services for free. heat.

"In the future, we also hope that we can join the live broadcast to help farmers, so that Henan specialty agricultural products can increase sales through live broadcast, so that more people can understand and buy Henan specialty products." Wang Baozhu said.

Outstanding product companies share the secret of "big sale"

In terms of participating products, this competition includes products in all provinces and cities in the province and the Jiyuan Demonstration Zone. Among them, there are both veteran brands of online war and "new generations" of the first trial. Henan manufactured new products account for about 10%of the total number of participating products.

Among them, many high -quality products stand out with excessive quality and excellent design and are loved by consumers. At the awards ceremony, the popular new product awards, anchor preferred awards, single -category sales king, Yupin sales king and other awards were announced around the products. Food, Mengli Jiao Malaysia Rose pure dew, harmonious three girls light luxury leisure pants and other daily clothing products, as well as silver -based animal kingdom double tickets+double meals and other text tourism and play products.

"After signing up to participate in the competition, the Douyin team of Yinji Park carried out the pre -planning work for the first time, analyzed the current tourism environment and user needs, and determined the product portfolio of the" double ticket+dual meal '. " Zhang Qingyi, the person in charge of the Douyin operation of the International Tourism Resort Park, said at the award ceremony.

This product portfolio mainly combines the animal kingdom during the long holiday. The combination of tickets and catering can well solve the one -stop travel of tourists.

In this live broadcast product design and sales rhythm, the sales team in the park cooperates with Zhengzhou Shisanyi Cultural Media Co., Ltd. to make fans more clearly understand the product advantage.

I really miss Wu Xinlan, the person in charge of the research and development of the joint product research and development of health food Co., Ltd., as a winner at the award ceremony, disassembling the secrets of the success of the Walnut Ejiao cake that won the sale of Yupin.

I really want your walnut Ejiao Cake as the leader of healthy food in the new era. In this competition, it has won the recognition of many anchors and the love of consumers for sales of 13,000 orders and 1.74 million yuan.

"Through this competition, the importance of our team cooperation was tested." Wu Xinlan said that behind the sales of Yupin's sales, the live broadcast team carefully prepared every live broadcast during the competition, united and cooperate, and cooperate together. As a teacher who wants to be a teacher of the research and development department of the joint product research and development department of health food Co., Ltd., this competition is also a practice in response to the integration of production and education and improving the talent training of student skills.

Henan MCN institution shoulder the mission of promoting Yupin

In the first "Enjoy Yupin" live entrepreneurial competition, not only excellent players and Henan products, but also some MCN institutions' performances were also remarkable. At the awards ceremony of the competition, the organizing committee of the conference awarded the "Institutional Organization Award" to nine institutions participating in the event. They actively cooperate with the progress of the competition and choose their own outstanding anchors to participate, not only bringing more highlights to the competition, but also making positive contributions to the promotion of Yupin.

The first is the top three institutions of the number of players. They are: Henan Chenxiang Network Technology Co., Ltd., Henan Taoist Enterprise Management Co., Ltd., Rihong Culture Communication (Henan) Co., Ltd..

Later, the award on the stage is the top 6 institutions in this competition. Technology Co., Ltd., Henan Wanqian Outstanding Culture Media Co., Ltd., Henan Jingxian Culture Media Co., Ltd., Zhengzhou Yuyao Biotechnology Co., Ltd.

Sun Xiaochen, the head of Henan Chenxiang Network Technology Co., Ltd. (hereinafter referred to as Chenxiang Network), spoke on behalf of the award -winning agency. He said that the holding of the first "imaginative Yupin" live entrepreneurial competition effectively enhanced the influence and influence of Henan products across the country and the national influence and the influence and national influence and The popularity has accelerated the ecological construction of the Henan live e -commerce industry. As one of the participating agencies, Chenxiang Network contributed to Yu Pin's "Out of Central Plains and selling the whole country" in the competition. At the same time, it also deeply felt the government's attention and concern for the Henan live broadcast industry, making the local MCN institution more firm more firm "Do a good job in the live broadcast industry and speak for Henan".

This statement is not vivid. The local MCN institution is not only the core pillar of the new format of Henan e -commerce, but also shoulder the mission of promoting Yupin to the outside world and promoting the Central Plains culture. Essence

Mai Xiaoyeng advocates Henan anchor to share "good hometown" in live broadcast or video

At the awards ceremony that day, the new desire of the image ambassador of this competition, Mai Xiaoyeng, expressed the "bringing goods" for more high -quality products in Henan.

She said, "For the past three years, she has always hoped to use her own ability to make a certain contribution to her hometown. Whether it is video sharing hometown, or e -commerce to recommend good things in hometown, let more people realize that Henan's agricultural products and high -quality characteristics of high -quality characteristics of Henan and high -quality characteristics Even if the product is insignificant, it will leave the deepest and most meaningful memories in our lives. For our e -commerce contestants, this competition is an opportunity to prove our ability. The support and encouragement of business people. For the producers and enterprises of some high -quality products in the hometown, we are more confident to cultivate the field of e -commerce. " "In the future, I hope more friends who are engaged in the e -commerce industry will join the ranks of good things to recommend good things for their hometown, so that more online users can feel the beauty of Yupin!" The call from the MCN institution.

On the same day, the organizing committee of the conference awarded a special contribution award, thanking the following different industry institutions for their outstanding contributions to the competition. They are: Henan Dahecai Cube Media Holdings Co., Ltd., Zhengzhou Daguan Central Business Management Co., Ltd., Henan African Public Owners Entrepreneurs Federation, Zhengzhou Shisanyi Cultural Media Co., Ltd..

The footsteps of the times are constantly giving birth to new economic formats. As the new consumer channels gradually heat up, the successful holding of the first "Enjoy Yupin" live entrepreneurial competition in Henan Province not only set up a long -term platform for the e -commerce industry, but also shows me me. The vibrant of the provincial e -commerce industry shows the strong backing of the new economic format of our province, which will inject strong vitality into the high -quality development of our province.

Attachment: List of winners of the first "Changxiang Yupin" live entrepreneurial contest in Henan Province

【Anchor player award】

Assist in bringing goods awards

Specialty 101 Qiu Xueming

Modern educated youth Peng Zhen

Henglikang flagship store Zhang Hui

Big Brother Tuji Yuan Shaohong

Zhongjing Food Official Flagship Store Gaohara

Giant No. 1 loofah water skin care Zhang Huan

Fang Zhongshan flagship store Wang Feihu

Zhou Yanling, Food Store of Zhoujiakou Food Store

New Star Award

Lafite big name discount store Wang Ruixia

Watching the fish king Zhao Kang

Xinxin's original selected women's clothing Guo Shijun

Henglikang flagship store Zhang Hui

I really miss your health food flagship store Wu Xinlan

Best Popularity Award

Modern educated youth Peng Zhen Peng Zhen

Liang's voice · Hao Xiaoliang Hao Xiaoliang

Zhengzhou Songxiu Clothing Wholesale Xiong Chao Shu

Single -category official award

Daily Products: Mengli Jiaojiao Makeup Flagship Store Li Hongwei

Clothing and jewelry: Lian Erni clothing Feng Qingjie

Food and green plants: I really miss your food flagship store Zhu Huasheng

Wen Tourism and Play: Roy Peiyang, Kingdom of Silver -based Animals

Bringing goods in a single field

Taihang Ning Dong Zhigang

Wanhe Mi Line Official Flagship Store Li Jun

Zhengzhou City Erqi District Dabao Women's Women's Women's Women's Women's Women's Women's Women's Women

Yu Pin bring the goods prize

Harmony Sanmei Clothing Sun Yunlong

The official account of the reliable boss Feng Fei

【Participating Product Awards】

Popular New Product Award

Silver -based Animal Kingdom Double Ticket+Double Meal

Zhongjing Foods Shanghai onion oil 2 bottles

Recalling Jiangnan Adult Hot Spring Tickets

Genji Food Surgery

Hi eat home buckwheat konjac noodles

Stewed Face Story Guo Chao Facebook Sheep Decoction Noodles

Miss Lao Fangcheng stewed noodles

Foodborn bags for hemp sauce rice noodles

Three Sisters of Shenglin Xinyang Maojian

Shi Meixin aquatic bottom, no worry -free potassium sulfate tablets

Anchor preferred award

Pure milk

Yu Dao Black Gold Version Hot and Sour Powder

Zhongjing Family Family Family Portrait Passion Combination

Soup Old Duck Lemon and garlic, bone boneless duck palm

Zhoujiakou beef beef spicy soup

Single Sales King

Daily supplies:

1. Mengli Jiao Damascus Rose Pure Lew

2. Xinxiang Huazhi Rose Biotechnology Rose Flower Original Liquid

3. Mengli Jiao natural rose petal mask cream

Clothing and jewelry:

1. Harmony Sanmei Light luxury casual pants

2. Dabao Sister Sports Long Sleeve Set

3. Reliable boss, the boss is reliable to create cotton wool jacket

Food and green plants:

1. I really miss you jujube and jujube with walnuts

2. Genji Food Surgery

3. Wenxin Tea Ye Ming Handmade Tea

Wen Tourism and Play:

1. Silver -based animal kingdom adult double ticket

2. Luoyang Baiyunshan Tourist Resort self -driving ticket

3. Luoyang Kelishi Hotel Riguang Pavilion Single Buffet Breakfast

Yupin Sales King

I really miss your walnut Ejiao cake

Henao Dao Black Gold and Sour Powder

Dukang Laojiao Collection 50 degrees

Zhongjing Foods Shanghai onion oil 2 bottles

Zhoujiakou signature beef

【Institutional Organization Award】

Organize the number of players in the top 3 institutions

Henan Chenxiang Network Technology Co., Ltd.

Henan Taoist Enterprise Management Co., Ltd.

Rihong Culture Communication (Henan) Co., Ltd.

The top 6 institutions of the total sales amount

1. Luanchuan County Chongdugou Scenic Area Co., Ltd.

2. Henan Yunxian Digital Technology Co., Ltd.

3. Henan Daren Information Technology Co., Ltd.

4. Henan Wanqian Outstanding Cultural Media Co., Ltd.

5. Henan Jingdian Culture Media Co., Ltd.

6. Zhengzhou Yuyao Biotechnology Co., Ltd.

【Special contribution award】

Henan Dahecai Cube Media Holding Co., Ltd.

Zhengzhou Daguan Central Business Management Co., Ltd.

Henan Non -Public Owner Entrepreneurs Federation

Zhengzhou Shisani Cultural Media Co., Ltd.

Responsible editor: Wang Shidan | Audit: Li Zhen | Director: Wan Junwei

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